Madeleine Abeid is a Boston-based certified mat Pilates instructor who built a multi-million subscriber following on YouTube through a consistent, community-forward approach — publishing a new…
Total Followers -0.2%
2.6M
Across YouTube, Instagram
Primary Platform
YouTube
1.9M followers · 74% of audience
Engagement
5.3%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $10K–$24K / IG post
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | -672 -0.1% | +0 +0.0% | -672 |
| Last 30 days | +0 +0.0% | -6383 -0.9% | +0 +0.0% | -6383 |
| Last 90 days | +10K +0.5% | -15721 -2.3% | +0 +0.0% | -5581 |
| Last 365 days | +10K +0.5% | -15721 -2.3% | +0 +0.0% | -5581 |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Halo Top Food & Beverage | Brand ambassador | Long-term | — | |
| Hungryroot Food & Grocery | Sponsored content | Long-term | — | |
| The Alive App Fitness / Health Tech | Long-term partnership | Long-term | — |
Madeleine Abeid is a Boston-based certified mat Pilates instructor who built a multi-million subscriber following on YouTube through a consistent, community-forward approach — publishing a new Pilates flow every Sunday under the refrain "meet me on our mats." Her content bridges structured fitness instruction and accessible wellness lifestyle, extending into nutritional content like "what I eat in a day" videos and monthly challenge formats. Her Instagram presence functions as a daily touchpoint for motivation and short-form tutorials, complementing her longer instructional YouTube catalog where she is also a trainer affiliated with the Alive app.
Her audience carries a notably international footprint, with substantial viewership from Brazil, India, and Mexico alongside her US core, and concentrates in the 25–34 demographic — viewers who treat fitness as an ongoing lifestyle commitment. Brand partnerships with Halo Top and Hungryroot anchor her positioning squarely in the health-conscious food and nutrition adjacency, a logical extension of her workout content. YouTube engagement running well above category medians signals an unusually loyal subscriber base for her scale. As at-home fitness and boutique wellness continue to expand globally, Abeid is well-placed as a credible instructional voice spanning both movement and nutrition content.
Madeleine-Abeid reaches its audience primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. Their sponsorship history skews toward Food & Beverage, Food & Grocery, Fitness / Health Tech, a clear signal of fit for brands in those categories. Demonstrated partners include Halo Top and Hungryroot. Engagement on YouTube runs around 5.3%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows fitness content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For brands in Food & Beverage and related categories, Madeleine-Abeid offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Madeleine-Abeid's tier (Macro, 2.6M combined followers, —). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes, Madeleine Abeid holds a mat Pilates certification, which she leads with in both her YouTube and Instagram bios. This sets her apart from many fitness creators who teach Pilates-style movements without formal credentials, as her programming follows structured mat Pilates methodology with proper instructor cuing.
Yes — her YouTube bio explicitly invites followers to join her every Sunday for a new Pilates flow. This weekly release schedule is a signature part of her brand, giving her community a predictable, recurring workout to build a habit around.
Yes, Madeleine Abeid is listed as a trainer on The Alive App, a fitness platform she references in her Instagram bio alongside her Boston base. The app gives her audience a more structured way to train with her beyond her free YouTube content.
Madeleine runs recurring one-month Pilates challenges as a structured content series, encouraging her community to commit to consistent practice over a set period. These challenge series are among her highest-engagement content formats and appear regularly alongside her tutorial and motivation posts.
Yes, Madeleine Abeid has an active partnership with Hungryroot, a grocery delivery and meal-planning service, which she promotes through her what I eat in a day content. The collaboration is a natural fit for her wellness-forward brand, and she tags #hungryrootpartner across those posts.
Yes, Madeleine Abeid has worked with Halo Top as part of their athletes and creators program, tagging both #halotoppartner and #halotopathletes in her content. The deal reflects her positioning as a fitness creator who promotes a balanced, realistic relationship with food rather than strict restriction.
Madeleine regularly shares what I eat in a day content as part of her wider health and wellness brand, often featuring her Hungryroot partnership in the meals she shows. These posts are among her most consistent Instagram content and give her community a look at how she fuels her Pilates practice day-to-day.
Yes, Madeleine Abeid is Boston-based, as she references her city directly in her Instagram bio. She trains on The Alive App as a Boston-area instructor, though her YouTube Pilates flows are filmed for a global audience and draw viewers from the US, Brazil, India, Mexico, and the UK.
Pilates is her core content, but Madeleine also incorporates mobility work into her channel alongside the mat flows. Her broader content ecosystem extends into nutrition through her what I eat in a day series, giving followers a rounded wellness perspective rather than just standalone Pilates sessions.
Madeleine Abeid's YouTube channel has grown to close to 2 million subscribers, placing her solidly in the Macro creator tier for fitness content. Her engagement rate runs well above the category average, which signals that her audience is genuinely active and returning regularly for her Sunday flows.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@madeleine-abeid · YouTube
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