France
Moeyskitchen is a creator with a presence on Instagram (19,208 followers), based in France.
Total Followers -0.3%
19K
Across Instagram
Primary Platform
YouTube
19K followers · 100% of audience
Engagement
0.5%
vs. 1.5% category median
Sponsorship Tier
Micro
Est. $480–$1.3K / IG post
Writing on her blog in January 2025, Maja confirmed her third Airfryer cookbook was weeks away from publication and already available for pre-order — capping nearly a decade of developing Airfryer recipes since 2017.
Her August 2026 recipe posts feature her High Protein Airfryer cookbook (45 recipes, no protein powder) with an Amazon affiliate link — indicating an ongoing promotional push tied to her core airfryer brand.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 19,208 | -52 | 0.5% | 1.6 | 7 days ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | +6 +0.0% | +0 +0.0% | +0 +0.0% | +6 |
| Last 30 days | -52 -0.3% | +0 +0.0% | +0 +0.0% | -52 |
| Last 90 days | +1K +5.3% | +0 +0.0% | +0 +0.0% | +1K |
| Last 365 days | +1K +5.3% | +0 +0.0% | +0 +0.0% | +1K |
Daily follower snapshots from CreatorDB's longitudinal index.
Moeyskitchen is a creator with a presence on Instagram (19,208 followers), based in France. Their content sits in the food & cooking space. Their YouTube bio reads: "moeyskitchen.com 🍋 Foodbloggerin seit 2011 Rezeptentwicklerin & Kochbuchautorin Feierabendküche • Butterliebe 🧈 • kulinarische Reisen 🎧 @mhdpodcast". The full audience and engagement breakdown is below.
Moeyskitchen reaches an audience concentrated in France primarily through YouTube, and is best activated via Instagram Reels and Stories. As a food creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 0.5%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows food content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For France-focused brands in food and related categories, Moeyskitchen offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Moeyskitchen's tier (Micro, 19K combined followers, France). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
'Feierabendküche' translates roughly to 'after-work cooking' — the idea of making a proper, satisfying meal on a weeknight without spending hours in the kitchen. Moeyskitchen has built her entire brand around this philosophy, making her a go-to resource for German-speaking home cooks who want real, tasty food on a tight schedule.
Yes — moeyskitchen is a published cookbook author ('Kochbuchautorin'), something she lists directly in her Instagram bio. Her books follow the same approachable, weeknight-friendly cooking style she is known for on her blog and social media.
Moeyskitchen has been blogging since 2011, giving her well over a decade of experience as a food creator. That longevity makes her one of the longer-established voices in the German-language food blogging space.
Airfryer content is one of the biggest pillars of moeyskitchen's feed — she regularly shares recipes cooked directly in the basket, such as gnocchi bakes, and uses hashtags like #airfryer, #heissluftfritteuse, and #airfryerrezepte consistently. If you're looking for tested, German-language airfryer recipes, her profile is a natural starting point.
Yes — beyond blogging, moeyskitchen works professionally as a 'Rezeptentwicklerin' (recipe developer), which she lists alongside her cookbook authorship in her bio. This professional testing background is part of why her recipes are considered reliable by her community.
'Butterliebe' means 'love of butter,' and moeyskitchen uses it as a signature part of her food identity, even including the butter emoji 🧈 in her profile bio. It signals her cooking philosophy: unfussy, flavour-forward food that doesn't shy away from classic, rich ingredients.
Yes — moeyskitchen is involved in a podcast listed under the handle @mhdpodcast, which she references directly in her bio. It sits alongside her blog and social content as part of a broader food-media presence.
Yes — 'kulinarische Reisen' (culinary travel) is one of the content areas she lists in her bio. She mixes food-focused travel discovery with her everyday cooking content, so followers get both weeknight recipes and food inspiration from the road.
Moeyskitchen uses the hashtag #kölnmülheim on her posts, pointing to the Mülheim district of Cologne, Germany as her home base. The vast majority of her audience is also German-speaking, spread across Germany, Austria, and Switzerland.
Moeyskitchen's audience skews female and German-speaking, with Germany accounting for the lion's share of her followers and Austria and Switzerland making up much of the rest. Her content is written entirely in German, which naturally focuses her reach on the DACH region, and her strongest age groups run from the mid-twenties through the mid-forties.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@moeyskitchen · YouTube
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