United States
Nextgenscientist is a U.S.-based science communicator whose credentials set them apart from typical edutainment accounts: the person behind the handle holds a PhD in Integrative Biology from UC…
Total Followers -0.2%
28K
Across Instagram
Primary Platform
28K followers · 100% of audience
Engagement
1.2%
vs. 1.5% category median
Sponsorship Tier
Micro
Est. $692–$1.9K / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 27,668 | -44 | 1.2% | — | 3 months ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | -44 -0.2% | +0 +0.0% | +0 +0.0% | -44 |
| Last 90 days | -152 -0.5% | +0 +0.0% | +0 +0.0% | -152 |
| Last 365 days | -152 -0.5% | +0 +0.0% | +0 +0.0% | -152 |
Daily follower snapshots from CreatorDB's longitudinal index.
Nextgenscientist is a U.S.-based science communicator whose credentials set them apart from typical edutainment accounts: the person behind the handle holds a PhD in Integrative Biology from UC Berkeley and works professionally as Associate Director of Global Segment Marketing at Oxford Nanopore Technologies, a company at the center of portable DNA sequencing. That dual identity — working scientist and public educator — shapes a content mix that moves between field biology and cutting-edge genomics. Hashtag patterns point to a recurring focus on lepidoptera (butterflies and moths), biodiversity fieldwork in places like Madagascar, and the molecular tools, including nanopore sequencing, used to study them. Posts range from sensory demonstrations of caterpillar behavior to National Moth Week advocacy, grounding abstract genomic science in the tangible, visually compelling world of insects.
Nextgenscientist reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories. As an education creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 1.2%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in education and related categories, Nextgenscientist offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Nextgenscientist's tier (Micro, 28K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Nextgenscientist is a credentialed working scientist, not just a communicator. They hold a PhD in Integrative Biology from UC Berkeley and currently work as Associate Director of Global Segment Marketing at Oxford Nanopore Technologies. That professional grounding sets their content apart from generalist science channels.
Nextgenscientist serves as Associate Director of Global Segment Marketing at Oxford Nanopore Technologies, a company at the forefront of portable DNA and RNA sequencing. That role explains why nanopore sequencing and genomics appear so frequently throughout their content — it's their day job, not just a casual interest.
Nextgenscientist earned their PhD in Integrative Biology at UC Berkeley, one of the world's leading research institutions for the life sciences. Integrative Biology draws on genetics, ecology, and evolutionary science together, which is exactly the mix you see reflected in their content about lepidoptera, genomics, and biodiversity.
Nextgenscientist shared a video of a caterpillar that visibly responds when people speak or make sounds near it, asking viewers to turn their sound on to catch the reaction. The clip is a good example of their signature style — using surprising invertebrate behavior to pull a general audience into entomology and sensory biology.
Yes — lepidoptera (butterflies and moths) is one of the clearest threads running through Nextgenscientist's content, reflected in hashtags like #butterfly, #lepidoptera, and #moth. They also actively participate in and promote National Moth Week, a citizen-science event dedicated to documenting moth diversity worldwide.
National Moth Week is an annual citizen-science event encouraging people everywhere to observe, photograph, and record the moth species in their local area. Nextgenscientist uses it as a platform moment each year to celebrate lepidoptera diversity and get their audience engaged with entomology beyond just passive watching.
Madagascar appears as a recurring subject in Nextgenscientist's content, showing up alongside hashtags like #lepidoptera and #biodiversity. Madagascar is one of the planet's most important biodiversity hotspots and a natural focus for a researcher with a background in integrative biology and species-level genomics work.
Nanopore sequencing is a technology that reads DNA or RNA by passing molecules through tiny protein pores and measuring changes in electrical current — enabling portable, real-time genetic analysis in the field. Nextgenscientist covers it heavily because it sits at the direct intersection of their professional role at Oxford Nanopore Technologies and their broader passion for biodiversity genomics.
Based on a personal post welcoming their daughter Lily Kaia Pomerantz to the world, Pomerantz appears to be the creator's family name. They otherwise operate entirely under the @nextgenscientist handle rather than their personal name across their platforms.
Nextgenscientist's listed primary platform is YouTube, with Instagram serving as an active secondary channel for shorter clips, science moments, and personal life updates. Across platforms they sit in the Micro creator tier, with a community built around genuine scientific expertise rather than viral reach.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@nextgenscientist · Instagram
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