Juan Merodio is a Spanish digital marketing consultant, author, and conference speaker who has built his reputation over more than a decade as one of the most visible educators in the Spanish-language entrepreneurship and technology space.
Total Followers -0.1%
581K
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
213K followers · 37% of audience
Engagement
5.4%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $5.3K–$12K / IG post
Merodio was listed as a featured speaker at the AI for Business Summit LATAM, reinforcing his profile as a leading Spanish-speaking voice on AI applied to business strategy and digital transformation.
Merodio released his latest title focused on transforming ideas into personal and financial success, adding to his catalogue of over 17 books on entrepreneurship, AI, and digital business.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | -498 -0.1% | +0 +0.0% | -498 |
| Last 90 days | -1001 -0.5% | -427 -0.1% | +0 +0.0% | -1428 |
| Last 365 days | -1001 -0.5% | -427 -0.1% | +0 +0.0% | -1428 |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Kommo Sponsorship | Sponsored content | YouTube | May 2025 | — |
| Hostinger Sponsorship | Sponsored content | YouTube | Jan 2025 | — |
Juan Merodio is a Spanish digital marketing consultant, author, and conference speaker who has built his reputation over more than a decade as one of the most visible educators in the Spanish-language entrepreneurship and technology space. Based in Spain and publishing content daily, he frames his work around the intersection of humanism and artificial intelligence — a positioning captured in his consistent tagline "Humanismo y TecnologIA," where the capitalised "IA" signals his deliberate focus on inteligencia artificial. His content spans AI tools like ChatGPT, digital marketing strategy, social media trends, and e-commerce, delivered in a format that suits working professionals and business owners rather than casual viewers.
Juanmerodio reaches an audience concentrated in ESP primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a tech creator they map naturally to brands targeting that space. Demonstrated partners include Kommo and Hostinger. Engagement on YouTube runs around 5.4%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows tech content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For ESP-focused brands in tech and related categories, Juanmerodio offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Juanmerodio's tier (Mid, 581K combined followers, ESP). Pulled from CreatorDB's category benchmarks.
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The phrase is a deliberate play on words: the final 'IA' is capitalized to highlight Inteligencia Artificial — Spanish for artificial intelligence. Juanmerodio uses the slogan to frame his core philosophy, arguing that AI and technology must always be developed and applied from a human-centered perspective. It functions as his unified tagline across YouTube, Instagram, and TikTok.
Yes — Juanmerodio lists conferenciante (keynote speaker) as one of his primary professional roles alongside author and trainer. His speaking topics center on artificial intelligence, digital marketing strategy, and the human impact of emerging technology. His audience reach across Spain, Mexico, Argentina, and Colombia makes him a recognized figure for Ibero-American corporate and academic events.
Juanmerodio identifies as an escritor (author) in his official bios across every platform. His written work aligns with his broader areas of expertise: digital entrepreneurship, marketing, and artificial intelligence. He is one of the few Spanish-language creators in the tech-education space who combines book publishing with a consistently active social media presence.
Juanmerodio regularly covers ChatGPT, GPT models, and practical AI applications for marketing and business — his most-used hashtags include #chatgpt, #inteligenciaartificial, and #gpt. He approaches these topics from an entrepreneur's angle: real advantages versus disadvantages, digital consumption trends, and how business owners can apply the tools immediately. That grounded framing makes his channel a go-to reference for Spanish-speaking professionals exploring AI.
Juanmerodio ran a sponsored integration with Hostinger, the web hosting and website-building platform, on YouTube in early 2025. The partnership is a natural fit because his audience is dominated by entrepreneurs, marketers, and digital professionals who are actively building or scaling online businesses. Hostinger regularly targets Spanish-language tech-education creators to reach exactly that demographic.
Kommo is a conversational CRM platform built to help small and medium-sized businesses manage sales pipelines and customer messaging in one place. Juanmerodio featured Kommo in sponsored YouTube content in mid-2025 — a logical match given that his audience skews toward male entrepreneurs and marketers aged 25–44 who are actively looking for practical business tools. It fits squarely inside the 'technology serving humans' philosophy at the core of his brand.
Juanmerodio describes himself as a formador — a professional trainer — across all his platforms, and his YouTube channel is independently classified under marketing education and career education topics. His videos consistently deliver actionable guidance on AI tools, social media strategy, and ecommerce trends, suggesting his training activity extends well beyond free content. Spanish-speaking entrepreneurs frequently reference him when looking for structured skill-building in those areas.
Not at all — while Spain is his largest single market, Mexico, Argentina, and Colombia together represent a substantial portion of his combined audience across platforms. His topics, AI for business, digital marketing, and entrepreneurship, translate directly across those markets without cultural adjustment. He functions effectively as a pan-Ibero-American creator rather than a Spain-only voice.
Juanmerodio is from Spain and operates primarily from there, placing him among a small but growing cohort of Spanish creators building real authority in AI and business education. His content is produced in Spanish, and the Spanish market consistently accounts for the largest share of his audience across YouTube and Instagram.
Juanmerodio's YouTube engagement sits well above the category median for education and technology creators — a signal that his subscribers are actively invested rather than passively accumulated. This is likely tied to the specificity of his content: videos on ChatGPT use cases, AI-driven marketing, and ecommerce trends attract viewers with a concrete professional problem to solve, which drives real comments and discussion. For B2B and SaaS brands, that quality of interaction is a key reason his channel attracts sponsors like Kommo and Hostinger.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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