Outdoorjoe — likely Joey, given his associated food channel handle @Joey Fatzo — is an Illinois-based outdoors creator whose content spans recreational fishing, farm life, pet keeping, metal detecting, and camping.
Total Followers +0.7%
281K
Across YouTube, TikTok
Primary Platform
YouTube
187K followers · 67% of audience
Engagement
2.7%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. — / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +2K +1.1% | +0 +0.0% | +0 +0.0% | +2K |
| Last 90 days | +8K +4.5% | +0 +0.0% | +0 +0.0% | +8K |
| Last 365 days | +8K +4.5% | +0 +0.0% | +0 +0.0% | +8K |
Daily follower snapshots from CreatorDB's longitudinal index.
Outdoorjoe — likely Joey, given his associated food channel handle @Joey Fatzo — is an Illinois-based outdoors creator whose content spans recreational fishing, farm life, pet keeping, metal detecting, and camping. His YouTube channel forms the core of his mid-tier presence, with TikTok serving as a secondary platform. What distinguishes his approach is a blend of practical instructional content, such as fish filleting tutorials and fishing tips, alongside challenge-driven entertainment: fishing in puddles, using a golf club as a rod, or pitting the smallest against the largest fishing gear. That mix of utility and absurdist fun appears to drive engagement meaningfully above the category baseline.
His audience is overwhelmingly male and skews toward the 35-and-older demographic, though his challenge formats clearly attract younger viewers as well. Notably, despite being rooted in Illinois, his viewership is distributed across Brazil, India, the UK, and Indonesia — suggesting his visual, stunt-oriented content crosses language barriers effectively. His Temu sponsorship places him squarely in the value-brand tier, which aligns with a rural-outdoor audience that responds to accessible, practical products. As YouTube growth continues and his food spinoff matures, Outdoorjoe is positioned to attract fishing tackle, outdoor gear, and lifestyle-adjacent brands seeking authentic rural American content with unexpected international reach.
Outdoorjoe reaches its audience primarily through YouTube, and is best activated via long-form YouTube integrations, TikTok branded content. As an outdoors creator they map naturally to brands targeting that space. Demonstrated partners include Temu. Engagement on YouTube runs around 2.7%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Outdoorjoe's tier (Mid, 281K combined followers, —). Pulled from CreatorDB's category benchmarks.
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Based on his separately listed food channel, @Joey Fatzo, his first name appears to be Joey — making "Outdoorjoe" a natural play on that name combined with his outdoor lifestyle content. He hasn't publicly announced a full legal surname, but Joey is the name consistently associated with the brand across platforms.
Outdoorjoe is based in Illinois, which he pins directly in his TikTok bio. His fishing content reflects the waterways and landscapes typical of the Midwest, including river, shore, and boat fishing.
Yes — Outdoorjoe runs a food-focused channel called @Joey Fatzo, which he links in his TikTok bio to keep his outdoor and cooking content separate. This suggests he's building out more than one creator brand, with the fishing and farm content staying under the Outdoorjoe name.
Yes, "Fishing But In Puddles" is one of his recurring challenge-format videos where he tests whether a fish can realistically be caught in shallow standing water. It's a good example of his broader content style — mixing genuine outdoor skill with curiosity-driven stunts that are easy to watch through.
Yes — one of his posted videos features him attempting to catch a fish using a golf club in place of a traditional rod. These unconventional fishing challenge videos, like the puddle series, are a signature part of his content and tend to pull in casual viewers alongside core fishing fans.
Yes, metal detecting is listed directly in his YouTube channel description alongside fishing, camping, and farm content. This makes him a broader outdoor hobby creator rather than a fishing-only channel, which helps explain his diverse audience across age groups.
His YouTube bio includes a goat emoji alongside his farming content, and his TikTok bio features a dog emoji, signaling that he regularly posts about both farm animals and pets. Farm and pet videos are listed as a dedicated content category in his channel description.
Outdoorjoe covers hunting as well as fishing — hunting videos are specifically called out in his TikTok bio. This positions him as a full outdoor lifestyle creator rather than a narrowly fishing-focused channel, which broadens his appeal to the wider hunting and outdoors community.
Temu has sponsored Outdoorjoe with YouTube content. As a Mid-tier creator with an audience that skews heavily male and covers a wide age range, he's a natural fit for brands looking to reach an engaged outdoors and fishing demographic at an accessible price point.
Yes, Outdoorjoe is active on both platforms under the same @outdoorjoe handle. His YouTube channel is his primary and larger platform, while TikTok serves as a secondary outlet for shorter fishing clips, challenges, and outdoor content.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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