United States
Nikandliv-Diy is a creator with a presence on YouTube (207,000 followers), based in United States.
Total Followers +0.0%
207K
Across YouTube
Primary Platform
YouTube
207K followers · 100% of audience
Engagement
7.1%
vs. 1.5% category median
Sponsorship Tier
Mid
Amazon's own storefront page designates NikandLiv.diy as a 'Top Creator' — a badge awarded to leading content creators known for strong customer engagement and sales performance via affiliate links.
In a widely shared sponsored video, Nik completed a single-day full renovation of a long-abandoned home for a family of six girls who had been living in a car, including deep-cleaning, flooring, and fresh paint — all in partnership with The Home Depot.
CreatorDB data shows NikandLivDIY among The Home Depot's 157 tracked creator partners, with sponsored content on YouTube. Home Depot also launched a formal Creator portal program around this period to centralize DIY creator partnerships.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| YouTube | 207,000 | +0 | 7.1% | 0.5 | 3 days ago |
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 90 days | +3K +1.5% | +0 +0.0% | +0 +0.0% | +3K |
| Last 365 days | +3K +1.5% | +0 +0.0% | +0 +0.0% | +3K |
Daily follower snapshots from CreatorDB's longitudinal index.
Nikandliv-Diy is a creator with a presence on YouTube (207,000 followers), based in United States. Their content sits in the diy & home improvement space. Their YouTube bio reads: "Always doing a project 🏡 https://www.amazon.com/shop/nikandliv.diy?ref_=cm_sw_r_mwn_aipsfshop_aipsfnikandliv.diy_G48D7K3QXKRX792YMD61". The full audience and engagement breakdown is below.
Nikandliv-Diy reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations. As a diy creator they map naturally to brands targeting that space. Demonstrated partners include The Home Depot. Engagement on YouTube runs around 7.1%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows diy content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in diy and related categories, Nikandliv-Diy offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Nikandliv-Diy's tier (Mid, 207K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
The channel name points to two creators — Nik and Liv — who collaborate on home renovation and DIY builds documented on YouTube. Their content follows both of them through projects ranging from weekend remodels to outdoor structures, giving the channel a team dynamic rather than a solo host format.
One of the creators on the channel has openly called out viewers who criticize her for wearing personal protective equipment while working, dismissing those commenters with humor in a now-noted post. It speaks to a real friction in DIY and construction spaces online, where women using proper safety gear sometimes draws unwanted commentary, and she's made clear she's not changing her approach.
A core thread of their channel is proving that skilled, patient DIY work can replace expensive professional labor — one of their most-shared posts highlights being quoted $45,000 for labor and choosing to do the job themselves instead. This money-saving angle resonates strongly with their audience of homeowners who want to keep renovation costs down without sacrificing quality.
Yes, The Home Depot is a confirmed sponsor of Nikandliv DIY, appearing in their YouTube content and consistently tagged across their posts. The partnership has extended specifically to The Home Depot's Glacier Bay brand, with dedicated content tagged under #thdglacierbay and #glacierbaydiy.
Glacier Bay is a plumbing and fixture brand sold exclusively through The Home Depot, covering products like faucets, sinks, and toilets at accessible price points. Nikandliv DIY's Home Depot partnership has included hands-on Glacier Bay installs as part of their real renovation projects, showing the products in actual use rather than just promotional context.
They documented building what appears to be a backyard adventure play structure over a single weekend, framing it as proof that ambitious outdoor builds are achievable for determined homeowners. Weekend-scale projects are a recurring format on the channel — part of their broader argument that big results don't require a contractor or months of work.
Small projects, big impact is a recurring hashtag and content philosophy they use to frame the idea that targeted, well-executed DIY work — even modest in scope — can dramatically transform a home. It positions the channel as practical and accessible, not just aspirational renovation porn for people with unlimited budgets.
Yes, they run a curated Amazon shop linked directly from their YouTube bio, listing tools, materials, and products used across their builds. It's a practical companion to their tutorial-style videos, letting viewers quickly find the exact items shown on screen without having to hunt through comments.
Their content spans hands-on renovation, home decor updates, cleaning hacks, life hacks, and step-by-step tutorials — all centered on doing the work yourself rather than hiring out. Builds tend to be documented from raw start to finished result, covering both indoor remodels and outdoor structures like play areas and yard projects.
Their viewership skews heavily male — the large majority of their audience is men, which tracks with the home renovation and construction DIY space more broadly. Their viewers also lean toward the 35-and-older demographic, suggesting an audience of established homeowners rather than renters or first-timers just starting out.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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