United States
Minaa B. is a licensed therapist, author, and mental health educator based in the United States who has built a mid-tier but notably engaged Instagram presence centered on mental wellness, community care, and interpersonal relationships.
Total Followers -0.3%
244K
Across Instagram
Primary Platform
YouTube
244K followers · 100% of audience
Engagement
2.2%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $4.9K–$12K / IG post
Her second major title, 'Siblinghood: Resolve Conflict, Heal Resentment, and Find Peace in Your Sibling Relationships,' is listed for pre-order via Hachette Book Group, building on her Siblinghood Theory framework.
She led interactive sessions aboard the Summit at Sea event (April 23–26, International Waters/Port of Miami), exploring how sibling dynamics shape leadership and adult relationships.
She organized a ticketed half-day event at Luminary in New York City on November 15, 2025, promoted via her Substack newsletter.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 243,924 | -781 | 2.2% | 1.9 | 22 days ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | -781 -0.3% | +0 +0.0% | +0 +0.0% | -781 |
| Last 90 days | -2147 -0.9% | +0 +0.0% | +0 +0.0% | -2147 |
| Last 365 days | -2147 -0.9% | +0 +0.0% | +0 +0.0% | -2147 |
Daily follower snapshots from CreatorDB's longitudinal index.
Minaa B. is a licensed therapist, author, and mental health educator based in the United States who has built a mid-tier but notably engaged Instagram presence centered on mental wellness, community care, and interpersonal relationships. She authored 'Owning Our Struggles,' a practical guide to navigating mental health that established her as a credible self-help voice well beyond clinical settings. Her content bridges professional expertise with accessible, conversational storytelling — an approach that resonates particularly with younger women working through questions of family dynamics, identity, and emotional wellbeing.
Her platform identity is anchored by the Siblinghood Theory, an original framework she developed around chosen family, sibling relationships, and communal healing, which she extends through her podcast 'This Feels Familiar.' Advocacy partnerships with the American Foundation for Suicide Prevention as a Lifesavers Ambassador underscore a brand positioning oriented toward cause-driven collaborations rather than mainstream consumer product deals — a deliberate stance that reinforces her clinical credibility. With a predominantly female, Gen Z and millennial audience concentrated in the United States, she is well-positioned for wellness brands, mental health nonprofits, and publishers seeking a therapeutically grounded creator whose professional authority translates directly into audience trust.
Minaa_B reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories. Their sponsorship history skews toward Mental Health / Nonprofit, a clear signal of fit for brands in those categories. Demonstrated partners include American Foundation for Suicide Prevention (AFSP). Engagement on YouTube runs around 2.2%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows entertainment content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Mental Health / Nonprofit and related categories, Minaa_B offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Minaa_B's tier (Mid, 244K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
The Siblinghood Theory is Minaa B's original framework for understanding how sibling-like bonds — both within biological families and chosen communities — shape our emotional health and sense of belonging. She developed the concept to help people examine how those relationships build or strain resilience, and it underpins much of her content, writing, and advocacy work.
Minaa B authored Owning Our Struggles, a guide to healing and finding community in a fractured world. The book draws on her clinical background as a therapist and argues for collective, community-rooted approaches to mental health rather than purely individualistic self-help.
"This Feels Familiar" is Minaa B's podcast, hosted under the handle @thisfeelsfamiliarpod, where she explores family dynamics, emotional patterns inherited across generations, and community mental health. It extends the themes from her Siblinghood Theory into longer-form conversations about how early family experiences echo through adult life.
Yes — Minaa B is a licensed therapist and brings that clinical credential directly into her content, writing, and public partnerships. That professional background distinguishes her from many mental health influencers and gives her audience a reason to trust the frameworks she teaches, including the Siblinghood Theory.
Minaa B is an AFSP (American Foundation for Suicide Prevention) partner, using her platform to normalize conversations around mental health and suicide prevention. The partnership aligns with her clinical background and her broader mission of making mental health support feel communal and accessible rather than clinical or distant.
Life Savers Ambassadors is a mental health advocacy initiative that Minaa B participates in, helping to amplify suicide prevention resources to broader audiences. Her role as an ambassador complements her AFSP partnership and reflects her commitment to bridging professional mental health expertise with grassroots community awareness.
Yes, Minaa B runs a newsletter that she promotes alongside her social channels and podcast. It gives her audience a longer-form space to receive her thinking on family dynamics, mental health, sibling relationships, and community-building beyond what fits in a social post or reel.
Minaa B creates content around family relationships, sibling dynamics, mental health, and community-building, approached through her lens as a licensed therapist and author. Her posts and videos are aimed at people working through family patterns, generational cycles, and emotional healing — a niche she owns through her original Siblinghood Theory framework.
Minaa B is a U.S.-based therapist, author, and social media creator who built her following by teaching about sibling relationships, family dynamics, and community mental health. The bulk of her audience is also based in the United States, with additional reach across the UK, Canada, and India.
Minaa B is most active on Instagram, where she has built a mid-tier following, and she also posts on YouTube. Beyond social media, she hosts the "This Feels Familiar" podcast and runs a newsletter, making her a genuinely multi-platform creator rather than a single-channel presence.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@minaa_b · YouTube
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