United States
Monetary Matters Network is a U.S.-based YouTube operation built around two long-form interview shows.
Total Followers +4.7%
57K
Across YouTube
Primary Platform
YouTube
57K followers · 100% of audience
Engagement
2.8%
vs. 1.5% category median
Sponsorship Tier
Micro
Est. — / IG post
Host Jack Farley expanded beyond interviewing to publishing his own investment research and trade ideas on a dedicated Substack, sharing high-conviction macro and AI-related positions — a notable pivot from pure interviewer to public investor/analyst.
Launched in 2024, the show has grown rapidly to nearly 300 episodes and is now distributed across Apple Podcasts, Spotify, Podbean, and other major directories — extending the channel's reach well beyond its YouTube home base.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| YouTube | 57,400 | +3K | 2.8% | 2.3 | 2 days ago |
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +201 +0.4% | +0 +0.0% | +0 +0.0% | +201 |
| Last 30 days | +3K +4.7% | +0 +0.0% | +0 +0.0% | +3K |
| Last 90 days | +8K +14.6% | +0 +0.0% | +0 +0.0% | +8K |
| Last 365 days | +8K +14.6% | +0 +0.0% | +0 +0.0% | +8K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Fundrise Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
| Fiscal.ai Sponsorship | Sponsored content | YouTube | Oct 2025 | — |
| VanEck Sponsorship | Sponsored content | YouTube | Oct 2025 | — |
Monetary Matters Network is a U.S.-based YouTube operation built around two long-form interview shows. The flagship program, hosted by Jack Farley — who previously built a following in financial media through macro-focused video journalism — puts senior investors, economists, and market strategists on the record about monetary policy, global macro, and market structure. The companion show, Other People's Money, sees co-host Max Wiethe focus specifically on fund managers and the institutional side of capital allocation. Guests have included Financial Times journalist Robin Wigglesworth, commodities strategist Jim Wiederhold, and macro commentator Luke Gromen, signaling a consistent ability to attract credible, high-profile voices despite a micro-tier subscriber base.
The channel's audience skews strongly male and leans toward the 25–44 bracket, with a meaningful cohort of older viewers — a demographic profile that aligns well with discretionary investing content. Roughly three-quarters of viewers are U.S.-based, with meaningful representation from the UK, Canada, and Australia, giving the network an English-language reach across major financial markets. Sponsor relationships with VanEck, Fundrise, and Fiscal.ai reflect a brand positioning squarely inside the serious retail-investor and self-directed wealth space. An engagement rate nearly double the category median suggests a tight, attentive community; continued growth and consistent upload cadence position the network to scale as independent financial media audiences consolidate around trusted interview formats.
Monetary-Matters reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations. As a finance creator they map naturally to brands targeting that space. Demonstrated partners include Fundrise and Fiscal.ai. Engagement on YouTube runs around 2.8%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows finance content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in finance and related categories, Monetary-Matters offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Monetary-Matters's tier (Micro, 57K combined followers, United States). Pulled from CreatorDB's category benchmarks.
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Jack Farley is the host of Monetary Matters, the flagship show on the Monetary Matters Network, where he interviews leading financial thinkers on macro economics, global markets, and monetary policy. He is active on Twitter/X under @JackFarley96 and is known for in-depth conversations with macro analysts and institutional strategists rather than mainstream financial pundits. His interviews tend to go deep on topics like Treasury markets, inflation, and dollar dynamics.
Other People's Money is the second show on the Monetary Matters Network, hosted by Max Wiethe. Unlike Jack Farley's macro-focused conversations, Max focuses specifically on investment fund managers and the business mechanics of running institutional money. The show is aimed at viewers who want to understand how professional asset managers actually think and operate, not just what assets they buy.
The Monetary Matters Network runs two distinct shows under one YouTube channel: Jack Farley's Monetary Matters digs into macro economics, monetary policy, and global markets, while Max Wiethe's Other People's Money focuses on the business of investment fund management and the people running institutional capital. Together they cover both the big-picture economic landscape and the practical realities of professional investing.
Yes — tariffs and Trump's broader economic agenda are recurring themes on the channel, with guests regularly asked to explain how trade policy shifts ripple into equities, bonds, and commodities. Recent content has leaned heavily into hashtags like #trumptariffs and #trumpeconomy, reflecting real viewer demand for macro-level analysis of U.S. policy. This focus makes the channel a go-to for investors trying to think through the portfolio implications of political decisions.
The channel has featured respected voices including macro analyst Luke Gromen, market strategist Milton Berg, Warren Pies, Robin Wigglesworth of the Financial Times, and commodities researcher Jim Wiederhold. The guest list skews strongly toward macro investors, institutional strategists, and commodity specialists rather than mainstream financial media personalities. That focus on serious practitioners is a defining characteristic of the show's editorial approach.
Commodities are central to the macro investing thesis that runs through most of the channel's content, because gold, silver, copper, and oil often signal broader shifts in monetary conditions, inflation expectations, and global capital flows. Recent episodes have examined why multiple commodities are rallying simultaneously — a question that carries real weight for macro-oriented portfolio managers. The channel regularly features guests who treat commodities as a lens on monetary policy rather than just a trade.
Treasury markets are a foundational macro indicator for the channel's editorial perspective, since bond yield dynamics and government debt levels affect every other asset class. Episodes featuring guests like Luke Gromen have explored the possibility of Treasury market intervention and what escalating U.S. debt implies for the dollar long-term. For the channel's audience of macro investors, understanding the Treasury market is treated as prerequisite knowledge, not a niche topic.
VanEck, the investment management firm known for its commodity and thematic ETFs, has sponsored content on the Monetary Matters YouTube channel. The partnership is a natural fit given the channel's consistent focus on gold, commodities, and macro investing — areas where VanEck has well-recognized product lines. The sponsorship signals that VanEck views the channel's audience as a serious, investment-oriented demographic worth reaching.
Fiscal.ai is an AI-powered financial analysis platform that has run sponsored content on Monetary Matters. Given that the channel's audience skews toward engaged investors and finance professionals who consume dense macro content, Fiscal.ai's research tools are a logical fit for the viewership. The partnership reflects a broader fintech trend of targeting sophisticated retail and professional investors through creator-economy channels rather than traditional media.
Monetary Matters is a Micro-tier YouTube channel with over 57,000 subscribers, but its audience profile punches above its size — it skews heavily male and toward the 25–54 age range, which is consistent with serious macro and institutional investing content. The majority of viewers are based in the United States, with meaningful audiences in the United Kingdom and Canada as well. Its engagement rate runs well above the category median, suggesting a genuinely invested core following rather than passive subscribers.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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