United States
Joshua J. Holland is a New York City-based holistic personal trainer and health coach whose content bridges functional fitness, mind-body wellness, and lifestyle optimization.
Total Followers +3.6%
77K
Across YouTube, Instagram
Primary Platform
YouTube
35K followers · 46% of audience
Engagement
3.1%
vs. 1.5% category median
Sponsorship Tier
Micro
Est. $1K–$2.9K / IG post
Holland was spotlighted as a biohacker, fitness trainer, and holistic health coach at Outside Online's Outside Days festival, expanding his profile in the mainstream outdoor and wellness space.
Holland's partnership with Vivobarefoot is now a central part of his public-facing brand, noted across his bio and speaker profiles, and resulted in a sponsored YouTube collaboration in early 2026.
Holland's health-optimization podcast, exploring ancestral wisdom and modern biohacking, has grown to over 250 episodes and continues to release new content weekly across Spotify, Apple Podcasts, and YouTube.
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +200 +0.6% | +96 +0.2% | +0 +0.0% | +296 |
| Last 30 days | +2K +6.7% | +385 +0.9% | +0 +0.0% | +3K |
| Last 90 days | +14K +39.8% | +1K +2.5% | +0 +0.0% | +15K |
| Last 365 days | +14K +39.8% | +1K +2.5% | +0 +0.0% | +15K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Prolon Sponsorship | Sponsored content | YouTube | Apr 2026 | — |
| Vivobarefoot Sponsorship | Sponsored content | YouTube | Jan 2026 | — |
| Muse Sponsorship | Sponsored content | YouTube | Oct 2025 | — |
| Hume Health Sponsorship | Sponsored content | YouTube | Sep 2025 | — |
| Pulsetto Sponsorship | Sponsored content | YouTube | Jun 2025 | — |
Joshua J. Holland is a New York City-based holistic personal trainer and health coach whose content bridges functional fitness, mind-body wellness, and lifestyle optimization. Certified through NASM and holding an Earthing Level 3 credential, he covers territory ranging from barefoot movement and outdoor recreation to meditation and metabolic health. He also hosts the 'Simply Walk the Talk' podcast, extending his reach into interview-format wellness philosophy alongside more practical fitness content — a breadth reflected in his YouTube topic mix spanning health education, spiritual themes, and long-form interviews. His dense credential stack is central to the personal brand: authority and certification are foregrounded rather than kept in the background.
His audience skews notably older and predominantly male, a profile that fits functional health and behavioral-change messaging better than aesthetics-driven fitness content. Engagement rates on both platforms run well above category medians, suggesting a genuinely invested community. His sponsor roster maps out a coherent biohacking lane: Vivobarefoot, for whom he also serves as a brand coach, sits alongside brain-sensing meditation device Muse, vagus nerve stimulator Pulsetto, fasting-nutrition brand Prolon, and health-data platform Hume Health. For brands in functional health technology, minimalist movement, or longevity-adjacent wellness, his tightly positioned micro audience and above-average engagement represent a credible, targeted channel with room to scale.
Joshuajholland reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. As a fitness creator they map naturally to brands targeting that space. Demonstrated partners include Prolon and Vivobarefoot. Engagement on YouTube runs around 3.1%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows fitness content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in fitness and related categories, Joshuajholland offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Joshuajholland's tier (Micro, 77K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Holistic personal training addresses the whole person — physical fitness, mental health, nutrition, sleep, and lifestyle habits — rather than just exercise programming. Joshua Holland builds this philosophy into every aspect of his work as a New York City-based health coach, layering certifications in EMS training, Earthing, and barefoot movement coaching on top of his NASM CPT credential to offer a more integrated approach.
Earthing, also called grounding, is the practice of connecting the human body to the Earth's natural electrical charge — typically through barefoot contact with natural surfaces or grounding devices — with claimed benefits for inflammation, sleep, and stress. Joshua Holland holds a Level 3 Earthing certification, which is among the most advanced available in this specialization, and he incorporates it as a core pillar of his holistic health coaching rather than treating it as a fringe add-on.
The Simply Walk the Talk podcast is hosted by Joshua Holland and focuses on holistic health, wellness philosophy, and practical lifestyle change. The show follows an interview and conversation format consistent with his broader mission: helping people transform their bodies and minds by changing their everyday habits.
Vivobarefoot makes minimalist footwear designed to encourage natural foot movement and sensory feedback from the ground, which aligns closely with Joshua Holland's Earthing practice and whole-body health philosophy. He is a certified Vivobarefoot Coach, meaning he has been trained to teach clients how to transition to and benefit from barefoot-style movement, and Vivobarefoot has also sponsored his YouTube content.
The Rack is a portable, multi-function bodyweight training station that supports push-ups, dips, and a range of functional exercises without requiring a full gym setup. Joshua Holland features Rack-based workouts as a recurring content format, making it a recognizable signature in his fitness videos and a practical fit for his audience of older, health-conscious men.
Pulsetto is a wearable vagus nerve stimulation device designed to help users reduce stress and support nervous system recovery using gentle electrical signals applied at the neck. Joshua Holland partnered with Pulsetto as a sponsor, which fits naturally into his holistic health brand given that vagus nerve regulation is closely tied to stress resilience, mood, and overall wellness — themes central to his content.
Muse is a brain-sensing headband that delivers real-time biofeedback during meditation, helping users track and improve their focus and mental calm. Joshua Holland partnered with Muse for sponsored YouTube content, reflecting his emphasis on the mind-body connection and his philosophy that mental training is as important as physical conditioning.
Prolon is a fasting-mimicking diet program developed by longevity scientist Dr. Valter Longo, designed to trigger cellular renewal benefits associated with extended fasting while still providing some food. Joshua Holland featured Prolon in sponsored YouTube content, which is consistent with his broader holistic and longevity-oriented approach to nutrition.
EMS — Electrical Muscle Stimulation — training uses low-frequency electrical impulses to activate deeper muscle contractions during exercise, often compressing a longer workout into a shorter session. Joshua Holland holds an EMS certification through Systim Fit, qualifying him to incorporate this technology into client training as part of his holistic fitness practice.
Joshua Holland is based in New York City, where he works as a holistic personal trainer and health coach. He trains clients in person in NYC while also reaching a much wider audience through his YouTube and Instagram content, with the majority of his online followers located in the United States.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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