Data refreshed Sep 22, 2026 · 12:10 PM UTC
Motorsport & Drifting United States

Kylemohanracing

Full Creator Stats Live · Updated 2026-09-22

Kyle Mohan is a professional Formula Drift competitor based in the United States who has built a recognizable identity around one of motorsport's more distinctive engineering commitments: keeping the rotary engine alive at the pro level.

NicheMotorsport & Drifting TierMid Engagement6.1%

Total Followers -0.3%

148K

Across YouTube, Instagram

Primary Platform

YouTube

17K followers · 12% of audience

Engagement

6.1%

vs. 1.5% category median

Sponsorship Tier

Mid

Est. $2.6K–$6.6K / IG post

Recent news · 3 items

Performance Across Platforms

Updated 2026-09-22
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
YouTube 17,200 +100 6.1% 1.9 4 days ago
Instagram 131,019 -576 5.5% 6.5 3 days ago

Growth Trend

Last 365 days
WindowYouTubeInstagramCombined
Last 7 days +0 +0.0% +0 +0.0% +0 +0.0% +0
Last 30 days +100 +0.6% -576 -0.4% +0 +0.0% -476
Last 90 days +306 +1.8% -1716 -1.3% +0 +0.0% -1410
Last 365 days +306 +1.8% -1716 -1.3% +0 +0.0% -1410

Audience Demographics

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1K39K77K115K153K Sep 23Dec 23Mar 24Jun 22Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Background

About Kylemohanracing

Kyle Mohan is a professional Formula Drift competitor based in the United States who has built a recognizable identity around one of motorsport's more distinctive engineering commitments: keeping the rotary engine alive at the pro level. His family-owned operation, Kyle Mohan Racing Inc., fields a high-horsepower Mazda RX-8 in Formula Drift competition — an unusual choice in a series dominated by turbocharged V8 builds. That contrarian approach has become central to his brand, positioning him as something of a steward for rotary culture at a time when Mazda itself no longer produces the engine commercially. Beyond competing, Mohan offers driving coaching, consultation, and parts services, making the channel as much a business platform as a personal one.

Brand fit

Why brands partner

The content centers on competitive drifting and rotary-engine builds — particularly Mazda RX7 and RX8 platforms — making this channel a natural fit for automotive aftermarket brands: performance parts suppliers, specialty lubricants, tire manufacturers, and motorsport-adjacent gear companies. The audience skews overwhelmingly male and clusters in the 25–44 core purchasing demographic, with the bulk concentrated in the US followed by the UK and Canada, meaning anglophone campaigns land without significant localization overhead. Posting cadence is effectively daily across both Instagram and YouTube, giving sponsors consistent impression volume and multiple activation touchpoints per week. Engagement sits well above category norms on both platforms — a signal of an actively invested community rather than passive followers, which matters for conversion-oriented deals. The Formula Drift professional circuit affiliation adds legitimacy that unlocks tier-one motorsport partners: tire brands with Formula Drift presence, rotary-specialist parts suppliers, and performance oil and lubricant companies are the strongest category fits. A motorsport apparel brand or automotive tool sponsor would also align naturally given the team's race-weekend and garage-build content format.

Estimated Rate Card

Benchmark estimates for a creator at Kylemohanracing's tier (Mid, 148K combined followers, United States). Pulled from CreatorDB's category benchmarks.

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Frequently Asked Questions

Does Kyle Mohan still compete in Formula Drift?

Kyle Mohan is an active professional competitor in Formula Drift, the premier drifting competition series in the United States. His team, Kyle Mohan Racing Inc., continues to campaign in the series, with regular behind-the-scenes content documenting the journey shared across his YouTube and Instagram channels.

What car does Kyle Mohan drive in Formula Drift?

Kyle Mohan competes in Formula Drift behind the wheel of a Mazda RX8, an unconventional choice in a field largely dominated by V8-swapped builds and turbocharged S-chassis cars. The RX8 has become his signature platform and a defining part of his brand identity.

How much horsepower does Kyle Mohan's RX8 drift car make?

Kyle Mohan's Mazda RX8 is built to produce around 1,000 horsepower, an extraordinary output for a rotary-powered competition car. Extracting that level of power from a rotary engine requires serious engineering and is a recurring subject across his content.

Does Kyle Mohan's RX8 run a rotary engine?

Yes, Kyle Mohan's RX8 uses a rotary engine, which is what sets his build apart from the vast majority of Formula Drift competitors running conventional piston motors. The rotary is central to his entire brand — his content digs deep into rotary tech, Mazda-sourced components, and the unique challenge of making an apex-seal design survive competition abuse at four-digit horsepower.

Why does Kyle Mohan use a Mazda RX8 for Formula Drift instead of a more common drift platform?

The RX8 and its rotary engine are a passion-driven, identity-first choice — the platform is notoriously difficult to make both powerful and reliable at competition level, but that difficulty is precisely the point. His #builtnotbought ethos signals that the engineering challenge and originality of the build matter as much as the results on track.

Is Kyle Mohan Racing a family-owned team?

Yes, Kyle Mohan Racing Inc. is explicitly a family-owned professional drift team, as stated in the team's own bio. That family-run dynamic is woven into the content, giving the channel a personal, behind-the-scenes feel that factory-backed teams rarely offer.

Does Kyle Mohan offer drift coaching or driving lessons?

Kyle Mohan offers professional driving coaching, services, and consultation as part of his work outside of competition. Booking information and details are available through his official site at kylemohanracing.com, where he also lists team merchandise and parts.

Where can I buy Kyle Mohan Racing rotary parts or team merchandise?

Kyle Mohan sells rotary parts, team swag, and merchandise directly through kylemohanracing.com. The parts side of the business is geared toward rotary enthusiasts building or maintaining RX7s, RX8s, and similar platforms, drawing on his competition experience.

Does Kyle Mohan cover new Mazda rotary parts from Japan on his channel?

Yes, Kyle Mohan has published first-look content on newly available Mazda-sourced rotary components, including new side plate castings and rotors coming out of Japan. These videos are a draw for serious rotary builders who closely follow what Mazda is still producing or reissuing for the enthusiast market.

What platforms is Kyle Mohan Racing on?

Kyle Mohan Racing is active on both Instagram and YouTube. Instagram is his largest platform by following, while his YouTube channel — focused on longer build, event, and tech content — carries an engagement rate that runs well above the motorsport category average, pointing to a tight-knit and highly involved audience.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Sep 22, 2026, 12:10 PM UTC · Slug: kylemohanracing

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