United States
Jayson Gaddis is a Boulder, Colorado-based relationship coach and author with more than two decades working with couples, specializing in married entrepreneurs and high-performing professionals.
Total Followers -0.2%
212K
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
42K followers · 20% of audience
Engagement
4.2%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $3.2K–$7.9K / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | -458 -0.3% | +0 +0.0% | -458 |
| Last 90 days | +101 +0.2% | -1326 -0.8% | -99 -0.8% | -1324 |
| Last 365 days | +101 +0.2% | -1326 -0.8% | -99 -0.8% | -1324 |
Daily follower snapshots from CreatorDB's longitudinal index.
Jayson Gaddis is a Boulder, Colorado-based relationship coach and author with more than two decades working with couples, specializing in married entrepreneurs and high-performing professionals. He founded The Relationship School, an online platform offering courses, retreats, and structured coaching built around conflict resolution and emotional intelligence. His book — the full title truncated in platform bios but consistent with his widely-cited "Getting to Zero" framework — underpins content that is deliberately counter-cultural: less self-help cheerleading, more structured accountability for men who excel professionally but keep hitting the same walls at home.
His engagement runs well above category medians across platforms, signaling an audience that is actively invested rather than passively scrolling. Notably, despite framing much of his messaging toward married men, a majority of his audience identifies as female — a pattern common in relationship education, where women frequently research and introduce couples-focused tools into a household. His commercial model appears centered on proprietary programs and retreats rather than third-party brand deals, which positions him cleanly with mental wellness platforms, professional development services, and premium subscription products aimed at relationship-growth-minded consumers navigating the intersection of career ambition and partnership.
Jaysongaddis reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Education / Coaching, a clear signal of fit for brands in those categories. Demonstrated partners include The Relationship School. Engagement on YouTube runs around 4.2%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Education / Coaching and related categories, Jaysongaddis offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Jaysongaddis's tier (Mid, 212K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
The Relationship School is the education and coaching brand Jayson Gaddis built around his 20-plus years of working with couples and individuals on relational skills. It serves as the umbrella for his online courses, couples retreats, coaching programs, and community, and is the identity he uses consistently across all his social platforms.
Jayson Gaddis is the author of Getting to Zero, a book focused on resolving conflict in high-stakes relationships rather than simply managing or avoiding it. The book draws directly on the frameworks he uses in his coaching practice and is a natural companion to his YouTube and podcast content.
Gaddis uses that line as a provocation to make a serious point — that most people enter marriage without ever learning the relational skills that actually sustain one. His argument is not that marriage is a mistake, but that walking in underprepared is, and his entire channel exists to give married men the tools they were never taught.
Yes — Gaddis describes himself as a husband in his own bio and openly references his personal experience navigating long-term partnership as part of his coaching identity. He frames his own marriage as an ongoing practice, not a solved problem, which is central to how he positions his work.
Gaddis's premise is that high-performing men are frequently the under-resourced partner in a marriage — skilled at work but never taught how to handle emotional conflict, disconnection, or relational repair. His theory is that when the man develops those capacities, the whole relationship dynamic shifts, making it more efficient to work with the male partner directly rather than always starting with both people in the room.
Yes, Jayson Gaddis hosts The Relationship School Podcast, which extends the themes of his YouTube channel into longer-form conversations on relational skills, conflict, and emotional intelligence. It is one of the core content pillars of The Relationship School brand alongside his video content and courses.
The 30-day course is an entry-level online program Gaddis offers through The Relationship School, designed to give newcomers a structured introduction to his core relational frameworks. It is the on-ramp he points people toward before deeper coaching engagements or live retreats.
Yes — couples retreats are part of the live programming Gaddis runs through The Relationship School, and he references them regularly in his hashtags and content. They are positioned as an immersive complement to his online courses for couples who want to do the work in person and at greater depth.
Jayson Gaddis is based in Boulder, Colorado, which he tags frequently in his content. Boulder is also the home base for The Relationship School's in-person events and retreats.
The channel is built specifically for married entrepreneurs and founders — men who are high performers at work but keep hitting the same wall at home in their relationship. Gaddis's core argument is that the skills that drive professional success rarely transfer to marriage, and his content is designed to close that exact gap.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@jaysongaddis · YouTube
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