Data refreshed Sep 22, 2026 · 11:06 AM UTC
Comedy 🏳 ITA

Khaby.Lame

Full Creator Stats Live · Updated 2026-09-22

Khabane Lame — known online as Khaby Lame — is a Senegalese-Italian creator who grew up in Casal Monferrato, in Italy's Piedmont region.

NicheComedy TierMega Engagement3.9%

Total Followers +0.7%

13M

Across YouTube

Primary Platform

YouTube

13M followers · 100% of audience

Engagement

3.9%

vs. 1.5% category median

Sponsorship Tier

Mega

Quick facts
  • 175.8M combined followers across 2 platforms.
  • Mega creator tier — ITA.
  • 4.0% headline engagement.
  • Active since —.
  • Niche: All.
  • Posts in English.
Recent news · 5 items

Performance Across Platforms

Updated 2026-09-22
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
YouTube 13,000,000 +95K 3.9% 0.9 6 days ago

Growth Trend

Last 365 days
WindowYouTubeCombined
Last 7 days +0 +0.0% +0 +0.0% +0 +0.0% +0
Last 30 days +95K +0.7% +0 +0.0% +0 +0.0% +95K
Last 90 days +101K +0.8% +0 +0.0% +0 +0.0% +101K
Last 365 days +101K +0.8% +0 +0.0% +0 +0.0% +101K

Audience Demographics

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12.4M12.6M12.8M12.9M13.1M Sep 23Dec 23Mar 24Jun 23Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Background

About Khaby.Lame

Khabane Lame — known online as Khaby Lame — is a Senegalese-Italian creator who grew up in Casal Monferrato, in Italy's Piedmont region. He began posting on TikTok in 2020 after losing his factory job during the pandemic lockdown, building an audience rapidly with a wordless, deadpan format: reacting to needlessly complicated life-hack videos by demonstrating the obvious solution, then delivering a signature open-palmed shrug directly to camera. That non-verbal punchline requires no translation, which explains how his content scaled with equal ease across the United States, the United Kingdom, India, and his home country of Italy.

Brand fit

Why brands partner

Khaby.Lame reaches an audience concentrated in ITA primarily through YouTube, and is best activated via long-form YouTube integrations, TikTok branded content. As a comedy creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 4.0%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and TikTok branded content lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows comedy content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For ITA-focused brands in comedy and related categories, Khaby.Lame offers a defined, creative-fit audience rather than broad, low-intent impressions.

Estimated Rate Card

Benchmark estimates for a creator at Khaby.Lame's tier (Mega, 13M combined followers, ITA). Pulled from CreatorDB's category benchmarks.

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Frequently Asked Questions

What is Khaby Lame's real name?

His full name is Khabane Lame — "Khaby" is the nickname he goes by online. He was born on March 9, 2000, in Dakar, Senegal, and grew up in Chivasso, a small town near Turin, Italy.

How did Khaby Lame get famous?

Khaby lost his factory job during Italy's COVID-19 lockdown in 2020 and started posting short videos on TikTok. His format — watching an overcomplicated life-hack clip and then wordlessly demonstrating the obvious, simpler solution — went globally viral and required no translation to land.

Does Khaby Lame ever talk in his videos?

Almost never — his signature silent reaction style relies entirely on deadpan facial expressions and a slow, exasperated shrug rather than any spoken commentary. That language-free format is the core reason his audience stretches across the United States, Italy, the UK, India, and dozens of other countries.

Is Khaby Lame still the most followed person on TikTok?

Khaby surpassed Charli D'Amelio in June 2022 to become the most-followed account on TikTok, and he has maintained an audience of well over 160 million followers on the platform. It was one of the fastest organic rises in the platform's history.

Did Khaby Lame get Italian citizenship?

Yes — Khaby was granted Italian citizenship in August 2022, a moment that drew widespread media attention across Italy and internationally. He had lived in the country since early childhood but did not hold citizenship until that point, making the news culturally significant alongside his global rise.

What is the #learnfromkhaby series?

#learnfromkhaby is the hashtag Khaby uses for his core comedy format, in which he reacts to an unnecessarily complicated trick or life hack and then demonstrates the dead-simple alternative. It is his flagship content signature and appears consistently across both TikTok and YouTube Shorts.

Where is Khaby Lame originally from?

Khaby was born in Senegal and moved to Italy as a baby, growing up in Chivasso near Turin. He identifies strongly with both his Senegalese heritage and his Italian upbringing — his YouTube channel even signs off with the phrase "From Italy with Love."

What brands does Khaby Lame partner with?

Recent campaigns visible in his content include Experience Macao for travel promotion, DoorDash, and the James Bond game 007 First Light. As a Mega-tier creator with global reach, he commands some of the largest brand partnership deals available in the creator economy.

Why does Khaby Lame's comedy work in every country?

Because he never speaks — his entire punchline is delivered through a universal facial expression and a slow, disbelieving hand gesture. There is nothing to subtitle or localize, which is a major reason his audience is spread across the United States, Europe, and South Asia rather than concentrated in a single market.

How old is Khaby Lame?

Khaby Lame was born on March 9, 2000, making him 26 years old as of mid-2026. He reached over 100 million TikTok followers before he turned 22, which remains one of the most remarkable growth stories in short-form video history.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Sep 22, 2026, 11:06 AM UTC · Slug: khabylame

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