Data refreshed Sep 22, 2026 · 11:11 AM UTC
News & Media Brazil

Metropoles

Full Creator Stats Live · Updated 2026-09-22

Metropoles is a creator with a presence on Instagram (7,121,544 followers), based in Brazil.

NicheNews & Media TierMega Engagement—

Total Followers +1.8%

7.2M

Across Instagram

Primary Platform

Instagram

7.2M followers · 100% of audience

Engagement

—

vs. 1.5% category median

Sponsorship Tier

Mega

Est. $86K–$201K / IG post

Recent news · 5 items

Performance Across Platforms

Updated 2026-09-22
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
Instagram 7,178,334 +131K — 2838.7 today

Growth Trend

Last 365 days
WindowInstagramCombined
Last 7 days +33K +0.5% +0 +0.0% +0 +0.0% +33K
Last 30 days +131K +1.8% +0 +0.0% +0 +0.0% +131K
Last 90 days +413K +5.8% +0 +0.0% +0 +0.0% +413K
Last 365 days +413K +5.8% +0 +0.0% +0 +0.0% +413K

Audience Demographics

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5.2M5.7M6.3M6.8M7.4M Sep 25Dec 24Mar 24Jun 23Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Background

About Metropoles

Metropoles is a creator with a presence on Instagram (7,121,544 followers), based in Brazil. Their content sits in the news & media space. Their YouTube bio reads: "@metropolespolitica @metropolesfun @metropoles.df @metropoles.sp @metropolesesportes @metropolesminas @metropolesvida_estilo @metropoles_saudeciencia". The full audience and engagement breakdown is below.

Brand fit

Why brands partner

Metropoles reaches an audience concentrated in Brazil primarily through YouTube, and is best activated via Instagram Reels and Stories. As a news creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around —, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows news content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Brazil-focused brands in news and related categories, Metropoles offers a defined, creative-fit audience rather than broad, low-intent impressions.

Estimated Rate Card

Benchmark estimates for a creator at Metropoles's tier (Mega, 7.2M combined followers, Brazil). Pulled from CreatorDB's category benchmarks.

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Benchmark rates per post, Reel, video and integration — across every platform.

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Frequently Asked Questions

What is Metrópoles and is it an actual news outlet?

Metrópoles is one of Brazil's largest digital news portals, originally rooted in Brasília and the Distrito Federal but now covering national politics, sports, celebrity news, lifestyle, and science. It operates as a full media company with dedicated editorial teams and named columnists rather than a single creator channel.

Where is Metrópoles based in Brazil?

Metrópoles is headquartered in Brasília, in the Distrito Federal, which gives it a particularly strong focus on federal government and political reporting. It also runs dedicated regional coverage for São Paulo, Minas Gerais, and other parts of the country through its network of specialized sub-accounts.

What is the Coluna Grande Angular on Metrópoles?

Coluna Grande Angular is one of Metrópoles' recurring political commentary features, shared regularly across their social channels under the hashtag #colunagrandeangular. It offers analysis of Brazilian federal politics and government affairs from a Brasília-based editorial perspective.

Who is Andreza Matais from Metrópoles?

Andreza Matais is a political journalist and named columnist at Metrópoles, with her work distributed under the hashtag #colunaandrezamatais. She is considered one of the portal's recognizable editorial voices covering federal politics and power dynamics in Brasília.

Who is Mirelle Pinheiro and what does she write about at Metrópoles?

Mirelle Pinheiro is another prominent columnist at Metrópoles whose regular pieces circulate under the hashtag #colunamirellepinheiro. Like Andreza Matais, she is part of the portal's established group of commentators contributing opinion and news analysis to Metrópoles' political coverage.

What are all the Metrópoles sub-accounts and what do they each cover?

Metrópoles runs a network of specialized accounts alongside its main handle: @metropolespolitica for federal politics, @metropolesfun for entertainment and pop culture, @metropolesesportes for sports, @metropoles.df for Distrito Federal news, @metropoles.sp for São Paulo, @metropolesminas for Minas Gerais, @metropolesvida_estilo for lifestyle, and @metropoles_saudeciencia for health and science. This structure lets followers subscribe only to the beats they care about.

Does Metrópoles cover Fluminense and the Copa Libertadores?

Yes — sports coverage is a major pillar for Metrópoles, and their @metropolesesportes account regularly follows Brazilian club football including Fluminense and their Copa Libertadores runs. They also track domestic competitions like the Supercopa do Brasil and niche formats like beach soccer.

Does Metrópoles report on Romeu Zema and Brazilian presidential candidates?

Brazilian presidential politics is central to the Metrópoles editorial mission, and the portal has covered figures like Romeu Zema — former governor of Minas Gerais and Novo party presidential hopeful — including legal and electoral developments affecting their candidacies. Electoral court rulings, such as those from the TRE-PR, also feature regularly in their reporting.

Who reads Metrópoles — what does their audience look like?

Metrópoles' audience skews strongly toward young adult women, with the 25–34 age bracket forming the largest single group and female readers outnumbering male readers by more than two to one. The overwhelming majority of their following is based in Brazil, which aligns with their Portuguese-language, locally-focused editorial content.

How big is Metrópoles on Instagram compared to other Brazilian digital news brands?

Metrópoles has surpassed 7 million followers on Instagram, placing it firmly in the Mega tier and among the largest digital media brands in Brazil. That reach, combined with a broad multi-account ecosystem, positions Metrópoles as one of the most influential news portals in the country's digital landscape.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Sep 22, 2026, 11:11 AM UTC · Slug: metropoles

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