United States
Matt Beaudreau is a U.S.-based speaker, entrepreneur, and co-founder of Apogee, an alternative education organization built around developing high-performing, self-directed young people.
Total Followers -0.2%
100K
Across Instagram
Primary Platform
YouTube
100K followers · 100% of audience
Engagement
2.1%
vs. 1.5% category median
Sponsorship Tier
Micro
Est. $2K–$5K / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 99,582 | -169 | 2.1% | 2.8 | 1 day ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | -40 -0.0% | +0 +0.0% | +0 +0.0% | -40 |
| Last 30 days | -169 -0.2% | +0 +0.0% | +0 +0.0% | -169 |
| Last 90 days | +309 +0.3% | +0 +0.0% | +0 +0.0% | +309 |
| Last 365 days | +309 +0.3% | +0 +0.0% | +0 +0.0% | +309 |
Daily follower snapshots from CreatorDB's longitudinal index.
Matt Beaudreau is a U.S.-based speaker, entrepreneur, and co-founder of Apogee, an alternative education organization built around developing high-performing, self-directed young people. His content sits at the intersection of conscious parenting and executive leadership — a relatively uncommon pairing that gives him a distinct voice in the crowded personal-development space. Affiliated with Alex Hormozi's Acquisition.com ecosystem, Beaudreau has cultivated credibility within entrepreneurial circles while simultaneously speaking to parents who want to raise capable, resilient children. His hashtag mix — spanning #dadhard and #dadlife alongside #executiveperformance and #workplacewellness — reflects a deliberate effort to bridge family identity with professional growth philosophy.
Despite a micro-tier following on Instagram, Beaudreau posts actively and sustains engagement meaningfully above the category median, suggesting an audience that genuinely consumes and responds to his content rather than passively scrolling past it. His followers skew toward millennial women aged 25–34, a demographic that indexes strongly for parenting content with a self-improvement lens — consistent with his dual emphasis on family and high performance. His positioning inside the Acquisition.com network also exposes him to a business-minded secondary audience. As workplace wellness and leadership development continue attracting brand attention, Beaudreau's niche sits squarely in the path of that spending, making him a credible partner for productivity, education, or family-oriented brands seeking an engaged mid-funnel audience.
Mattbeaudreau reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories. As an education creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 2.1%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in education and related categories, Mattbeaudreau offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Mattbeaudreau's tier (Micro, 100K combined followers, United States). Pulled from CreatorDB's category benchmarks.
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Apogee is an alternative education program that Matt Beaudreau co-created to give students a high-performance learning environment outside traditional schooling. His focus is on building character, critical thinking, and real-world capability — the same themes that run through the parenting and leadership content he posts regularly on social media.
Matt Beaudreau's Instagram bio directly references @acquisition, signaling a collaborative or affiliated relationship with the Acquisition.com ecosystem. He describes himself as an Apogee Co-Creator working alongside that community to help entrepreneurs and leaders build high-performing businesses and teams.
#dadhard is a signature phrase Matt Beaudreau uses to represent intentional, high-standard fatherhood — the belief that being a genuinely good dad takes discipline and real effort. It anchors a broader philosophy in his content that parenting well is as demanding as running a high-performance business.
Matt Beaudreau speaks on leadership, high-performance parenting, executive performance, and workplace wellness. He positions himself at the intersection of corporate culture and family life, making him a draw for business leaders and parents who want to operate at a higher level in both arenas.
Matt Beaudreau regularly contrasts how older generations were raised — with far less supervision and far more early independence — against modern parenting norms to prompt reflection on where today's parents may be over-coddling their kids. These generational comparison posts consistently generate strong engagement because they spark debate across age groups.
His approach centers on building accountability, grit, and real-world capability in children rather than defaulting to overprotective or permissive parenting. He frequently ties the traits that make a great business leader to the exact traits parents should be instilling at home from an early age.
Matt Beaudreau sits deliberately at the crossroads of both — his content covers employee burnout, executive performance, and workplace wellness on the business side, while intentional fatherhood and family leadership dominate on the personal side. His core argument is that high performance in one area reinforces the other.
Well over half of Matt Beaudreau's Instagram audience is female, which is a common pattern among parenting creators — mothers tend to be the primary consumers of family and child-development content regardless of the creator's gender. His leadership and self-improvement content also draws in women interested in high-performance personal and professional growth.
Matt Beaudreau posts most consistently on Instagram, where he has built a following approaching 100,000 with engagement that runs above the category average for his niche. He is also listed on YouTube, where he can extend his parenting, leadership, and entrepreneurship content into longer-form formats.
Matt Beaudreau is based in the United States, and the large majority of his audience is also American. His content is aimed squarely at a North American audience interested in intentional parenting, leadership development, and high-performance business culture.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@mattbeaudreau · YouTube
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