Data refreshed Sep 25, 2026 · 4:07 AM UTC
Gaming & Esports Thailand

Paedudnam

Full Creator Stats Live · Updated 2026-09-25

Paedudnam — a Thai phrase best rendered as 'Pae sucks fermented sausage,' a deliberately absurdist handle that signals the channel's irreverent, entertainment-first sensibility — launched on…

NicheGaming & Esports TierMacro Engagement3.2%

Total Followers +12.5%

1.3M

Across YouTube, Instagram, TikTok

Primary Platform

YouTube

1.1M followers · 87% of audience

Engagement

3.2%

vs. 1.5% category median

Sponsorship Tier

Macro

Est. $3.2K–$7.9K / IG post

Quick facts
  • 1.3M combined followers across 3 platforms.
  • Macro creator tier — Thailand.
  • 3.2% headline engagement.
  • Niche: Gaming, ຣ All, All.
  • Posts in English.

Performance Across Platforms

Updated 2026-09-25
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
YouTube 1,100,000 +52K 3.2% 8.6 2 days ago
Instagram 158,092 +105K 4.9% 13.5 1 day ago
TikTok 251 +209 2.3% 3.3 1 months ago

Growth Trend

Last 365 days
WindowYouTubeInstagramTikTokCombined
Last 7 days +10K +0.9% +3K +1.9% +18 +7.2% +13K
Last 30 days +52K +4.8% +105K +66.4% +209 +83.5% +158K
Last 90 days +63K +5.8% +125K +79.1% +0 +0.0% +188K
Last 365 days +63K +5.8% +125K +79.1% +0 +0.0% +188K

Audience Demographics

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-131935209K550K891K1.2M Sep 27Dec 26Mar 27Jun 25Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Recent Brand Partnerships

Last 12 months · sponsored content only
BrandTypePlatformDatePerformance vs. baseline
Sponsored content YouTube Nov 2025 —
Sponsored content YouTube Apr 2025 —
Background

About Paedudnam

Paedudnam — a Thai phrase best rendered as 'Pae sucks fermented sausage,' a deliberately absurdist handle that signals the channel's irreverent, entertainment-first sensibility — launched on YouTube in early 2020 and documented every subscriber milestone from 100 to one million directly in the channel description, turning that growth log into a signature piece of community lore. The creator, widely called 'Pae' by his audience, built his following on a hybrid formula of gaming content spanning mobile titles, PC games, and live-style streams, woven together with prank videos, Nerf battle segments, and collaborative series with fellow Thai creators. A recurring podcast-format series called The Pae Radio and team-up videos with figures like TAR FEDFE suggest a creator who operates comfortably in both solo commentary and ensemble entertainment, pushing the channel beyond a single-game identity.

The audience is overwhelmingly Thailand-based and skews male, with a notably wide age spread — the 35–44 bracket is the largest single cohort, giving Paedudnam a cross-generational pull unusual for gaming-adjacent channels. Engagement runs well above category median, reflecting a loyal core rather than passive subscribers accumulated through algorithm spikes. Brand partnerships with VALOFE and World of Warships confirm a clear positioning within mid-core and PC gaming sponsorship territory, the kind of endemic deals that advertisers associate with creators whose audiences actually play rather than just watch. With Instagram follower counts growing rapidly and the channel maintaining consistent upload cadence, Paedudnam is well-placed to expand its reach among Thai gaming audiences and attract further game-publisher deals as the Southeast Asian gaming advertising market matures.

Brand fit

Why brands partner

Paedudnam reaches an audience concentrated in Thailand primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a gaming creator they map naturally to brands targeting that space. Demonstrated partners include VALOFE and World of Warships. Engagement on YouTube runs around 3.2%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows gaming content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Thailand-focused brands in gaming and related categories, Paedudnam offers a defined, creative-fit audience rather than broad, low-intent impressions.

Estimated Rate Card

Benchmark estimates for a creator at Paedudnam's tier (Macro, 1.3M combined followers, Thailand). Pulled from CreatorDB's category benchmarks.

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Last 60 days · tap a row to play

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Frequently Asked Questions

What does the name Paedudnam (แป๊ะดูดแหนม) actually mean in Thai?

