United States
Kat-Stickler is a creator with a presence on Instagram (4,829,914 followers), TikTok (10,800,000 followers), based in United States.
Total Followers +1.1%
15.6M
Across Instagram, TikTok
Primary Platform
YouTube
4.8M followers · 31% of audience
Engagement
4.2%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $58K–$135K / IG post
Stickler partnered with Tara Bosch — founder of Smart Sweets — on Snackish, a chip brand made with 100% avocado oil and cleaner ingredients. She cited the women-led team as a key reason for joining.
A source told Us Weekly the two had parted ways, ending a low-key romance that began in late 2025 and generated significant mainstream press attention.
Us Weekly reported Stickler and Mayer were casually dating after being spotted dining together in New York City, drawing wide entertainment media coverage.
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +39K +0.8% | +0 +0.0% | +0 +0.0% | +39K |
| Last 30 days | +165K +3.4% | +0 +0.0% | +0 +0.0% | +165K |
| Last 90 days | +534K +11.1% | +100K +0.9% | +0 +0.0% | +635K |
| Last 365 days | +534K +11.1% | +100K +0.9% | +0 +0.0% | +635K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| DoorDash Food delivery | Channel sponsor | TikTok | Long-term | — |
| Celsius Beverages / Energy drinks | Channel sponsor | TikTok | Long-term | — |
| Biolage Hair care / Beauty | Channel sponsor | TikTok | Long-term | — |
| Snackish Food & Snacks / Owned venture | Co-founder | Long-term | — |
Kat-Stickler is a creator with a presence on Instagram (4,829,914 followers), TikTok (10,800,000 followers), based in United States. Their content sits in the comedy & lifestyle space. Their YouTube bio reads: "Averagely funny. Sorta relatable. 💌 Manager: alice@acp-management.com Founding partner @snackish". The full audience and engagement breakdown is below.
Kat-Stickler reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Food delivery, Beverages / Energy drinks, Hair care / Beauty, a clear signal of fit for brands in those categories. Demonstrated partners include DoorDash and Celsius. Engagement on YouTube runs around 4.2%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of Instagram Reels and Stories and TikTok branded content lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows comedy content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Food delivery and related categories, Kat-Stickler offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Kat-Stickler's tier (Mega, 15.6M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Kat and Mike Stickler announced their separation in early 2021, sharing the news directly with their followers rather than letting it break through tabloids. Neither gave a single definitive public reason, but both emphasized a commitment to co-parenting their daughter together. The candor and humor Kat brought to life after the split became one of the defining threads of her creator identity and deepened her audience connection significantly.
MK, short for Mary Katherine, is Kat Stickler's daughter with her ex-husband Mike Stickler, and one of the most recognizable recurring presences across Kat's social channels. She features heavily in Kat's relatable family and parenting content. Co-parenting life with Mike has been an ongoing real-life storyline woven through Kat's comedy.
Yes, Kat has continued using the Stickler name professionally and personally after splitting from Mike Stickler. It is the name tied to her entire creator brand and the tens of millions of followers she built across platforms, making it as practical a decision as a personal one. She has addressed it openly with her audience in her trademark matter-of-fact style.
Snackish is a consumer brand that Kat Stickler helped launch, with her Instagram bio explicitly crediting her as a founding partner. The brand sits in the snack space and represents her move from purely sponsored content into building an owned business. It is a natural extension of her everyday, relatable content persona.
Dashlore is a branded content series Kat created in partnership with DoorDash, blending the word 'lore' with delivery culture to turn mundane food-order moments into shareable, comedic storytelling. It reflects her core style of wringing humor out of everyday situations. Posts in the series are tagged #dashlore and sit within her wider DoorDash partner content.
Yes, Kat Stickler has worked with Celsius as a paid brand partner, tagging that content #celsiuspartner. The energy drink brand has invested heavily in creator marketing, particularly with lifestyle creators who skew toward female audiences — a strong match for Kat, whose following is over eighty percent women. Her engagement rates running well above category averages make her an attractive fit for high-visibility wellness brands.
Biolage is a professional hair care brand, and Kat has partnered with them specifically around their Pump and Plump line, tagging posts #biolagepumpandplump. It sits alongside her Ulta Beauty partnership as part of a consistent beauty-brand thread running through her sponsored content. Her predominantly female, millennial-to-Gen-X audience is a natural demographic target for professional hair care products.
Kat has been open with her audience about navigating single life and dating after her 2021 split from Mike Stickler, often addressing it through self-deprecating humor rather than romantic reveal posts. She has not made a long-term relationship a central public storyline the way her marriage and divorce were. Her content continues to center on everyday comedy, parenting MK, and brand work.
Kat Stickler is based in the United States, widely associated with the Florida area where she built much of her early creator presence. The majority of her audience — over sixty percent — is also based in the U.S., with smaller but notable followings in the UK, Canada, and beyond. Her humor leans into relatable American everyday-life situations, which has driven her domestic reach in particular.
Kat Stickler's largest single-platform audience is on TikTok, where she has surpassed ten million followers, while her Instagram following sits in the high single-digit millions. Combined, her total reach across platforms places her firmly in the Mega tier, above fifteen million followers overall. Her TikTok engagement rate runs well above the platform average, which significantly elevates her value to brand partners beyond raw follower count alone.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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