Germany
Leon Windscheid is a German psychologist and science communicator who has built a substantial following by translating academic psychology into accessible, emotionally resonant content for a general audience.
Total Followers +2.7%
484K
Across Instagram
Primary Platform
YouTube
484K followers · 100% of audience
Engagement
1.1%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $7.3K–$17K / IG post
Windscheid hosts a new Terra Xplore documentary exploring why adult children cut contact with their parents, bringing those affected together in a social experiment. The episode aired October 18, 2026.
Windscheid investigates the psychology of Schlager music's enduring German popularity, featuring interviews with stars Roland Kaiser and Isi Glück. Aired October 4, 2026 on ZDF.
His psychology live show "Alles Perfekt" added further tour dates across Germany including additional stops in Osnabrück, Munich, Stuttgart and more, running through December 2026.
Having surpassed 300,000 live show attendees across Germany, Austria and Switzerland, Windscheid announced his next stage programme "Einfach Sein" (Simply Be) set to tour in 2027.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 484,134 | +13K | 1.1% | 5.4 | 2 days ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | +4K +0.8% | +0 +0.0% | +0 +0.0% | +4K |
| Last 30 days | +13K +2.7% | +0 +0.0% | +0 +0.0% | +13K |
| Last 90 days | +39K +8.1% | +0 +0.0% | +0 +0.0% | +39K |
| Last 365 days | +39K +8.1% | +0 +0.0% | +0 +0.0% | +39K |
Daily follower snapshots from CreatorDB's longitudinal index.
Leon Windscheid is a German psychologist and science communicator who has built a substantial following by translating academic psychology into accessible, emotionally resonant content for a general audience. Trained as a Diplom-Psychologe, he gained broader visibility through his association with ZDF's Terra X and its digital offshoot Terra X Xplore, positioning himself within Germany's most trusted popular-science media ecosystem. His content spans mental health literacy, emotional well-being, and topics like ADHD — framed less as clinical instruction and more as genuine conversation. Alongside his social and video output, he co-hosts the podcast 'Betreutes Fühlen' (loosely, 'Supervised Feeling'), which extends his reach into long-form audio and has cultivated a loyal listenership that follows him across formats. He also tours live, bringing his psychology-meets-entertainment approach directly to audiences in German-speaking markets.
His Instagram audience skews strongly female and clusters in the 25–34 age band, a demographic that actively engages with self-development, mental health awareness, and evidence-based well-being content — making him a credible fit for brands operating in those spaces. His reach is concentrated in Germany, Austria, and Switzerland, giving him a tight DACH footprint that is valuable for regional campaigns where German-language authenticity matters. Engagement sits slightly below the category median, which is typical for creators whose content is consumed reflectively rather than reactively. As mainstream discourse around mental health and emotional intelligence continues to grow in the German-speaking market, Windscheid's dual positioning as an academically credentialed expert and a warm, accessible communicator gives him a durable lane that few German-language creators occupy at comparable scale.
Leonwindscheid reaches an audience concentrated in Germany primarily through YouTube, and is best activated via Instagram Reels and Stories. As an education creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 1.1%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Germany-focused brands in education and related categories, Leonwindscheid offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Leonwindscheid's tier (Mid, 484K combined followers, Germany). Pulled from CreatorDB's category benchmarks.
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Leon Windscheid is a trained psychologist with a formal academic background, which sets him apart from the many self-help creators operating without credentials in the field. In Germany, the title 'Psychologe' is protected and requires a university degree, so his use of it signals genuine expertise. He channels that training into making psychology accessible — rather than staying in academic or clinical settings.
"Betreutes Fühlen" is Leon Windscheid's podcast dedicated to emotional well-being and psychology — covering topics like self-worth, stress, relationships, and mental health in a warm, conversational tone. It's designed for anyone curious about understanding their own inner life, not just people already in therapy. The show is a core part of his brand alongside his YouTube channel and Instagram presence.
"Betreutes Fühlen" translates roughly to "Supervised Feeling" or "Guided Emotions" — it's a deliberate wordplay on the German phrase "betreutes Wohnen," meaning assisted or supervised living. The joke embedded in the title is that emotions, like residents in assisted housing, sometimes need a little professional structure and support. It perfectly captures Leon Windscheid's approachable, psychology-meets-everyday-life content philosophy.
Leon Windscheid appears as a contributor and on-screen presence for Terra X Xplore, the digital and social-media arm of ZDF's flagship popular-science brand Terra X. Through that collaboration he brings psychology and well-being research to a mainstream German television and streaming audience, a reach that goes far beyond what a typical social media creator achieves. It lends his content significant institutional credibility within German science media.
Yes — Leon Windscheid is associated with ZDF through the Terra X brand, one of Germany's most established public-broadcaster science franchises. His work with Terra X and Terra X Xplore means he straddles both traditional television media and independent social content creation, a combination that is relatively rare among German psychology communicators.
ADHD (#adhs) is one of his most prominent content categories because it sits squarely within his broader psychology and mental-health focus, and it resonates deeply with his audience — many of whom are adults navigating questions about attention, focus, and late diagnosis. He approaches the topic from a psychological-science perspective, helping to normalize adult ADHD conversations in the German-speaking world. It is one of the hashtags most closely associated with his content.
Yes — Leon Windscheid runs a live tour with tickets promoted directly through his Instagram and other social channels. The shows extend his psychology and well-being content into an in-person format, which is a comparatively rare move for German science and psychology creators. It reflects how seriously he has built "Besser Fühlen" as a full content and events brand, not just a social media presence.
"Besser Fühlen" means "Feel Better" in German, and it functions as the central promise of Leon Windscheid's entire content brand. It signals that his output — whether YouTube videos, Instagram posts, the Betreutes Fühlen podcast, or live tour shows — is unified by one goal: helping his audience understand their emotions and improve their psychological well-being. It is a deliberate, plain-language alternative to the clinical vocabulary that often puts people off mental-health content.
Yes, virtually all of Leon Windscheid's content is produced in German — his YouTube videos, Instagram posts, and Betreutes Fühlen podcast are squarely aimed at the German-speaking DACH region. His audience is anchored in Germany, with meaningful communities also in Austria and Switzerland. This makes him one of the leading voices in German-language psychology content but limits his footprint outside that region.
Leon Windscheid's audience is predominantly female and concentrated in the 25–34 age bracket — a demographic that is especially engaged with psychology, emotional well-being, and self-development content. Geographically, the large majority of his followers are in Germany, with smaller but consistent communities in Austria and Switzerland. His following places him comfortably in the Mid-tier of German-language creators, with steady growth driven by his niche credibility.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@leonwindscheid · YouTube
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