Australia
Lazarlazar is the secondary YouTube channel of Lannan Eachersley, the Australian gaming comedian better known as LazarBeam.
Total Followers +0.0%
5M
Across YouTube
Primary Platform
YouTube
5M followers · 100% of audience
Engagement
3.5%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. — / IG post
The Australian YouTuber announced the wedding on Instagram on March 23, 2026, with a 'Just Married' post. Ilsa Watkins is a fellow YouTuber and sister of Muselk; the couple had been together since 2019.
Willeh, the dog LazarBeam had owned since November 2017 and regularly featured in his content, passed away on May 17, 2025.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| YouTube | 5,050,000 | +0 | 3.5% | 0.2 | 2 months ago |
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 90 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 365 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Gamer Supps Sponsorship | Sponsored content | YouTube | Nov 2025 | — |
| GeoGuessr Sponsorship | Sponsored content | YouTube | Aug 2025 | — |
| LEGO Toys / Gaming | Sponsored content | YouTube | 2024–Long-term | — |
Lazarlazar is the secondary YouTube channel of Lannan Eachersley, the Australian gaming comedian better known as LazarBeam. The channel's own description frames it explicitly as a home for content deemed 'too scuffed' for his main channel — raw, experimental, or lower-production material that didn't make the primary cut. Eachersley built his reputation on Fortnite-centered comedy and high-chaos challenge videos, accumulating tens of millions of subscribers on his flagship channel and cultivating a loyal, predominantly young-male fanbase across English-speaking markets, with the United States making up the majority of his reach.
Despite its overflow positioning, Lazarlazar carries a multi-million subscriber audience with engagement well above the gaming category median — a clear signal that Eachersley's core fanbase actively follows him cross-channel rather than discovering it passively. Recent content has drifted toward geography-challenge and internet-stunt formats, most notably GeoGuessr videos that attracted a direct sponsorship from the platform itself — an unusually organic brand alignment. Gamer Supps rounds out the sponsor mix with a product squarely aimed at the channel's core demographic. As variety and challenge formats continue reshaping gaming YouTube, Lazarlazar functions as both a creative testing ground and a credible supplementary access point alongside the main LazarBeam property.
Lazarlazar operates as a secondary YouTube channel for Australian gaming creator LazarBeam, carrying overflow and lower-produced content centered on Fortnite, battle royale titles, and challenge-based comedy — placing it squarely in the gaming lifestyle vertical. Natural brand categories include gaming energy and supplement products, free-to-play and casual game titles, gaming hardware, and entertainment apps. The audience is predominantly male and young adult, with the United States and United Kingdom accounting for the majority of viewership, giving English-language sponsors efficient reach into core Western gaming markets with minimal geo-waste. Engagement runs well above category median, suggesting an active and responsive community; however, upload cadence has slowed materially in recent months, a consideration for brands requiring consistent impression delivery. The channel's hashtag record confirms a LEGO–Fortnite brand partnership, while documented sponsorships from Gamer Supps and GeoGuessr illustrate the channel's track record with both gaming lifestyle products and game-title integrations. Brands in gaming nutrition, casual gaming, or esports-adjacent categories willing to accommodate a flexible content schedule represent the strongest sponsorship fit here.
Benchmark estimates for a creator at Lazarlazar's tier (Mega, 5M combined followers, Australia). Pulled from CreatorDB's category benchmarks.
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Yes — Lazarlazar is LazarBeam's official secondary YouTube channel, run by the same Australian gaming creator. LazarBeam describes it in his own words as a place for "extra content that's too scuffed for my main channel," meaning lower-production experiments and challenges that don't fit the polished standard of his primary channel.
LazarBeam's real name is Lannan Eacott. He's an Australian creator who built one of YouTube's biggest gaming brands through meme-heavy Fortnite and challenge content, and Lazarlazar is the secondary channel where he posts more spontaneous, unfiltered videos.
LazarBeam created Lazarlazar as an overflow channel for content he considers "too scuffed" for his main channel — rough challenge videos, personal gameplay moments, and experiments. Having a second channel lets him upload freely without worrying about maintaining the higher production standard his main audience expects.
Yes, LazarBeam holds an official LEGO partnership, which he has tagged with #legopartner on content posted to the Lazarlazar channel. The partnership ties directly into LEGO Fortnite, the crossover mode that blended Fortnite gameplay with LEGO building mechanics.
Yes — LazarBeam posted a video on Lazarlazar titled "I Secretly CHEATED To Beat A Geoguessr Pro," in which he used outside help or a trick to defeat a skilled GeoGuessr player. The video coincided with his GeoGuessr sponsorship deal around mid-2025, making it one of the more talked-about uploads on the channel.
In that Lazarlazar video, LazarBeam offered cash prizes to viewers who could correctly identify a real-world location hidden somewhere in the content. This kind of interactive cash challenge is typical of the more experimental, audience-driven content he saves for Lazarlazar rather than his main channel.
Gamer Supps is a gaming-focused energy and supplement drink brand popular in the creator space. LazarBeam partnered with them for sponsored content on the Lazarlazar channel in late 2025 — a natural fit given that his audience skews heavily toward young male gaming fans.
Yes — LazarBeam shared a video titled "My First OG Win :)" on the Lazarlazar channel, documenting his first victory in the OG Fortnite season when the original map returned. It's exactly the kind of personal gameplay milestone he routes to Lazarlazar rather than his more produced main channel.
As of mid-2026, the Lazarlazar channel had gone roughly two months without a new upload, which is longer than its usual pace. Secondary channels like Lazarlazar naturally go through quieter stretches, particularly when a creator is focused on other projects or their main channel.
Yes, LazarBeam is Australian and Lazarlazar is an Australia-based channel. Despite this, the majority of Lazarlazar's audience is based in the United States, with the UK and Australia rounding out the top countries — a common pattern for English-speaking gaming creators.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@lazarlazar · YouTube
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