United States
On Fire Welding is a Central California-based mobile welding and fabrication operation run by Greg, who documents the day-to-day realities of professional field welding on his YouTube channel under the handle @ofw.
Total Followers +0.6%
95K
Across YouTube
Primary Platform
YouTube
95K followers · 100% of audience
Engagement
7.8%
vs. 1.5% category median
Sponsorship Tier
Micro
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| YouTube | 94,600 | +605 | 7.8% | 0.2 | 26 days ago |
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +104 +0.1% | +0 +0.0% | +0 +0.0% | +104 |
| Last 30 days | +605 +0.6% | +0 +0.0% | +0 +0.0% | +605 |
| Last 90 days | +2K +2.5% | +0 +0.0% | +0 +0.0% | +2K |
| Last 365 days | +2K +2.5% | +0 +0.0% | +0 +0.0% | +2K |
Daily follower snapshots from CreatorDB's longitudinal index.
On Fire Welding is a Central California-based mobile welding and fabrication operation run by Greg, who documents the day-to-day realities of professional field welding on his YouTube channel under the handle @ofw. Rather than studio tutorials, Greg's content follows real job sites: line boring a Link-Belt 750 excavator, diagnosing a struggling Bobcat E50, or fabricating custom tooling from scratch. The channel leans heavily into heavy equipment repair, machining, and metal fabrication — trades rarely covered with this level of field authenticity — which explains an engagement rate that runs well above category norms for a creator of his subscriber size. His unfiltered tone, captured in titles like 'The BS is never ending!', signals a candid, no-nonsense approach that resonates strongly with working tradespeople.
The audience is overwhelmingly male and skews toward the 35-and-older working professional demographic — mechanics, equipment operators, fabricators, and contractors across the English-speaking world, with meaningful viewership in the UK and Canada alongside the dominant US base. Brand associations with Optima Batteries and CN-SEAMLESS place Greg firmly in the professional-grade tools and equipment space, well removed from consumer DIY territory. For brands selling heavy-duty welding consumables, industrial batteries, hydraulic tooling, or equipment parts, the channel's niche specificity and above-average engagement offer a more targeted reach than broader automotive channels. As skilled-trades content continues to find its audience on YouTube, Greg's combination of operational credibility and genuine field footage positions On Fire Welding as a reliable reference point for a professional audience that is difficult to reach through conventional advertising.
#ofw reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations. As a tech creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 7.8%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows tech content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in tech and related categories, #ofw offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at #ofw's tier (Micro, 95K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
On Fire Welding is a genuine, operating welding and fabrication company owned by Greg — not a content brand built around a fictional persona. The channel documents real jobs including mobile welding calls, heavy equipment repairs, and field machining across the western United States, giving viewers an unfiltered look at running an actual trade business.
Greg is the owner and operator of On Fire Welding, a mobile welding and heavy fabrication company based in Central California. He runs the @ofw channels himself, filming real job sites, equipment breakdowns, and the honest frustrations that come with owning a trade business.
On Fire Welding is based in Central California but regularly travels across the western United States to meet clients where their equipment is. The mobile welding and heavy equipment repair nature of the work means Greg and his crew go to the machines rather than the other way around.
Line boring is a precision machining process used to restore worn or out-of-round bearing bores in heavy equipment, extending machine life without replacing entire structural components. On Fire Welding is equipped specifically for this kind of field repair, and videos like the Link-Belt 750 line boring job and the large bearing housing job show the process in real working conditions.
The video followed a repair job that turned into a serious problem when a homemade track press failed mid-job, making what should have been routine work into a difficult situation. Greg's willingness to film and share these setbacks honestly — rather than only posting clean, successful outcomes — is a core part of why the channel's audience is so loyal and engaged.
Optima Batteries is a named brand consistently featured in On Fire Welding's content, appearing as one of the channel's recognizable commercial associations. For a trade-focused channel whose audience is made up largely of working equipment operators and fabricators, pairing with a battery brand that demographic already buys is a natural fit.
CN-SEAMLESS is a tooling or product solution that Greg has featured in his content, with one post specifically crediting it with making a difficult machining job significantly easier. The channel tends to showcase tools that play a real role in the actual work rather than products inserted for commercial reasons alone.
On Fire Welding handles excavators, large machinery with heavy bearing housings, tracked equipment, and other construction and industrial machines that need field repair rather than a shop setting. The Link-Belt 750 excavator is one example of the equipment that appears on the channel, alongside heavy fabrication and vehicle repair work.
On Fire Welding's engagement runs dramatically above the category average for a Micro-tier channel — a pattern common when content is genuinely niche and the creator is a real working practitioner. The audience skews older and is overwhelmingly male, matching exactly the demographic of working tradespeople and heavy equipment operators who watch to learn or relate, not just to be entertained.
On Fire Welding's primary platform is YouTube, where the longer job-documentation and repair videos live under the @ofw handle, with a supporting Instagram presence as well. The audience is heavily concentrated in the United States, with additional viewers in the United Kingdom, Canada, and Germany.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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