Last updated just now · Jul 24, 2026, 7:28 AM
Fashion & Lifestyle 🏳 ESP

Michellefleur

Full Creator Stats Live · Updated 2026-07-24

Michellefleur is a lifestyle and fashion creator who splits her life between Ibiza and Amsterdam, and channels that dual identity into a personal-blog feed defined by sun-drenched aesthetics, European summer imagery, and candid motherhood moments.

NicheFashion & Lifestyle TierMicro Engagement0.2%

Total Followers +0.1%

68K

Across Instagram

Primary Platform

Instagram

68K followers · 100% of audience

Engagement

0.2%

vs. 1.5% category median

Sponsorship Tier

Micro

Est. $1.4K–$3.4K / IG post

Quick facts
  • 68K combined followers across 1 platform.
  • Micro creator tier — ESP.
  • 0.2% headline engagement.
  • Active since .
  • Niche: All.
  • Posts in English.

Performance Across Platforms

Updated 2026-07-24
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
Instagram 68,016 +54 0.2% 4.9 2 days ago

Growth Trend

Last 365 days
WindowInstagramCombined
Last 7 days +197 +0.3% +0 +0.0% +0 +0.0% +197
Last 30 days +54 +0.1% +0 +0.0% +0 +0.0% +54
Last 90 days -524 -0.8% +0 +0.0% +0 +0.0% -524
Last 365 days -524 -0.8% +0 +0.0% +0 +0.0% -524

Audience Demographics

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67K68K68K69K70K Jul 25Oct 23Jan 22Apr 22Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Background

About Michellefleur

Michellefleur is a lifestyle and fashion creator who splits her life between Ibiza and Amsterdam, and channels that dual identity into a personal-blog feed defined by sun-drenched aesthetics, European summer imagery, and candid motherhood moments. Her Instagram presence blends fashion outfit posts with the relaxed, aspirational tone of Mediterranean living, while a separate layer of her public persona is dedicated to studying Traditional Chinese Medicine — a pursuit that nudges her content toward holistic wellness without fully committing to a single niche. She also co-hosts the podcast 'Met de Gurnels', a Dutch-language project that points to a meaningful connection with a Netherlands-based audience and suggests her content life extends beyond the visual platform.

Despite being registered as a Spanish-market creator, her audience skews heavily toward English-speaking markets, with the United States and United Kingdom making up the largest share of her followers — a pattern that likely reflects broad discovery through aesthetic hashtags rather than a tight geo-targeted community. Her sponsored work with Braun's IPL line and skincare brands like Skini places her squarely in the beauty and personal care space, where her sun-and-style imagery is a natural fit. Engagement sits below the micro-influencer category median, which may reflect that audience geography mismatch, but her representation through Listhe Agency and an active posting cadence suggest she is actively building toward more consistent brand partnerships in fashion, beauty, and wellness.

Brand fit

Why brands partner

Michellefleur reaches an audience concentrated in ESP primarily through Instagram, and is best activated via Instagram Reels and Stories. As a fashion creator they map naturally to brands targeting that space. Engagement on Instagram runs around 0.2%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.

Estimated Rate Card

Benchmark estimates for a creator at Michellefleur's tier (Micro, 68K combined followers, ESP). Pulled from CreatorDB's category benchmarks.

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Frequently Asked Questions

What is Michellefleur's Met de Gurnels podcast?

Michellefleur co-hosts a podcast called Met de Gurnels, which she links directly from her Instagram bio via the handle @metdegurnels. It runs as a separate creative project alongside her personal Instagram, extending her voice beyond photo and reel content into long-form audio.

Is Michellefleur actually studying Traditional Chinese Medicine?

Yes — her Instagram bio explicitly flags her as a TCM student, making Traditional Chinese Medicine one of the more distinctive angles in her personal brand. This wellness pursuit sits alongside her fashion and motherhood content, giving her lifestyle platform a holistic, health-conscious edge.

Does Michellefleur live in Ibiza or Amsterdam?

Michellefleur splits her life between Ibiza and Amsterdam, calling both out at the very top of her Instagram bio. Her content reflects the contrast — eurosummer beach posts and Ibiza heat on one side, a grounded personal blog aesthetic tied to the Netherlands on the other.

What Braun product does Michellefleur promote on Instagram?

Michellefleur has promoted the Braun Skin iExpert IPL hair removal device, with the branded hashtags #braun, #ipl, and #skiniexpert appearing across her sponsored content. It is one of the clearly labeled paid partnerships visible in her recent Instagram posts.

What is NIX18 and why does Michellefleur use that hashtag?

NIX18 is a Dutch public health campaign promoting zero alcohol and drug use for people under 18. Michellefleur's use of the #nix18 hashtag connects her to this initiative, which is widely used by Netherlands-based influencers either as a legal disclosure on alcohol-adjacent content or as part of a direct campaign partnership.

Does Michellefleur post about being a mom?

Yes — motherhood is one of the three pillars she explicitly lists in her Instagram bio, alongside fashion and her TCM studies. She weaves family life into her personal blog-style content rather than running a standalone parenting account.

What agency handles Michellefleur's brand partnerships?

Michellefleur is represented by Listhe Agency for commercial collaborations, with her business contact listed in her Instagram bio as michellefleur@listheagency.com. Brands interested in sponsored posts, reels, or stories can reach her directly through the agency.

Is Michellefleur Dutch or Spanish?

Michellefleur shows strong Dutch ties through her Amsterdam base, her podcast whose name reads as Dutch, and her use of Dutch-market hashtags like #nix18. Her officially registered country is Spain, where her Ibiza home sits — making her a genuinely cross-cultural lifestyle creator.

What does Michellefleur post about on Instagram?

Michellefleur runs a personal blog-style Instagram built around motherhood, fashion, and wellness, with her TCM studies adding a holistic layer. She mixes candid lifestyle moments — Ibiza summers, eurosummer travel — with clearly labeled brand partnerships for products like Braun's IPL line.

How big is Michellefleur's Instagram following?

Michellefleur has grown an audience of over 65,000 followers on Instagram, placing her firmly in the Micro influencer tier. Her reach is notably international, with the largest share of her audience coming from the United States and the United Kingdom rather than her home markets of Spain or the Netherlands.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Jul 24, 2026, 7:28 AM · Slug: michellefleur

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