Thailand
Kik 0404, known by the nickname กิ๊ก (Kik), is a Thailand-based TikTok creator with roots in the Isan region of northeastern Thailand — a detail she leans into openly through recurring hometown-themed content.
Total Followers -0.0%
8.4M
Across TikTok, Instagram
Primary Platform
TikTok
8.3M followers · 99% of audience
Engagement
6.1%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $1.1K–$2.7K / IG post
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | -43 -0.1% | +0 +0.0% | -43 |
| Last 30 days | +0 +0.0% | -223 -0.4% | +0 +0.0% | -223 |
| Last 90 days | +0 +0.0% | -1635 -3.0% | +0 +0.0% | -1635 |
| Last 365 days | +0 +0.0% | -1635 -3.0% | +0 +0.0% | -1635 |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Royal Beauty Beauty / Skincare | Sponsored content | TikTok | 2025–2026 | — |
| Motiva Health / Supplements | Sponsored content | TikTok | 2025–2026 | — |
Kik 0404, known by the nickname กิ๊ก (Kik), is a Thailand-based TikTok creator with roots in the Isan region of northeastern Thailand — a detail she leans into openly through recurring hometown-themed content. She built a multi-million-follower audience on TikTok primarily through accessible beauty and product reviews, with a particular focus on affordable finds available at everyday retailers like 7-Eleven. Her content formula is recognizable: casual, first-person delivery built around a hook that rewards viewers who watch to the end — hashtags like #ดูให้จบ (watch until the end) and #พีคตอนจบ (peak at the end) are structural signatures rather than afterthoughts. Vitamin C serums, skincare staples, and value-for-money recommendations dominate her feed, giving her channel a distinctly practical, word-of-mouth quality rather than aspirational gloss.
Her audience skews heavily female and concentrates in the 18–34 age band, with the vast majority based in Thailand — a tight geographic fit that makes her especially valuable to Thai domestic brands. An engagement rate running well above category norms signals genuine community responsiveness rather than passive reach. Brand partnerships with Royal Beauty and Motiva reflect her positioning in the accessible-to-mid-range beauty segment, and her professional contact infrastructure (a dedicated Line business account) suggests a well-organized operation for a creator at her scale. With her Instagram presence remaining comparatively small, her growth story is almost entirely a TikTok phenomenon, and her trajectory points toward deeper integrations with FMCG and beauty brands targeting price-conscious Thai consumers in the 20s-to-30s demographic.
Kik 0404 reaches an audience concentrated in Thailand primarily through TikTok, and is best activated via Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Beauty / Skincare, Health / Supplements, a clear signal of fit for brands in those categories. Demonstrated partners include Royal Beauty and Motiva. Engagement on TikTok runs around 6.1%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Kik 0404's tier (Mega, 8.4M combined followers, Thailand). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
#พีคตอนจบ translates roughly to "peak at the end" and is Kik 0404's signature video format, where the funniest or most surprising moment is held back until the final seconds of the clip. She pairs it with the hashtag #ดูให้จบ ("watch to the end"), which is a deliberate hook to keep viewers from scrolling away — a key reason her TikTok engagement runs well above the category average.
Kik 0404's most visible brand partner is Royalbeauty, a Thai beauty label whose Vitamin C soap and Vitamin C serum she reviews regularly. She has also featured DRLAN skincare and Motiva Joy with Zen in sponsored content, keeping her partnerships tightly within the beauty and skincare space.
Yes — Kik 0404's Instagram bio links directly to @funny.kikky, which is her personal Instagram handle. The name itself hints at the comedic and fun angle she brings to beauty content, while her work contact account (@gigabyte.official on Line) is kept separate for business inquiries.
Yes, Kik 0404 regularly reviews affordable beauty and skincare finds available at Thai 7-Eleven stores, tagging them #รีวิวเซเว่น. This focus on accessible, convenience-store products is a big part of her appeal to young Thai women who want practical recommendations they can act on immediately.
Kik 0404 lists her official work contact as Line: @gigabyte.official (with the @ symbol included) in both her TikTok and Instagram bios, and explicitly notes it is for work only. She does not advertise any other channel for business inquiries, so that Line account is the correct route for brand outreach.
Sunscreen reviews are a recurring pillar of Kik 0404's TikTok under the hashtag #รีวิวกันแดด (sunscreen review). Her recommendations tend to focus on Thai-market and budget-friendly options, which aligns with her broader style of making beauty advice practical and affordable for her predominantly young, local audience.
Motiva Joy with Zen is a beauty and wellness product that Kik 0404 has featured in sponsored TikTok content, tagged under #motivajoywthzen. It sits within her established niche of Thai beauty and skincare brands, consistent with her audience's interest in accessible health and glow-focused products.
Royalbeauty's Vitamin C soap and serum appear frequently because Kik 0404 has an ongoing promotional relationship with the brand, not just a one-off post. Multiple captions frame the reviews as time-sensitive deals and repeat recommendations, suggesting a sustained partnership rather than a single sponsored clip.
Kik 0404 is based in Thailand and posts entirely in Thai. The vast majority of her TikTok audience is also Thai, making her one of the country's leading Mega-tier beauty creators, with only a small slice of viewers from South Korea, the United States, and the United Kingdom.
With over 8 million TikTok followers, Kik 0404 sits firmly in the Mega creator tier — a rare level for Thai beauty creators on the platform. What makes her stand out beyond sheer size is an engagement rate that runs several times above the category median, meaning her audience is unusually active relative to her follower count.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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