Opi

OPI partnered with the Supergirl movie to release a limited-edition collection of shades and press-ons inspired by the film, which hit theaters on June 26. The collaboration was promoted across OPI's social channels under the hashtag #opipartner, spotlighting bold, fierce shades tied to the superhero theme.

GELement is OPI's at-home gel manicure system, built to deliver salon-quality gel results without a professional appointment. OPI regularly features GELement how-tos on their social channels, positioning it as the go-to option for anyone who wants a lasting gel finish from home.

OPI's version of the glazed donut mani uses their GelColor formula layered with a chrome shade called Tin Man Can Glaze from their Chrome Effects line. Their tutorials break the look into five steps, building up that sheer, high-shine, glazed finish over cured gel polish.

OPI Chrome Effects are chrome powders and topcoat finishes designed to deposit a reflective, metallic sheen onto nails. The brand showcases them frequently in tutorials — including the glazed donut mani using Tin Man Can Glaze — demonstrating how they can transform a standard gel base into a mirror-like finish.

Yes, OPI ran a partnership with Zola — the wedding planning and registry platform — promoted under the hashtag #opixzola across their social posts. The tie-up plays into OPI's strong position as a go-to nail brand for bridal and special-occasion looks, which are a major pillar of their content.

OPI's micro french mani hack demonstrates two methods for achieving a very thin, precise french tip at home without salon training. One of the techniques uses a makeup sponge as the application tool, making it easier to stamp on a clean, micro-sized white tip in a single step.

Yes, OPI has published soccer-inspired nail content using hashtags like #soccernails and #soccerball, building looks around the sport's aesthetic. One featured shade is Alpine, a bright white polish OPI highlighted specifically for its strong, opaque coverage — a natural fit for crisp, sporty designs.

OPI Alpine is a bright white nail polish that the brand showcases for its notably opaque, one-coat-style coverage. It has appeared in OPI's soccer-themed content, where the clean white finish pairs naturally with minimalist, sport-inspired nail designs.

OPI stands for Odontorium Products Inc., a name that traces back to the brand's origins as a dental supply company in Los Angeles before it pivoted entirely into professional nail care. Today OPI is one of the most recognized nail brands globally, famous in part for its creatively named polish shades.

Yes, OPI maintains an active presence on both TikTok and Instagram, with a combined audience in the millions across the two platforms. TikTok content leans toward quick nail hacks and tutorials, while Instagram showcases polished campaign imagery, product launches, and major partnerships like the Supergirl movie collection.