Japan
Kur is a Japan-based creator operating across two distinctly separate identities. On Instagram — largely dormant as of mid-2026 — they present as a designer, engineer, and researcher, with past…
Total Followers +0.9%
33K
Across Instagram, YouTube
Primary Platform
3K followers · 8% of audience
Engagement
2.4%
vs. 1.5% category median
Sponsorship Tier
Micro
Est. $63–$176 / IG post
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | -4 -0.2% | +302 +1.0% | +0 +0.0% | +298 |
| Last 90 days | -45 -1.8% | +1K +3.4% | +0 +0.0% | +988 |
| Last 365 days | -45 -1.8% | +1K +3.4% | +0 +0.0% | +988 |
Daily follower snapshots from CreatorDB's longitudinal index.
Kur is a Japan-based creator operating across two distinctly separate identities. On Instagram — largely dormant as of mid-2026 — they present as a designer, engineer, and researcher, with past posts touching on design thinking (デザイン思考), design research methodology, and Tokyo daily life: Asakusa walks, afternoon tea, cherry blossoms. The recurring hashtag 「デザインリサーチの教科書」 suggests involvement with design research literature or academic publishing. On YouTube, the identity shifts entirely: Kur operates as the VTuber persona 川出犬流 (abbreviated 川犬), self-described as a 黒幕系 Virtual YouTuber — a behind-the-scenes, mastermind-archetype persona — producing Call of Cthulhu TRPG playthroughs, gaming commentary, and short comedic clips in Japanese.
YouTube content centers on character-driven TRPG sessions, in-universe vignettes featuring recurring cast members, and community-oriented moments such as Discord reaction clips and New Year fortune draws for in-story characters. The audience is almost exclusively Japan-based and skews male, concentrated in the 18–34 range typical of Japanese VTuber and TRPG fandoms. No established brand sponsors appear in the current data, consistent with an independently run micro channel that prioritizes community over commercial activity. With steady YouTube growth and above-median engagement for its size, Kur occupies a coherent niche inside Japan's indie VTuber-TRPG ecosystem — and the underlying professional design background represents an unusual differentiator should niche creative-tool or educational partnerships emerge.
Kur reaches an audience concentrated in Japan primarily through Instagram, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. As a gaming creator they map naturally to brands targeting that space. Engagement on Instagram runs around 2.4%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Kur's tier (Micro, 33K combined followers, Japan). Pulled from CreatorDB's category benchmarks.
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川出犬流, shortened to 川犬 (Kawaken), is Kur's VTuber persona on YouTube. Kur runs two distinct online presences: a professional Instagram account focused on design and Japanese lifestyle, and a YouTube channel where they perform as 川犬, posting TRPG playthroughs and game commentary.
黒幕 (kuromaku) literally means 'black curtain' and is used in Japanese to describe a scheming, shadowy mastermind figure. 黒幕系VTuber is a VTuber persona archetype built around that mysterious, behind-the-scenes character type, which is how 川犬 describes their own YouTube identity.
川犬 primarily plays クトゥルフ神話TRPG, the Japanese edition of Call of Cthulhu, a horror tabletop RPG rooted in H.P. Lovecraft's mythos. Their YouTube bio lists it as their main system, and multiple uploaded scenarios, including 慈悲なきアイオニア and 遥か遠きエディンバラへ, confirm it as the backbone of their channel.
Yes — Kur's Instagram bio describes them as 'a Japanese designer, engineer and researcher.' Their hashtags include デザイン思考 (design thinking) and デザインリサーチ (design research), which points to a career grounded in UX, human-centered design, or research methodology rather than purely visual or graphic work.
デザインリサーチの教科書 translates as 'The Design Research Textbook' and appears repeatedly in Kur's Instagram hashtags alongside their professional design content. Given Kur's stated background as a designer and researcher, this hashtag strongly suggests a close connection to the publication, whether as an author, contributor, or key promoter of the work.
Characters named across 川犬's TRPG session posts include 魚嶋釜雄, 太郎田中, and ルルハリル. These appear to be investigator personas used within their Cthulhu scenarios, and they're referenced in session highlight posts alongside the 川犬 and クトゥルフ hashtags.
慈悲なきアイオニア (Merciless Ionia) is a named TRPG arc featured on 川犬's YouTube channel, with 遥か遠きエディンバラへ (Far Away to Edinburgh) as one of its component sessions. The video framing for this arc raises the concept of whether TRPG can be experienced like an open-world video game, suggesting an experimental, narrative-driven approach to tabletop play.
In one YouTube video, 川犬 took on the 朝マック演技力チャレンジ, a McDonald's Japan morning-menu acting challenge, framing themselves explicitly as a TRPG player testing their performance skills. The video was tagged with 癒しボイス ('soothing voice'), playing into 川犬's reputation for expressive, calm vocal delivery that carries through their TRPG sessions.
Yes — Kur's Instagram is entirely separate in tone from the YouTube VTuber persona, featuring Japanese lifestyle photography tagged around locations and occasions like Asakusa, the Tori no Ichi festival, cherry blossoms, afternoon tea, and Danish pastry. The Instagram audience appears to follow Kur for this aesthetic, real-world side of their identity rather than for gaming content.
Yes — as of mid-2026, 川犬's YouTube channel is uploading regularly, with new content arriving within weeks rather than months. The channel has built a dedicated audience around Call of Cthulhu TRPG sessions and game commentary, and its engagement rate runs well above typical benchmarks for channels of its size.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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