Brazil
Jonylan is a Brazilian digital marketing strategist and AI educator with a professional track record stretching back to 1994, when he was already running a humor newsletter with more than a thousand subscribers.
Total Followers +1.1%
626K
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
63K followers · 10% of audience
Engagement
7.3%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $5.2K–$12K / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +2K +0.6% | +108 +0.1% | +2K |
| Last 30 days | +203 +0.3% | +6K +1.8% | +604 +0.3% | +7K |
| Last 90 days | +710 +1.1% | +27K +7.9% | +3K +1.2% | +31K |
| Last 365 days | +710 +1.1% | +27K +7.9% | +3K +1.2% | +31K |
Daily follower snapshots from CreatorDB's longitudinal index.
Jonylan is a Brazilian digital marketing strategist and AI educator with a professional track record stretching back to 1994, when he was already running a humor newsletter with more than a thousand subscribers. By 1995 he was hand-coding HTML websites autodidactically, and in 1998 he contributed what he describes as the first Brazilian article on internet marketing planning, published through the University of São Paulo's "Varejo Competitivo" series — a credential that signals serious academic and professional grounding rather than influencer-first origins. He has since worked across multinationals and established himself as a public speaker and consultant on marketing, sales, and artificial intelligence, including a recognized Builder relationship with Google Brazil.
Jonylan reaches an audience concentrated in Brazil primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Technology, a clear signal of fit for brands in those categories. Demonstrated partners include Google Brasil. Engagement on YouTube runs around 7.2%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows tech content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Brazil-focused brands in Technology and related categories, Jonylan offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Jonylan's tier (Mid, 626K combined followers, Brazil). Pulled from CreatorDB's category benchmarks.
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Jonylan adopted the "ninja da internet" identity to reflect his unusually early start in Brazilian digital culture — in 1994 he was already running a humor newsletter with over 1,200 subscribers, long before the internet became mainstream in Brazil. By 1995 he was hand-coding websites in HTML autodidactically, giving him a pioneer-level credential that he still leads with as part of his personal brand.
Yes — in 1998 Jonylan had an article published in "Varejo Competitivo, Volume 3", a book released through USP (Universidade de São Paulo). It was recognized as the first Brazilian piece on Internet Marketing Planning, making it a landmark moment in the history of Brazilian digital marketing.
Jonylan is officially listed as a Builder affiliated with @googlebrasil, Google's Brazilian initiative. This designation marks him as a recognized expert and community evangelist in Brazil's digital and artificial intelligence ecosystem.
He does — philosophy and pensamento crítico (critical thinking) appear consistently alongside AI and marketing topics across his content. This blend distinguishes him from purely technical channels and attracts professionals who want to understand the broader strategic and ethical implications of AI, not just the tools themselves.
Yes — Jonylan explicitly offers palestras (keynote speaking), corporate trainings, and consultancy in Marketing, Sales, Digital, and Artificial Intelligence. Booking inquiries can be directed to falecomjony@outlook.com, the contact address he lists across all his platforms.
Jonylan covers practical and strategic applications of generative AI tools including ChatGPT, framing them through a digital marketing and business lens. His content regularly uses hashtags like #iagenerativa and #chatgpt, targeting Brazilian professionals who want to apply AI to real marketing and sales challenges.
Jonylan traces his content creation roots to 1994, when he launched a humor newsletter that grew to over 1,200 subscribers — years before YouTube or social media existed. That gives him one of the longest documented careers in Brazilian digital content among creators still actively publishing today.
Jonylan's engagement runs well above the category average for Brazilian technology and education creators. A large share of his audience is aged 35 and above, a demographic that tends to interact with higher intent — commenting, sharing, and saving content — rather than passively scrolling past it.
Jonylan publishes across YouTube, Instagram, and TikTok, with his largest follower base on Instagram and a substantial presence on TikTok. He posts most frequently on Instagram, where his content around AI, marketing strategy, and technology reaches a predominantly Brazilian professional audience.
Jonylan is based in Brazil, and the vast majority of his audience is also Brazilian. His viewers skew heavily male and tend to be working professionals in the 35-and-older range, reflecting the business and technology focus of his content.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@jonylan · YouTube
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