Brazil
Jessyca, better known to her audience as 'mana' — a casual Brazilian term for sister or close friend — is a veteran digital creator based in Brazil with over a decade of consistent presence across YouTube, TikTok, and Instagram.
Total Followers -0.1%
5.2M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
2.5M followers · 47% of audience
Engagement
11.1%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $16K–$37K / IG post
The Brazilian creator shared news of a second pregnancy on her YouTube and TikTok channels, with recent posts using hashtags #baby2, #charevelacao, #menina, and #menino pointing to a public gender reveal moment.
Jessyca documented the dramatic birth of her daughter Chloe on June 20, 2025 — delivered in a car with the help of their doula's father. The TikTok video went viral, accumulating 2 million likes and nearly 28,000 comments.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | -5611 -0.4% | +0 +0.0% | -5611 |
| Last 90 days | +10K +0.4% | -30060 -2.3% | +0 +0.0% | -19933 |
| Last 365 days | +10K +0.4% | -30060 -2.3% | +0 +0.0% | -19933 |
Daily follower snapshots from CreatorDB's longitudinal index.
Jessyca, better known to her audience as 'mana' — a casual Brazilian term for sister or close friend — is a veteran digital creator based in Brazil with over a decade of consistent presence across YouTube, TikTok, and Instagram. Her content sits at the intersection of authentic motherhood documentation, everyday lifestyle, and product discovery, framed through the warm, unpolished register her YouTube bio signals with the phrase 'não repara a bagunça' ('don't mind the mess'). Her channel has tracked major personal milestones publicly, including a second pregnancy reveal and newborn content, which resonates deeply with Brazilian women in the 25–44 age bracket who make up a substantial share of her following. Across platforms, she maintains a combined multi-million follower base, with YouTube as her primary engine and TikTok serving as a fast-moving deals-and-finds channel centered on Shopee recommendations.
Jessyca's audience skews predominantly Brazilian — well over nine in ten followers are domestic — making her a strong vehicle for brands targeting Portuguese-speaking consumers at scale. Her engagement rates on YouTube and TikTok sit significantly above category norms, suggesting an audience that is genuinely invested rather than passively accumulated, a quality that reflects her decade-long relationship-building with followers. Her partnership with Shein aligns naturally with the 'achadinhos' (deal-finds) pillar of her content, and her agency relationships with both PGB Agency and Novelo Produções point to a professionally structured operation. As she navigates the transition into a second-time motherhood narrative, she is well-positioned to deepen her hold on the Brazilian 'maternidade real' content space — a niche that continues to attract both FMCG and family-oriented brand categories.
Jessycasanses reaches an audience concentrated in Brazil primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a vlog creator they map naturally to brands targeting that space. Demonstrated partners include Shein. Engagement on YouTube runs around 11.1%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Jessycasanses's tier (Mega, 5.2M combined followers, Brazil). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Jessycasanses discovered her second pregnancy during a visit that was actually scheduled for an IUD placement — the surprise unfolded at the appointment itself. She turned the unexpected moment into one of her most-talked-about videos, sharing the news openly with her audience in her signature unfiltered style.
"Mana" is Portuguese slang for "sis" or "sister," and it's the nickname Jessycasanses uses to build a close, informal bond with her viewers. Her YouTube channel even opens with "não repara a bagunça" (don't mind the mess), reinforcing the idea that her audience is welcome into her real, unpolished everyday life.
Cloclô is the affectionate nickname Jessycasanses uses for her first child, who appears regularly in her family vlogs. Milestones like getting a first fringe trim and a family trip to Macapá to meet relatives have all been documented on her channel.
Maternidade Real (Real Motherhood) is one of Jessycasanses' core content pillars, where she shares the honest, unfiltered day-to-day reality of parenting rather than an idealized version. It's widely seen as the reason her community feels so personal — her engagement runs far above the category average on both YouTube and TikTok.
Yes, Jessycasanses has a sponsored content partnership with Shein. The brand appears across her YouTube and Instagram content, and hashtags like #sheinbrasil and #sheinforall feature heavily in her posts, reflecting a recurring commercial relationship rather than a one-off collaboration.
Her real first name is Jessyca — she mentions it directly in her YouTube bio and invites viewers to call her "mana" instead. Her handle, @jessycasanses, combines her first name with her surname, Sanses.
Yes, Jessycasanses shared a gender reveal as part of the ongoing pregnancy storyline she documented on her channel. The reveal video was part of a series following her unexpected announcement, and the reaction content around it generated strong audience engagement.
"Achados da Shopee" means Shopee finds — short videos where Jessycasanses highlights affordable product deals and recommendations from the Shopee shopping platform. It's one of her main TikTok formats and taps into a hugely popular product-discovery trend among Brazilian audiences.
Jessycasanses is Brazilian, and her audience is almost entirely based in Brazil. Her family vlogs have included trips to Macapá, the capital of Amapá state in the far north of Brazil, where she took Cloclô to meet extended family.
Jessycasanses has been creating and influencing online for over ten years, which she highlights in her Instagram bio. That longevity puts her among Brazil's more established lifestyle and motherhood creators, with a combined audience of over five million followers across YouTube, TikTok, and Instagram.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@jessycasanses · YouTube
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