United States
Matt Tralli (@matttralli5) is a U.S.-based fitness creator whose Instagram-first content spans workout programming, physique training, and lifestyle…
Total Followers -0.1%
1.2M
Across Instagram, TikTok
Primary Platform
814K followers · 66% of audience
Engagement
2.8%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $12K–$28K / IG post
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +407 +0.1% | +0 +0.0% | +0 +0.0% | +407 |
| Last 30 days | -1221 -0.1% | +0 +0.0% | +0 +0.0% | -1221 |
| Last 90 days | +1K +0.2% | +0 +0.0% | +0 +0.0% | +1K |
| Last 365 days | +1K +0.2% | +0 +0.0% | +0 +0.0% | +1K |
Daily follower snapshots from CreatorDB's longitudinal index.
Matt Tralli (@matttralli5) is a U.S.-based fitness creator whose Instagram-first content spans workout programming, physique training, and lifestyle fitness. Building from a domestic audience base, he crossed the <strong>Macro tier</strong> with a combined following of roughly 1.2 million across Instagram and TikTok. His content style leans toward aspirational yet practical fitness guidance, which has attracted a female-skewing, younger audience and drawn brand interest from the supplement sector — most recently a sponsored partnership with <strong>Animal Pak</strong> in May 2026. With TikTok engagement outpacing his Instagram rate, scaling short-form output represents the clearest near-term growth lever.
Benchmark estimates for a creator at Matt Tralli's tier (Macro, 1.2M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Matt Tralli is a U.S.-based fitness creator and influencer best known for his workout and physique content on Instagram and TikTok. He operates under the handle @matttralli5 and has built a combined following of approximately 1.2 million across both platforms. His content focuses on training, fitness lifestyle, and body transformation topics.
Matt Tralli's Instagram handle is @matttralli5. His Instagram account is his primary platform, where he holds over 813,000 followers as of mid-2026. He also maintains a TikTok presence under the same handle.
The most publicly documented sponsorship for Matt Tralli is a deal with Animal Pak, the legacy supplement brand, activated in May 2026 via sponsored Instagram content. The partnership positions him squarely within the sports nutrition and supplement vertical, which aligns with his fitness niche and audience profile.
Animal Pak is a confirmed sponsor of Matt Tralli as of May 2026. Animal Pak is a well-established name in the sports supplement space, known for its multi-pack training packs and protein products. The deal reflects a natural vertical fit given his fitness content and physically active audience.
Matt Tralli posts at a 2.7% headline engagement rate on Instagram, which is well above the roughly 1.5% median for the fitness category. His TikTok engagement rate is even stronger at 4.0%. These figures suggest his audience interacts meaningfully with his content rather than passively consuming it.
As of mid-2026, Matt Tralli has approximately 1.2 million combined followers — around 813,000 on Instagram and 418,500 on TikTok. This places him firmly in the Macro influencer tier. His Instagram following is the larger and more established of the two.
Matt Tralli is classified as a Macro-tier influencer, a designation typically applied to creators with follower counts in the low-to-mid seven figures. At 1.2 million combined followers, he sits in the lower band of the Macro tier. His above-average engagement rate strengthens his value proposition relative to peers at the same follower count.
Matt Tralli produces workout, physique training, and fitness lifestyle content primarily on Instagram and TikTok. His posts tend to blend aspirational body-transformation material with practical training guidance. Short-form video formats, including Reels and TikTok clips, appear to generate his highest engagement.
Matt Tralli's TikTok growth has been flat in recent 30-day tracking periods, showing 0.0% net growth. However, his TikTok engagement rate of 4.0% is notably higher than his Instagram rate, indicating that the audience he does have on the platform is highly responsive. Scaling TikTok output is likely the highest-leverage growth option available to him.
Given his fitness niche, supplement, sportswear, active nutrition, and wellness brands are the most natural partners for Matt Tralli, as evidenced by his Animal Pak deal. His audience skews female and younger, making brands targeting Gen Z and younger Millennial fitness consumers particularly well-suited. Apparel and recovery-tech brands would also find strong alignment with his content style.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@matttralli5 · Instagram
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