Data refreshed Sep 30, 2026 · 1:15 PM UTC
Food & Lifestyle United Kingdom

Madeleine-Olivia

Full Creator Stats Live · Updated 2026-09-30

Madeleine-Olivia is a creator with a presence on YouTube (550,000 followers), Instagram (107,647 followers), based in United Kingdom.

NicheFood & Lifestyle TierMid Engagement5.0%

Total Followers +0.1%

658K

Across YouTube, Instagram

Primary Platform

YouTube

550K followers · 84% of audience

Engagement

5.0%

vs. 1.5% category median

Sponsorship Tier

Mid

Est. $2.2K–$5.4K / IG post

Recent news · 2 items

Performance Across Platforms

Updated 2026-09-30
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
YouTube 550,000 +0 5.0% 3.3 2 days ago
Instagram 107,647 +463 3.3% 4.4 6 days ago

Growth Trend

Last 365 days
WindowYouTubeInstagramCombined
Last 7 days +0 +0.0% +237 +0.2% +0 +0.0% +237
Last 30 days +0 +0.0% +463 +0.4% +0 +0.0% +463
Last 90 days -990 -0.2% +2K +1.9% +0 +0.0% +1K
Last 365 days -990 -0.2% +2K +1.9% +0 +0.0% +1K

Audience Demographics

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49K189K330K471K611K Oct 1Dec 31Apr 1Jul 1Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Recent Brand Partnerships

Last 12 months · sponsored content only
BrandTypePlatformDatePerformance vs. baseline
Sponsored content YouTube Aug 2026 —
Sponsored content YouTube Jun 2026 —
Sponsored content YouTube Jun 2026 —
Sponsored content YouTube Dec 2025 —
Sponsored content YouTube Nov 2025 —
Sponsored content YouTube Long-term —
Sponsored content YouTube Long-term —
Background

About Madeleine-Olivia

Madeleine-Olivia is a creator with a presence on YouTube (550,000 followers), Instagram (107,647 followers), based in United Kingdom. Their content sits in the food & lifestyle space. Their YouTube bio reads: "Hi, I'm Madeleine, and I share my life in Cornwall, plant based recipes, home renovations and journey to self acceptance.". The full audience and engagement breakdown is below.

Brand fit

Why brands partner

Madeleine-Olivia reaches an audience concentrated in United Kingdom primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. Their sponsorship history skews toward Tech / Camera, Tech / Computing, a clear signal of fit for brands in those categories. Demonstrated partners include BetterHelp and Fussy. Engagement on YouTube runs around 5.0%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows food content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United Kingdom-focused brands in Tech / Camera and related categories, Madeleine-Olivia offers a defined, creative-fit audience rather than broad, low-intent impressions.

Estimated Rate Card

Benchmark estimates for a creator at Madeleine-Olivia's tier (Mid, 658K combined followers, United Kingdom). Pulled from CreatorDB's category benchmarks.

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Frequently Asked Questions

Is Madeleine-Olivia vegan?

Madeleine-Olivia follows a plant-based diet and makes it a core pillar of her YouTube channel, where she shares plant-based recipes alongside her cottage life in Cornwall. Her food content leans into seasonal, home-kitchen cooking rather than trend-driven recipes, giving it a distinctly slow-living feel.

What is Madeleine-Olivia's book A Year in a Cottage Kitchen?

A Year in a Cottage Kitchen is a book by Madeleine-Olivia, listed directly in her Instagram bio. It reflects her core content themes of seasonal, plant-based cooking rooted in cottage life, and sits alongside her YouTube channel as an extension of that world.

What is Kittiwake Cottage?

Kittiwake Cottage is Madeleine-Olivia's home in Cornwall, which she documents on both YouTube and a dedicated Instagram account, @kittiwakecottagecornwall. She has been filming an ongoing renovation series called Getting Our Cottage Back, restoring and styling the property with a vintage and traditional aesthetic.

What is the Getting Our Cottage Back series on YouTube?

Getting Our Cottage Back is Madeleine-Olivia's ongoing YouTube renovation series following the room-by-room transformation of Kittiwake Cottage in Cornwall. Episodes cover projects like a little girl's bedroom makeover with a vintage and traditional style, giving viewers a slow, intimate look at the process.

Does Madeleine-Olivia have children?

Yes, Madeleine-Olivia is a mum, which she references as one of her content pillars in her Instagram bio alongside seasonal cooking. Her videos include family life moments and home projects oriented around her daughter, such as the children's room makeover featured in the cottage renovation series.

What kind of recipes does Madeleine-Olivia make?

Madeleine-Olivia focuses on seasonal, plant-based recipes that reflect her cottagecore lifestyle in Cornwall — think cosy bakes like apple crumble loaf rather than viral food trends. Her cooking content is closely tied to the rhythms of the seasons and a slower, home-centred way of living.

What does Madeleine-Olivia mean by her journey to self-acceptance?

Madeleine-Olivia describes her journey to self-acceptance as one of the four central themes of her YouTube channel, alongside Cornwall life, plant-based recipes, and home renovation. The topic likely spans body image, mental wellbeing, and slow living, which also aligns with her sponsored partnership with BetterHelp, a mental health support platform.

What brands does Madeleine-Olivia work with?

Madeleine-Olivia has partnered with brands including Fussy, SURI, BetterHelp, Trainwell, and Vivaia through sponsored YouTube content. The mix spans sustainable lifestyle products, personal wellbeing, and fitness — a good fit for her audience of women interested in intentional, slower living.

Where does Madeleine-Olivia live?

Madeleine-Olivia lives in Cornwall, England, and her location is central to her channel's identity rather than just a backdrop. The Cornish landscape, cottage aesthetic, and slower pace of life in the southwest heavily shape her content style and the seasonal cooking she documents.

How big is Madeleine-Olivia's YouTube channel?

Madeleine-Olivia has over 550,000 subscribers on YouTube, placing her in the Mid-tier creator range. Her engagement rate runs well above the category average, which points to a loyal, active community rather than passive viewership — rare at her subscriber level.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Sep 30, 2026, 1:15 PM UTC · Slug: madeleine-olivia

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