Maxmaxdata

His real name is Pablo Álvarez Azcúnaga. He built a multi-million following across YouTube and Instagram under the handle Maxmaxdata, teaching AI and Big Data in Spanish while working simultaneously as a data consultant and university professor.

Pablo Álvarez Azcúnaga is the CEO of mmd, a data consultancy he leads alongside his content career. He draws directly on his professional work at mmd to ground the tutorials and industry insights he shares with his audience, which gives his content a practitioner edge rather than a purely theoretical one.

La Nueva Normalidata is Maxmaxdata's podcast featuring guest interviews, current events in the AI and Big Data world, and personal anecdotes from his career as a consultant and professor. It extends his short-form educational content into longer conversations for listeners who want deeper context on the topics he covers.

Yes — Pablo Álvarez Azcúnaga holds an active role as a university-level professor alongside running his consultancy mmd and creating content. That academic background shapes the structured, lesson-style format of much of his YouTube output, setting him apart from influencers who come to AI topics without formal teaching experience.

Máster AI, del Zero al Hack is a training program Pablo offers through his Instagram, designed to take complete beginners through to applied AI skills. It reflects his dual identity as both a university professor and a working consultant, packaging professional-grade instruction into an accessible format for his Spanish-speaking audience.

Yes, Pablo Álvarez Azcúnaga is based in Bilbao, Spain, a detail he references consistently in his content tags. The vast majority of his audience is located in Spain and across Latin America — particularly Mexico, Colombia, and Argentina — making him a leading Spanish-language voice in the AI and data space.

Pablo launched the Maxmaxdata personal brand in March 2024, as he notes in his own YouTube channel description. The speed at which he built a multi-million following from that starting point is notable even by tech-creator standards, and he has publicly credited his audience's support as a key driver of that growth.

Maxmaxdata covers both — Claude AI from Anthropic and ChatGPT from OpenAI appear regularly in his content and hashtags alongside broader topics like Big Data, Bitcoin, and data science. Rather than anchoring to a single tool, he tracks the AI landscape broadly, which keeps his content relevant as the space evolves rapidly.

Unusually for the AI and tech education space, the majority of Maxmaxdata's audience is female, with young adults in the 18–34 age range making up the largest segments. His approachable teaching style, Spanish-language focus, and positioning as a university professor rather than a classic tech bro are likely factors in drawing a broader, more gender-diverse audience than comparable channels.

Yes, all of Maxmaxdata's YouTube videos, Instagram content, and podcast are produced in Spanish. His audience is heavily concentrated in Spain and Latin America — with Mexico, Colombia, and Argentina among the top countries — positioning him as one of the most-followed Spanish-language educators specifically focused on artificial intelligence and Big Data.