United States
Mizzhogan is the digital alias of Brooke Oleksy, a US-based multi-hyphenate creator whose work spans music, visual design, wine, and television.
Total Followers -0.1%
630K
Across Instagram
Primary Platform
YouTube
630K followers · 100% of audience
Engagement
2.3%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $9.4K–$22K / IG post
Brooke announced the birth of fraternal twins Oliver Andrew Oleksy and Molly Gene Oleksy on January 18, 2025, marking a major personal milestone widely covered in entertainment press.
Brooke's interior design firm BB Designs by Brooke — now expanding from Nashville into central Florida and Tampa — was spotlighted by local NBC affiliate News Channel 5 Nashville.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 629,775 | -441 | 2.3% | 1.9 | 3 days ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | +126 +0.0% | +0 +0.0% | +0 +0.0% | +126 |
| Last 30 days | -441 -0.1% | +0 +0.0% | +0 +0.0% | -441 |
| Last 90 days | +7K +1.1% | +0 +0.0% | +0 +0.0% | +7K |
| Last 365 days | +7K +1.1% | +0 +0.0% | +0 +0.0% | +7K |
Daily follower snapshots from CreatorDB's longitudinal index.
Mizzhogan is the digital alias of Brooke Oleksy, a US-based multi-hyphenate creator whose work spans music, visual design, wine, and television. Her Instagram presence — which drives the bulk of her mid-tier following — reflects a lifestyle brand built around faith, positivity, and creative entrepreneurship. Oleksy founded BB Designs by Brooke, a design venture, and launched House of Stars Wine, signaling an appetite for tangible consumer brands beyond content alone. She is also signed as an artist with SoBe Entertainment, grounding her in the music and entertainment industry rather than pure influencer territory. Her self-described ethos of "God + Good Vibes" shapes her tone: uplifting and aspirational without being overtly preachy, with a relaxed cadence that her hashtag choices — centered on ease and enjoyment — consistently reinforce.
Her audience skews notably male and young, with the 18–34 demographic accounting for the majority of her reach — an atypical split for a female lifestyle creator that likely reflects crossover interest from her music and entertainment output. Geographically, her core base is domestic, though modest audiences in the UK, Canada, and Brazil suggest organic international spillover. Her engagement rate outpaces the category median, indicating an audience that actively interacts rather than passively scrolls. Rate card positioning places her squarely in mid-tier territory, making her accessible for emerging brands while still commanding meaningful sponsorship fees. As she continues building out her consumer ventures — wine, design, music — her brand-fit story becomes increasingly compelling for lifestyle, entertainment, and beverage categories looking for a creator whose commercial identity runs deeper than a single content lane.
Mizzhogan reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories. As a music creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 2.3%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows music content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in music and related categories, Mizzhogan offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Mizzhogan's tier (Mid, 630K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Mizzhogan's real name is Brooke Oleksy. She uses Mizzhogan as her creative handle across social media while her full name appears openly in her bio, making it straightforward for fans to connect her online persona to her broader work in design, wine, and music.
BB Designs by Brooke is a design company founded by Mizzhogan (Brooke Oleksy). She lists it as one of her core businesses alongside her wine brand and music career, reflecting her identity as a multi-disciplinary creative entrepreneur rather than a creator who simply posts lifestyle content.
House of Stars Wine is a wine brand that Mizzhogan founded. It sits alongside her design company, BB Designs by Brooke, as one of at least two owned businesses she runs in addition to her music career and social media presence.
Yes, Mizzhogan is a twin mom and references it directly in her social media bio. Her personal brand is built around a "God + Good Vibes" philosophy, and being a mother of twins is a visible part of the authentic, faith-forward identity she projects to her audience.
Mizzhogan identifies as an artist at SoBe Entertainment in her bio. This positions her music within a formally supported entertainment structure, which sets her apart from creators who treat music as a casual side project rather than a professionally developed career track.
Yes, music is one of Mizzhogan's primary creative pursuits. She works as an artist under SoBe Entertainment and lists music alongside design and TV as her main areas of work, making her a genuine multi-hyphenate creator rather than someone who dabbles in recording as an afterthought.
Mizzhogan lists TV as part of her creative work in her bio, alongside music and design. Her affiliation with SoBe Entertainment and her multi-platform presence suggest television is an active element of her career rather than simply a future aspiration.
Mizzhogan owns at least two businesses: BB Designs by Brooke, a design company, and House of Stars Wine, a wine brand she founded. On top of those ventures, she earns income as a recording artist under SoBe Entertainment and as a brand partner through her social media platform.
Mizzhogan is based in the United States. The large majority of her audience is also American, pointing to a strong domestic following that aligns naturally with her music, design, and lifestyle-focused content.
Mizzhogan has grown her Instagram to over 600,000 followers, placing her in the mid-tier creator range. Her engagement runs above the category average, which suggests her audience is genuinely invested in her content rather than simply padding her follower count.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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