United States
Lana Rhoades (born Amara Maple) is a US-based creator whose public profile evolved from adult entertainment into mainstream lifestyle and fashion content.
Total Followers +0.0%
13.4M
Across Instagram
Primary Platform
13.4M followers · 100% of audience
Engagement
6.6%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $134K–$295K / IG post
Rhoades revealed via Instagram that she is leading h1dd3n, a creator platform positioning itself as an alternative to OnlyFans, promising fairer profit splits and better working conditions for creators.
Citing her young age and desire to protect her son, Rhoades publicly called on adult content distributors to permanently remove over 400 videos from her brief stint in the industry, reigniting debate about performer rights and the permanence of digital content.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 13,392,843 | +0 | 6.6% | — | 4 months ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | -14732 -0.1% | +0 +0.0% | +0 +0.0% | -14732 |
| Last 30 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 90 days | -170089 -1.3% | +0 +0.0% | +0 +0.0% | -170089 |
| Last 365 days | -170089 -1.3% | +0 +0.0% | +0 +0.0% | -170089 |
Daily follower snapshots from CreatorDB's longitudinal index.
Lana Rhoades (born Amara Maple) is a US-based creator whose public profile evolved from adult entertainment into mainstream lifestyle and fashion content. After retiring from film work, she built a substantial social media following by redirecting her audience toward fashion editorials, personal milestones, and brand collaborations. Her Instagram presence—grown to a mega-tier following—reflects a deliberate repositioning: sparse, visually curated posts that favor high-fashion aesthetics over high-frequency output, a cadence that keeps her feed selective and her imagery polished.
Lanarhoades reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories. Their sponsorship history skews toward Fashion / Lifestyle brand, Fashion, a clear signal of fit for brands in those categories. Demonstrated partners include h1dd3n and Alexander Wang. Engagement on YouTube runs around 6.6%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Lanarhoades's tier (Mega, 13.4M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Lana Rhoades' real name is Amara Maple. She adopted the stage name Lana Rhoades when she entered the adult entertainment industry and has continued using it as her public identity as she transitioned into fashion campaigns, content creation, and entrepreneurship.
H1DD3N (stylized h1dd3n) is a brand that Lana Rhoades helps lead as Chief Creative Director, a title she lists directly in her Instagram bio. The venture fits her broader pivot into fashion and creative work, which also includes campaign appearances for luxury labels like Alexander Wang and MISBHV.
Lana Rhoades has never publicly confirmed the identity of her son's father. She discussed on her podcast that a brief encounter with an NBA player resulted in the pregnancy, which triggered massive online speculation, but no paternity has ever been officially named or confirmed.
Yes, Lana Rhoades stepped away from the adult film industry around 2018–2019. She has since built a second career as a lifestyle influencer and fashion creative, growing a Mega-tier Instagram following and landing major brand campaigns well beyond that chapter of her life.
A spring 2026 Instagram post captioned "3 more months 🌱" strongly indicated Lana Rhoades was expecting another child, with a due date pointing toward mid-2026. The announcement came through that single brief caption without further public elaboration on the details.
Lana Rhoades has appeared in multiple Alexander Wang projects, including his Fall 2023 collection and his Bodywear campaign, both promoted on Instagram tagging @alexanderwangny. The partnership positions her firmly as a high-fashion-adjacent figure rather than a conventional lifestyle influencer.
Yes, Lana Rhoades and Mike Majlak — a YouTube personality closely associated with Logan Paul — had a widely covered relationship around 2020–2021. The two discussed it openly on social media and podcasts, and their breakup played out publicly before Lana later announced her pregnancy.
MISBHV is a Warsaw-based luxury streetwear label known for its provocative, high-concept aesthetic. Lana Rhoades appeared in one of their campaigns, a natural fit given the brand's history of casting internet-famous personalities alongside traditional models to generate cultural conversation.
Lana Rhoades grew up in Palatine, Illinois, a suburb northwest of Chicago. She is based in the United States, which aligns with her audience being heavily concentrated in the US across her platforms.
Lana Rhoades sits in the Mega tier with well over 13 million Instagram followers. What makes the number stand out is that her engagement rate runs multiple times above the category median, meaning her audience stays unusually active even during stretches when she posts infrequently.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@lanarhoades · Instagram
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