Pak (@pak) is a Riyadh-based digital storefront operating across Instagram and TikTok, positioned squarely within Saudi Arabia's fast-growing PC gaming retail space.
Total Followers +0.0%
427K
Across Instagram
Primary Platform
TikTok
427K followers · 100% of audience
Engagement
0.6%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $6.4K–$15K / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 426,667 | +0 | 0.6% | 7 | 2 days ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | -171 -0.0% | +0 +0.0% | +0 +0.0% | -171 |
| Last 30 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 90 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 365 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
Daily follower snapshots from CreatorDB's longitudinal index.
Pak (@pak) is a Riyadh-based digital storefront operating across Instagram and TikTok, positioned squarely within Saudi Arabia's fast-growing PC gaming retail space. The account's Arabic-language bio translates to an offer of original Steam game keys with instant digital delivery, framing the channel less as a traditional content creator and more as a trusted gaming commerce hub. With a following in the mid-hundreds-of-thousands, Pak has carved out a niche as a go-to source for Arabic-speaking gamers seeking licensed PC game access — a market segment that has expanded considerably as broadband infrastructure and gaming culture have matured across the Gulf region.
The audience skews strongly male and concentrates in the 25–34 and 18–24 brackets, which aligns precisely with core PC gaming demographics in Saudi Arabia, where over 95% of followers are located. Engagement sits below the category median, a pattern common with commerce-first accounts where followers interact primarily at the point of transaction rather than through likes and comments on organic posts. Growth has been flat in recent periods, suggesting the account may be in a consolidation phase rather than active expansion. For brands in gaming peripherals, digital entertainment, or regional e-commerce, Pak represents a highly targeted channel into Saudi Arabia's male gaming consumer — provided campaign goals prioritize audience relevance over broad engagement metrics.
Pak reaches an audience concentrated in SAU primarily through TikTok, and is best activated via Instagram Reels and Stories. As a gaming creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on TikTok runs around 0.6%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their TikTok-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows gaming content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For SAU-focused brands in gaming and related categories, Pak offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Pak's tier (Mid, 427K combined followers, SAU). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
متجر باك, or Pak Store, is a Saudi-based digital storefront that sells original Steam game keys for PC gamers. It operates through social media, directing customers to a checkout link in the profile bio for instant digital delivery.
Pak's own Instagram bio explicitly describes the keys as "مفاتيح ألعاب Steam أصلية" — original Steam game keys. The store markets authenticity and instant delivery as its two main selling points for Saudi PC gamers.
According to Pak's social media profiles, orders are placed through a link listed in the bio. The store emphasizes instant delivery, meaning the key is expected to arrive digitally rather than through a wait-and-ship process.
Yes, Pak is based in Saudi Arabia and is associated with Riyadh in platform classifications. Nearly all of the account's social media audience is located within the Kingdom, reflecting a hyper-local focus on Saudi PC gamers.
Pak's recent content leans heavily toward store promotion rather than traditional gaming commentary or reviews. Posts use Arabic-language explore and follow hashtags alongside PC and Steam tags like #ستيم and #بي_سي to surface the store to Saudi gamers browsing those topics.
Yes — TikTok is actually listed as Pak's primary platform, even though the account also maintains a substantial following on Instagram. Both accounts use the same @pak handle and point to the same Steam key storefront.
Pak's audience is overwhelmingly male — around four in five followers — and concentrated in the 25–34 age bracket, which aligns closely with the core PC gaming demographic in Saudi Arabia. The audience is almost entirely Saudi-based, making this a tightly regional store.
Pak positions itself as a convenient, instant-delivery source for original Steam keys within the Saudi market. Buyers should verify key validity at redemption as with any third-party key seller, but the store's branding emphasizes authenticity as a core promise.
Pak regularly uses #ستيم (Steam) and #بي_سي (PC) to target gaming search traffic in Arabic, alongside broad explore and follow tags to maximize content discovery on Instagram and TikTok within Saudi Arabia.
Pak has built a following in the mid-tier range on Instagram — well into the hundreds of thousands — made up almost entirely of Saudi users. Growth has been flat in recent months, suggesting the account is in a consolidation phase rather than an active expansion phase.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
If you'd like to update, correct, or remove this profile, get in touch and we'll handle it within 5 business days. We don't publish private data — every stat shown comes from your public platform profiles.
@pak · TikTok
+0 new followers
Preparing fresh data…
This usually takes 15–25 seconds.