Merluso is a Spain-based gaming commentator whose YouTube channel — described in his own words as "commentary, news, and analysis of video games" — sits squarely in the editorial wing of the Spanish-language gaming space.
Total Followers +0.3%
758K
Across YouTube
Primary Platform
YouTube
758K followers · 100% of audience
Engagement
8.2%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. — / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| YouTube | 758,000 | +2K | 8.2% | 0.5 | 8 days ago |
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +985 +0.1% | +0 +0.0% | +0 +0.0% | +985 |
| Last 30 days | +2K +0.3% | +0 +0.0% | +0 +0.0% | +2K |
| Last 90 days | +4K +0.5% | +0 +0.0% | +0 +0.0% | +4K |
| Last 365 days | +4K +0.5% | +0 +0.0% | +0 +0.0% | +4K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Eneba Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
| OneState Sponsorship | Sponsored content | YouTube | Jun 2026 | — |
| Red Magic Sponsorship | Sponsored content | YouTube | Apr 2026 | — |
| War Thunder Sponsorship | Sponsored content | YouTube | May 2025 | — |
| Asphalt Legends Unite Sponsorship | Sponsored content | YouTube | May 2025 | — |
Merluso is a Spain-based gaming commentator whose YouTube channel — described in his own words as "commentary, news, and analysis of video games" — sits squarely in the editorial wing of the Spanish-language gaming space. Rather than streaming gameplay or chasing let's-play formats, his content leans heavily on critique, investigative storytelling, and cultural analysis: titles like "How Video Games DECEIVE You," deep dives into notorious launches such as NBA 2K24, and curiosity-driven pieces on gaming history (including retro and console topics flagged in his topic taxonomy) suggest a creator who approaches games more as a journalist than a hobbyist. This editorial angle — blending current events like the Xbox leaks with evergreen human-interest hooks — distinguishes him from the broader variety-gaming crowd on the platform.
His audience skews heavily male and leans into the 25–44 age bracket, an older-than-average cohort for gaming YouTube that likely reflects the more analytical, slower-burn style of his content. Reach is pan-Hispanic: Spain anchors the audience, but Mexico and Argentina together represent a substantial share, giving him genuine pan-regional appeal for Spanish-language gaming campaigns. His engagement rate running well above the category median points to a community that is genuinely invested rather than passive, which is reflected in his sponsor mix — Eneba (the game-key marketplace), Red Magic (gaming smartphones), and War Thunder are all category-native brands that treat him as a contextual fit rather than a general lifestyle vehicle. With steady output and a differentiated editorial voice in an underserved analytical niche within Spanish-language gaming content, Merluso is well-positioned to deepen that brand-fit positioning as gaming sponsors increasingly seek credible review and commentary environments.
Merluso reaches an audience concentrated in ESP primarily through YouTube, and is best activated via long-form YouTube integrations. As a gaming creator they map naturally to brands targeting that space. Demonstrated partners include Eneba and OneState. Engagement on YouTube runs around 8.2%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Merluso's tier (Mid, 758K combined followers, ESP). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes, Merluso published a dedicated video delivering exactly that verdict, breaking down the specific reasons the game earned such a harsh label. Blunt, analytical takedowns of underperforming or overhyped titles are a signature part of his style alongside more straightforward reviews.
Merluso spotlighted a veteran Call of Duty: World at War player who had accumulated over half a million kills — a statistic extraordinary enough to go viral in gaming circles. The video is a good example of his habit of digging up unusual or record-breaking stories from inside the gaming community rather than just covering new releases.
Yes, Merluso produced a dedicated video on the Xbox leaks, which fits his stated focus on gaming current events and industry news alongside reviews and commentary. His channel regularly mixes game analysis with breaking developments, so major industry stories like that are a natural part of his output.
The title translates roughly to 'How Video Games Deceive You,' and the video is a commentary piece breaking down the tricks, illusions, and design sleights-of-hand that developers use on players. It is a strong example of Merluso's essay-style analytical approach, which goes well beyond simple let's-play or reaction content.
Yes, Unrecord is among Merluso's most-used hashtags, confirming he covered the game that went viral after its hyper-realistic first-person bodycam footage sparked widespread debate about whether it was genuine gameplay or CGI. That kind of controversial, heavily discussed title is exactly the sort of subject his commentary and analysis format is built for.
Merluso covers both — his channel spans variety gaming, retro gaming, and console gaming, so classic titles like Medal of Honor appear alongside day-one coverage of new releases like Atomic Heart and The Callisto Protocol. That range is part of why his audience skews slightly older than the typical YouTube gaming crowd.
Red Magic, the gaming smartphone brand by Nubia, has run sponsored content on Merluso's YouTube channel. His broader sponsor roster also includes War Thunder, Eneba, Asphalt Legends Unite, and OneState — a lineup of gaming-adjacent brands that maps closely onto his audience of dedicated, active gamers.
Eneba is a digital marketplace where players purchase game keys and in-game items, often at discounted prices, making it a natural fit for a gaming commentary channel whose viewers are actively buying and playing games. Merluso has featured Eneba in sponsored content on YouTube, and it is one of the more recurring partnership categories for Spanish-language gaming creators.
Merluso is based in Spain and produces all of his content in Spanish. His audience extends well beyond Spain, with large followings in Mexico and Argentina, making him a genuinely pan-Hispanic creator rather than one focused solely on a domestic market.
Merluso's YouTube channel has grown past 750,000 subscribers, placing him in the mid-tier of Spanish-language gaming creators. His engagement rate runs far above the category average, which points to a highly active and loyal community even as he approaches the million-subscriber milestone.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
If you'd like to update, correct, or remove this profile, get in touch and we'll handle it within 5 business days. We don't publish private data — every stat shown comes from your public platform profiles.
@merluso · YouTube
+0 new followers
Preparing fresh data…
This usually takes 15–25 seconds.