Germany
JP Performance is the YouTube channel of Jean Pierre Kraemer, a German automotive entrepreneur and car enthusiast based in Dortmund.
Total Followers -0.4%
2.7M
Across YouTube
Primary Platform
YouTube
2.7M followers · 100% of audience
Engagement
4.5%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. — / IG post
Following a July 26 police call-out at his Dortmund home, JP Kraemer published a YouTube video on Aug 28 admitting to a physical altercation with his wife Julia Meck. A criminal complaint for suspected battery and property damage has been registered; legal proceedings are ongoing and presumption of innocence applies.
Multiple commercial partners severed their relationships with JP Performance after Kraemer's video statements. His estranged wife also filed a criminal complaint, and Bild reported months of alleged mistreatment.
A day after his first statement, Kraemer announced via Instagram he would take a break and begin therapy. He left the fate of the JP Performance business explicitly in the hands of his audience, while noting that physical locations Pace, Big Boost, and Carffee remain open for now.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| YouTube | 2,710,000 | -10K | 4.5% | 9.3 | 3 days ago |
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | -19783 -0.7% | +0 +0.0% | +0 +0.0% | -19783 |
| Last 30 days | -10027 -0.4% | +0 +0.0% | +0 +0.0% | -10027 |
| Last 90 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 365 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| GÖNRGY Sponsorship | Sponsored content | YouTube | Aug 2026 | — |
| Liqui Moly Sponsorship | Sponsored content | YouTube | Aug 2026 | — |
| Toyo Tyre Sponsorship | Sponsored content | YouTube | Aug 2026 | — |
| CTEK Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
| Holley Sponsorship | Sponsored content | YouTube | Jul 2025 | — |
| eBay / eBay Motors E-commerce / Automotive Marketplace | Long-term partnership | YouTube | Long-term | — |
JP Performance is the YouTube channel of Jean Pierre Kraemer, a German automotive entrepreneur and car enthusiast based in Dortmund. Kraemer built his following by combining the legitimacy of a working tuning shop — JP Performance GmbH — with accessible, personality-driven video content, giving the channel a credibility that pure media creators struggle to replicate. His signature catchphrase 'läuft nicht gibt's nicht' (roughly: 'a car that won't run doesn't exist') doubles as a brand philosophy and a recurring content device, grounding his high-performance content in a hands-on, fix-it ethos. Over more than a decade on the platform, the channel has accumulated a multi-million subscriber base that skews heavily male and, notably, older than most automotive creators — with a substantial portion of viewers in the 35-and-above bracket, suggesting the audience has grown with him rather than cycling in new cohorts.
Content spans the full automotive spectrum: workshop garage builds, luxury car comparison shoots like Rolls-Royce Phantom versus Ghost, manufacturer test drives including Cupra, and lifestyle segments such as mobile-home tours that humanise Kraemer beyond the workshop floor. The eBay Motors partnership is a recurring fixture evident in his hashtag ecosystem, while sponsors like Liqui Moly and Toyo Tyre anchor him firmly in the functional end of automotive culture rather than the aspirational-only lane. CTEK and Holley further reinforce a technically literate audience that actually wrenches. With an engagement rate well above the automotive category median and a DACH-region audience share exceeding ninety percent, JP Performance is effectively the dominant German-language automotive destination on YouTube — a positioning that makes him a natural fit for European automotive and aftermarket brands seeking concentrated, high-trust reach among older male car enthusiasts.
Jp Performance reaches an audience concentrated in Germany primarily through YouTube, and is best activated via long-form YouTube integrations. Their sponsorship history skews toward E-commerce / Automotive Marketplace, a clear signal of fit for brands in those categories. Demonstrated partners include GÖNRGY and Liqui Moly. Engagement on YouTube runs around 4.5%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows automotive content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Germany-focused brands in E-commerce / Automotive Marketplace and related categories, Jp Performance offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Jp Performance's tier (Macro, 2.7M combined followers, Germany). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
JP Performance's real name is Jean-Pierre Kraemer. He built his automotive YouTube brand around the "JP" initials, and the channel has grown to well over 2.7 million subscribers, making it one of the largest German-language car channels on the platform.
eBay Fixers is a recurring series where JP Performance sources project cars through eBay Motors and documents the restoration or modification process from purchase to finished build. The series carries dedicated hashtags like #ebayfixers and #ebaydasseidihr, pointing to an ongoing branded partnership with eBay Germany rather than just casual use of the platform.
The phrase translates roughly to "doesn't run? not an option" — it captures JP Performance's never-quit attitude toward broken or neglected project cars. It appears consistently as a hashtag across his videos and has become a recognizable slogan tied directly to his brand identity.
JP Performance announced the Rolls-Royce Phantom as a new channel build project in a video cheekily titled "ENDLICH REICH" (finally rich). It follows his established format of taking on ambitious, high-profile project cars and documenting the full workshop process for his audience.
Yes, JP Performance operates his own automotive company and workshop in Germany, which serves as the main filming location for the channel. He has dedicated videos — including a fan Q&A filmed on-site — that give viewers a behind-the-scenes look at how the business runs day to day.
GÖNRGY appears in JP Performance's active sponsor lineup as of 2026, with branded content featured on his YouTube channel. The brand name carries a distinctly German-internet flavor that fits closely with JP Performance's community and tone, making it one of the more personality-aligned partnerships on his roster.
Toyo Tyre is an active sponsor on JP Performance's channel, and the #toyotires hashtag appears regularly across his posts as a durable signal of the partnership. Given how much of his content involves performance builds and drag runs, a tire brand sponsorship is a natural fit for the channel.
Yes, drag racing is a recurring format on the channel — a recent video featured a 0–155 mph run completed in under ten seconds with one of his project builds. These performance benchmark videos tend to drive strong engagement and sit alongside his longer workshop and build series.
Offroad builds do appear in JP Performance's content mix, with at least one recent video testing whether a custom offroad conversion actually held up in real conditions. It reflects the broader range of the channel, which goes beyond pure sports-car content into various vehicle modification categories.
JP Performance's content is almost entirely in German, targeting a German-speaking audience. The viewership is heavily concentrated in Germany, Austria, and Switzerland, and even video titles aimed at a broader audience — like drag race clips — are framed in a German-language context.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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