The name combines three Thai words: "แป๊ะ" (Pae), a casual nickname he goes by, "ดูด" meaning to suck or slurp, and "แหนม," a popular Thai fermented pork sausage. The result is a deliberately absurd, humorous name — a classic Thai internet culture move to make a channel instantly stick in people's minds. Fans and collaborators typically just call him "แป๊ะ" (Pae) for short.

Who is TAR FEDFE (ต้าเฟ็ดเฟ่) and why do they appear in Paedudnam's videos?

TAR FEDFE (ต้าเฟ็ดเฟ่) is a Thai content creator who collaborates regularly with Paedudnam on YouTube. Their joint videos use dramatic, storyline-driven setups — one is titled around Paedudnam "stopping a war" to come to TAR FEDFE's aid, blending entertainment theater with gaming culture. The collab series has become a recognizable recurring element on the channel.

What is THE PAE RADIO that Paedudnam hosts?

THE PAE RADIO is a talk or podcast-style format Paedudnam runs on his YouTube channel alongside his regular gaming content. Episodes include quirky and supernatural themes — EP.3 for example features a segment called "ผีโต๊ะสนุ๊ก" (snooker table ghost), suggesting a mix of humor, storytelling, and spooky topics. It shows a clear range beyond the standard gaming and action videos his channel is built on.

Does Paedudnam do Nerf Wars videos on YouTube?

Yes, Nerf Wars is one of Paedudnam's signature content formats, with #nerfwars and #nerf consistently appearing among his top hashtags. These videos feature staged, high-energy Nerf gun battles and sit alongside his gaming, pranks, and Shorts as part of his broader entertainment mix. The format is a strong draw for the action-oriented side of his audience.

What games does Paedudnam mainly play on his YouTube channel?

Paedudnam covers a wide range of titles including Roblox, Heroes Kingdom Sam Kok M, Demon Slayer-themed games, and a mix of mobile and PC releases. He also runs live game streams and takes on sponsored game promotions, having partnered with VALOFE in late 2025 and World of Warships earlier that same year. His channel functions as a broad gaming and entertainment hub aimed squarely at Thai-speaking viewers.

Who is @i.m.mayy that Paedudnam tags in his Instagram bio?

Paedudnam's Instagram bio features the handle @i.m.mayy alongside purple and white heart emojis, strongly indicating a romantic relationship. His TikTok bio also includes the phrase "รักน้องเมทาวี" — roughly "loves Metawi" — pointing to the same person. Beyond these social media signals, no further public details have been confirmed through his official content.

What is VALOFE and why did they sponsor Paedudnam?

VALOFE is a South Korean online game publisher with a catalog of free-to-play online games. They partnered with Paedudnam for sponsored YouTube content in late 2025, targeting his loyal Thai gaming audience of over one million subscribers. World of Warships ran a similar YouTube sponsorship with him earlier that same year, making 2025 a notably active period for his brand partnerships.

When did Paedudnam hit 1 million YouTube subscribers?

Paedudnam crossed the 1 million subscriber milestone on October 24, 2024, a moment he documented milestone by milestone inside his YouTube channel bio. The journey started from just 100 subscribers in January 2020, making it roughly a four-year climb driven by gaming, entertainment, and Shorts content in Thai. Reaching that mark placed him solidly in the Macro creator tier within the Thai YouTube landscape.

Does Paedudnam sell or give away Robux for Roblox?

Roblox is a genuine part of Paedudnam's gaming content, and his TikTok bio references "จุ่มโรบัคแท้" — indicating involvement with authentic Robux top-ups or deals, likely connected to his associated shop called mammoshop. The #roblox hashtag also appears regularly across his content, confirming it is not just a one-off but a recurring part of his niche. This type of Robux-linked offering is especially popular with younger Thai gaming audiences.

Is Paedudnam a Thai YouTuber and how big is his channel?

Yes, Paedudnam is based in Thailand and creates content almost entirely in Thai, with the overwhelming majority of his viewers coming from Thailand. His YouTube channel has surpassed the 1 million subscriber mark, placing him in the Macro creator tier and making him one of the more prominent gaming and entertainment channels in the Thai YouTube space. He is also active on Instagram, where his following has been growing rapidly, though YouTube remains his primary platform.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Sep 25, 2026, 4:07 AM UTC · Slug: paedudnam

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