Brazil
Liviakanayama.Dermato is a creator with a presence on Instagram (519,317 followers), based in Brazil.
Total Followers +1.0%
519K
Across Instagram
Primary Platform
YouTube
519K followers · 100% of audience
Engagement
3.9%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $7.8K–$18K / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 519,317 | +5K | 3.9% | 4.2 | 1 day ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | +3K +0.6% | +0 +0.0% | +0 +0.0% | +3K |
| Last 30 days | +5K +1.0% | +0 +0.0% | +0 +0.0% | +5K |
| Last 90 days | +132K +25.4% | +0 +0.0% | +0 +0.0% | +132K |
| Last 365 days | +132K +25.4% | +0 +0.0% | +0 +0.0% | +132K |
Daily follower snapshots from CreatorDB's longitudinal index.
Liviakanayama.Dermato is a creator with a presence on Instagram (519,317 followers), based in Brazil. Their content sits in the skin care & beauty space. Their YouTube bio reads: "Médica e Dermatologista USP Cirurgiã dermatológica USP 📍Ribeirão Preto/SP 📍São Paulo/SP 📍Online ✨CRM/SP 192268 / RQE 101523 ✨Agendamentos / Parcerias👇". The full audience and engagement breakdown is below.
Liviakanayama.Dermato reaches an audience concentrated in Brazil primarily through YouTube, and is best activated via Instagram Reels and Stories. Their sponsorship history skews toward Skincare / Beauty, a clear signal of fit for brands in those categories. Demonstrated partners include Neutrogena. Engagement on YouTube runs around 3.9%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows beauty content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Brazil-focused brands in Skincare / Beauty and related categories, Liviakanayama.Dermato offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Liviakanayama.Dermato's tier (Mid, 519K combined followers, Brazil). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Livia Kanayama posted about Vinicius Junior's results and expressed enthusiasm about the outcome, tagging #vinijr directly on the post. Treating the Real Madrid and Brazil forward put considerable public spotlight on her dermatology practice and drew a wave of new attention to her Instagram account.
She completed both her medical degree and her dermatology specialization at USP — the Universidade de São Paulo — one of the most prestigious academic institutions in Latin America. Her dermatological surgery credential is also from USP, giving her a full triple qualification from the same university.
Yes — her bio explicitly lists cirurgiã dermatológica USP (dermatological surgeon, USP), which is a surgical subspecialty beyond a standard dermatology residency. She holds both the dermatology specialty and the surgical qualification, both earned at USP.
She is part of Squad Neutrogena, the brand's official influencer collective in Brazil, which she identifies on sponsored posts with #squadneutrogena. Her USP-trained medical background gives the partnership a clinical credibility angle that Neutrogena does not get from lifestyle influencers alone.
She sees patients in two locations — Ribeirão Preto (interior of São Paulo state) and São Paulo city — and also offers online consultations. All three options are listed in her bio with a direct booking link, making her reachable across Brazil.
Yes — online appointments are listed directly in her Instagram bio alongside her Ribeirão Preto and São Paulo clinic addresses. This means patients who cannot travel to either city can still consult with her, which broadens her reach well beyond São Paulo state.
She is married, and her husband features regularly in her posts — some captions are written from his point of view, speaking about life with her. Hashtags like #casal (couple) and #esposa (wife) are recurring, giving her page a personal dimension that sits alongside her clinical dermatology content.
She deliberately mixes skin-care and medical content with lighthearted couple humor, using hashtags like #humor and #paquera, to build personality and community loyalty beyond clinical authority alone. It is a well-worn strategy among Brazilian health creators to keep a broad, young audience engaged between educational posts.
Yes — she publicly displays her Brazilian medical license number CRM/SP 192268 and her specialist qualification code RQE 101523 in her bio. Both are verifiable through the Conselho Federal de Medicina, confirming her as a fully licensed physician and registered dermatology specialist.
She has over half a million followers on Instagram, placing her in the mid-tier bracket for Brazilian health and beauty creators. Her engagement runs well above the category average for that follower range, which is relatively uncommon for accounts that blend medical content with entertainment.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@liviakanayama.dermato · YouTube
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