Taiwan
Jay Lee is a Taiwan-based acrylic painting YouTuber who has built a multi-million subscriber audience around landscape and nature tutorials delivered in a calm, technique-first style.
Total Followers -0.0%
6.1M
Across YouTube, Instagram
Primary Platform
YouTube
6.1M followers · 100% of audience
Engagement
3.0%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $544–$1.5K / IG post
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | -17 -0.1% | +0 +0.0% | -17 |
| Last 90 days | +0 +0.0% | -146 -0.7% | +0 +0.0% | -146 |
| Last 365 days | +0 +0.0% | -146 -0.7% | +0 +0.0% | -146 |
Daily follower snapshots from CreatorDB's longitudinal index.
Jay Lee is a Taiwan-based acrylic painting YouTuber who has built a multi-million subscriber audience around landscape and nature tutorials delivered in a calm, technique-first style. His channel is best known for a recurring format: a single painting completed start to finish, often featuring atmospheric subjects like snowy mountain ranges, misty forests, bamboo groves, and plum blossoms. What distinguishes Jay Lee from the broader art-tutorial space is his deliberate use of unconventional tools — forks, scissors, iron scrubbers — to create textures that conventional brushwork cannot replicate. These technique-focused videos carry a meditative, ASMR-adjacent quality that performs well across cultures, evidenced by a substantial English-speaking viewership in the United States and United Kingdom alongside his core Taiwanese base.
His audience skews toward younger adults in the 18–34 range with a near-even gender split, making the channel an unusually broad fit for art supply brands, craft retailers, and hobby platforms seeking reach beyond a traditionally older crafting demographic. Engagement running at roughly double the category median for a channel of this scale suggests an audience that actively watches rather than passively subscribes. His Instagram presence has been inactive for several years, consolidating his identity as a YouTube-first creator. With consistent upload cadence and a content style that translates well internationally without requiring localization, Jay Lee Painting is well positioned to deepen partnerships with art material brands and expand into the growing market for mindfulness-adjacent hobby content.
Jay Lee Painting reaches an audience concentrated in Taiwan primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. As an art creator they map naturally to brands targeting that space. Engagement on YouTube runs around 3.0%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Jay Lee Painting's tier (Mega, 6.1M combined followers, Taiwan). Pulled from CreatorDB's category benchmarks.
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Jay Lee is widely recognized for using everyday objects — including scissors — to apply and shape acrylic paint on canvas instead of conventional brushes. This unconventional approach is one of his signature techniques and a major reason viewers seek out his channel over standard painting tutorials. It demonstrates that professional-looking results are achievable without traditional art tools.
Fork painting is a technique where the tines of an ordinary fork are used to drag, streak, or texture acrylic paint on canvas, often to recreate effects like bamboo stalks, grass blades, or foliage. Jay Lee Painting regularly features this method and even hashtags his videos with #forkpainting. It's part of his broader focus on household-object tools as legitimate painting instruments.
In several of his tutorials, Jay Lee uses a kitchen iron scrubber — the kind used for washing pots — as a painting tool to press and drag acrylic paint across canvas, creating rough, organic textures. It's one of a handful of non-brush household items he incorporates into his process. This approach is a recurring theme across his channel and sets his tutorials apart from mainstream art instruction.
Jay Lee's work focuses almost entirely on natural landscapes and East Asian botanical subjects, including snowy mountain scenes, plum blossoms, emerald forests, and bamboo groves. His subjects blend traditional East Asian painting themes with scenic nature imagery, giving his channel a distinctive visual identity. Nearly all of his pieces are painted on canvas using acrylic paint.
Jay Lee Painting works exclusively with acrylic paint on canvas across his tutorials. Acrylic is the medium featured in every recent video, from forest and mountain landscapes to bamboo and floral pieces. He does not appear to use oils or watercolors as primary media.
Many of Jay Lee's videos are explicitly framed as easy acrylic painting lessons, and he tags his content with #easyart alongside step-by-step demonstrations. Because he relies on household tools rather than specialized brushes, beginners without formal art training or expensive supplies can follow along. His audience skews toward younger adults, suggesting a broad range of experience levels watch and attempt his paintings.
Yes — Jay Lee operates his own brand shop, referred to as the Jay Lee Store, which is linked directly from his Instagram profile. The store allows fans to purchase items connected to his art brand. His Instagram bio has promoted the store for several years, even though he has been largely inactive on that platform recently.
Yes, Jay Lee Painting is based in Taiwan, which also accounts for the largest share of his viewership. Despite his Taiwanese roots, his channel has built a substantial international following, with a significant audience in the United States, Hong Kong, and the United Kingdom. His videos are visually driven, which helps them cross language barriers easily.
Yes, Jay Lee Painting is still actively uploading to YouTube as of mid-2026, with new videos appearing on a regular basis. YouTube remains his primary and most active platform by far. His Instagram, by contrast, has not been updated in several years, so YouTube is the place to follow his latest work.
Jay Lee Painting's YouTube channel has surpassed 6 million subscribers, placing him firmly in the Mega tier of creators — a rare achievement for a painting and art tutorial channel. His engagement rate runs roughly double the typical benchmark for art and education content on the platform, suggesting his audience is genuinely active rather than passive.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@jayleepainting · YouTube
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