Brazil
Murilo Gun is a Brazilian speaker, creativity educator, and performer who has built a reputation at the intersection of stand-up comedy and personal development.
Total Followers -0.2%
951K
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
239K followers · 25% of audience
Engagement
10.8%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $11K–$25K / IG post
Murilo Gun's lecture-show blending humor, live music, and self-knowledge philosophy is playing October 9 and 31 at Teatro B32 in São Paulo, directed by Márcio Ballas.
Gun debuted 'Gunzito' — a 9-piece big band rooted in his three decades of ideas, humor, and philosophy — with a live show at Casa Rockambole in São Paulo on August 30.
After a successful run in São Paulo, Gun's theatre-lecture show toured Recife (with an extra session added due to sold-out demand), Brasília, Fortaleza, João Pessoa, Curitiba, and more cities throughout 2025.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | -639 -0.1% | -1 -0.1% | -640 |
| Last 30 days | +0 +0.0% | -1845 -0.3% | +4 +0.1% | -1841 |
| Last 90 days | +0 +0.0% | -4187 -0.6% | +77 +2.7% | -4110 |
| Last 365 days | +0 +0.0% | -4187 -0.6% | +77 +2.7% | -4110 |
Daily follower snapshots from CreatorDB's longitudinal index.
Murilo Gun is a Brazilian speaker, creativity educator, and performer who has built a reputation at the intersection of stand-up comedy and personal development. Known for his TEDx appearances and a long-running career blending humor with ideas about innovation and self-knowledge, he has evolved from the comedy circuit into a broader role as a lecturer and cultural entrepreneur. His YouTube channel — described in his own words as belonging to a 'speaker, creativity professor, serial pioneer' — reflects this range, with content covering business mindset, self-awareness, and the kind of sharp conversational challenges typified by titles like 'Stop Small Talk Now.' He collaborates regularly with his wife, Dani de Maria, and the couple runs joint projects including a couples' retreat program called Casal Flow, extending his reach into the relationship and lifestyle space.
His audience skews young adult and slightly male, concentrated almost entirely in Brazil and broader Portuguese-speaking markets, with a meaningful portion of followers in Portugal and Argentina — a footprint consistent with a cultural figure whose appeal travels through shared language and a pan-Latin American interest in self-improvement content. Engagement on YouTube runs well above category norms, signaling a genuinely invested core audience rather than passive reach. His theatrical show 'Fé no Flow' and associated podcast 'Lamparina Cast' demonstrate a creator pushing beyond the feed into live and audio formats. That multi-format positioning — stage, podcast, couples programming, social content — makes him an appealing partner for brands in the education, wellness, and publishing categories targeting educated young Brazilian professionals.
Murilogun reaches an audience concentrated in Brazil primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As an education creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 10.8%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Brazil-focused brands in education and related categories, Murilogun offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Murilogun's tier (Mid, 951K combined followers, Brazil). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Fé no Flow is Murilo Gun's solo theater show performed in São Paulo, blending his signature mix of comedy, philosophy, and personal development. The show explores themes of faith, creativity, and living in a state of flow — ideas that run throughout his speaking career and online content. Ticket information is shared through his Instagram and at murilogun.com.br.
Dani de Maria is Murilo Gun's wife — she goes by @danidemariagun on Instagram — and a regular creative collaborator in his work. The two co-produce content together, including episodes on communication and relationships, and they jointly lead the Casal Flow couples retreat program. Her presence in his content reflects a deliberate shift toward partnership-based projects alongside his solo career.
Casal Flow is a couples retreat hosted by Murilo Gun and Dani de Maria, built around creativity, meaningful communication, and deepening relationships. Sign-up details are announced through Murilo's Instagram and his website at murilogun.com.br, typically with limited spots. It is part of a broader live-experience ecosystem he runs alongside his YouTube and theater work.
Murilo Gun built his public career teaching creativity as a practical, learnable discipline — initially through stand-up comedy and later through keynote speaking, books, and video content. His YouTube bio also describes him as a pioneiro serial and a 'metamorfose ambulante,' a nod to the Raul Seixas classic that signals his constantly evolving identity. This framing deliberately distances him from traditional self-help creators.
Yes, Murilo Gun has authored books focused on creativity and innovation, making him one of Brazil's recognized voices on the subject in both speaking circuits and publishing. His content regularly surfaces under #booktokbrasil, where he engages with reading and ideas communities on TikTok and beyond. Current titles and details are listed at murilogun.com.br.
Murilo Gun began his public career in Brazilian stand-up comedy before crossing into professional keynote speaking and creativity education, and he still carries both identities. His theater show Fé no Flow is a clear example of that hybrid — it reads as a thought-leadership experience with strong comedic DNA. He is now most widely known as a palestrante (keynote speaker) and professor de criatividade.
Lamparina Cast appears consistently in Murilo Gun's content tags and is a production he is associated with, likely a podcast or audio series. It fits the pattern of his broader content ecosystem, which spans a newsletter, live theater, YouTube videos, and collaborative projects with Dani de Maria. For current episodes or format details, his official channels and murilogun.com.br are the best source.
Murilo Gun's YouTube content focuses on creativity, self-knowledge, business thinking, and intentional communication — covering ideas like the first steps of self-awareness, entrepreneurial next steps, and why shallow conversations hold people back. His style blends storytelling and humor with practical frameworks, which likely explains why his YouTube engagement runs far above the category average. His audience skews toward young adult Brazilian men building careers and businesses.
Murilo Gun is Brazilian, and the overwhelming majority of his audience is based in Brazil, with a meaningful secondary audience in Portugal. His theater show Fé no Flow has had runs in São Paulo, with content tags pointing to venues like Teatro B32. He also reaches Portuguese-speaking communities in Argentina and the United States, though Brazil remains his core market.
As of late 2026, Murilo Gun is most consistently active on Instagram, where his largest following lives and where he posts nearly daily. His YouTube channel carries his longest-form content and records his highest engagement rates relative to category benchmarks. His TikTok presence has been dormant for over a year, making Instagram and YouTube the two platforms where brands and fans should focus.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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