K.Malyeh is a creator with a presence on TikTok (1,500,000 followers), YouTube (28,900 followers), Instagram (772,906 followers), based in SAU.
Total Followers +1.2%
2.3M
Across TikTok, YouTube, Instagram
Primary Platform
TikTok
1.5M followers · 65% of audience
Engagement
4.6%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $12K–$27K / IG post
| Window | TikTok | YouTube | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +2K +6.3% | +7K +1.0% | +9K |
| Last 30 days | +0 +0.0% | +0 +0.0% | +27K +3.5% | +27K |
| Last 90 days | +0 +0.0% | +29K +100.0% | +57K +7.4% | +86K |
| Last 365 days | +0 +0.0% | +29K +100.0% | +57K +7.4% | +86K |
Daily follower snapshots from CreatorDB's longitudinal index.
K.Malyeh is a creator with a presence on TikTok (1,500,000 followers), YouTube (28,900 followers), Instagram (772,906 followers), based in SAU. Their content sits in the food & cooking space. Their TikTok bio reads: "موثوق✅ By Grid @greengrid.sa . فلوقات بالبرنامج الاحمر👇🏻😎". The full audience and engagement breakdown is below.
K.Malyeh reaches an audience concentrated in SAU primarily through TikTok, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a food creator they map naturally to brands targeting that space. Engagement on TikTok runs around 4.6%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at K.Malyeh's tier (Macro, 2.3M combined followers, SAU). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
"البرنامج الاحمر" means "the red app" in Arabic — a playful, widely understood way of referring to TikTok by its red logo. K.Malyeh uses the same wordplay on Instagram, calling Snapchat "البرنامج الاصفر" (the yellow app) to point fans toward their daily content there.
Green Grid (@greengrid.sa) is a Saudi creator management and brand partnership network that K.Malyeh is officially affiliated with, tagging them with a "By Grid" credit in both their TikTok and Instagram bios. The partnership likely covers brand deals, campaign coordination, and content monetization for K.Malyeh.
Yes, K.Malyeh's Snapchat handle is k.malyehh (with a double h at the end), which they share directly in post captions. Their Instagram bio describes Snapchat as "the yellow app" and directs followers there for daily content beyond TikTok and Instagram.
"موثوق" means "trusted" or "reliable" in Arabic, and K.Malyeh leads their TikTok bio with it as a personal credibility stamp. It signals to Saudi audiences that their food recommendations are genuine, which is particularly meaningful in a space crowded with paid promotions.
K.Malyeh uses an itemized score-out-of-ten format, giving each individual dish or flavor its own rating within the same video — for example scoring a pecan dessert 9/10, mango 8/10, and ice cream bites 6/10 in a single restaurant visit. This granular breakdown has become a signature part of their reviewing style.
K.Malyeh reviews a broad mix of food across Saudi Arabia, from traditional local sweets like kleeja and basbousa to international chains like Burger King and Asian cuisine including sushi. Desserts and ice cream appear especially frequently, with brands like Lava Cake KSA and Kafok Ice Cream featured in their content.
Yes, K.Malyeh has featured Lava Cake KSA (@lavacake.ksa), spotlighting their Super Lava product available across all Saudi branches. Dessert-focused reviews like this are a core part of K.Malyeh's content, and brand tagging in captions suggests an ongoing commercial relationship.
K.Malyeh used the hashtag #هاف_مليون (half million) in their content, pointing to a milestone celebration post when they crossed that follower mark. They have since grown well beyond that figure, now sitting in the Macro influencer tier with a following of over two million across platforms.
K.Malyeh does have a YouTube channel, though it is considerably smaller than their TikTok and Instagram audiences. TikTok remains their primary platform, while Instagram has shown the strongest recent growth among the three.
K.Malyeh is based in Saudi Arabia and creates food vlog content aimed primarily at Arabic-speaking audiences in the Kingdom. Their content references Saudi restaurant chains, local sweets, and regional food culture throughout.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@k.malyeh · TikTok
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