United States
Jake Tran is a U.S.-based YouTuber and entrepreneur who built a multi-million subscriber following through documentary-style deep dives into money, power, and geopolitics.
Total Followers +0.1%
2M
Across YouTube, Instagram
Primary Platform
YouTube
1.9M followers · 94% of audience
Engagement
4.2%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $2.5K–$6.2K / IG post
Tran's creator-founded, beef-tallow skincare brand Evil Goods secured shelf space at Ulta Beauty and TJ Maxx, marking a significant step from DTC-only to major physical retail distribution.
Pivoting from faceless documentary content, Tran debuted a new channel documenting his pursuit of mastery across disciplines — opening with a motorcycle road race after just 9 months of learning to ride, with plans to compete in MotoAmerica by 2027.
Tran launched Evil Goods under his Evil Food Supply channel umbrella, positioning it as a clean, ancestral-ingredient alternative to conventional personal-care products — with an inaugural all-natural moisturizer containing tallow, manuka honey, and botanical extracts.
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +394 +0.3% | +0 +0.0% | +394 |
| Last 30 days | +0 +0.0% | +2K +1.6% | +0 +0.0% | +2K |
| Last 90 days | +0 +0.0% | +11K +9.3% | +0 +0.0% | +11K |
| Last 365 days | +0 +0.0% | +11K +9.3% | +0 +0.0% | +11K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Morgan & Morgan Sponsorship | Sponsored content | YouTube | Feb 2026 | — |
| ShipStation Sponsorship | Sponsored content | YouTube | Aug 2025 | — |
| CookUnity Sponsorship | Sponsored content | YouTube | Jun 2024 | — |
| Sundays for Dogs Sponsorship | Sponsored content | YouTube | Jun 2024 | — |
| Odoo Sponsorship | Sponsored content | YouTube | May 2024 | — |
| Evil Goods Skincare / Beauty | Founder / owned brand | YouTube | Long-term | — |
| Rocket Money Fintech / Personal Finance | Sponsored content | YouTube | Long-term | — |
Jake Tran is a U.S.-based YouTuber and entrepreneur who built a multi-million subscriber following through documentary-style deep dives into money, power, and geopolitics. His flagship YouTube channel blends investigative storytelling with accessible narration, covering subjects ranging from corporate monopoly power and personal finance to international intelligence operations and political controversies. The format sits somewhere between a reported explainer and a long-form essay, which has earned him coverage in Business Insider and positioned him alongside a wave of independent documentary creators who emerged in the early-to-mid 2020s. His audience skews heavily male and concentrates in the 25–34 demographic, reflecting the type of viewer drawn to financially-oriented, systems-thinking content.
Beyond content creation, Tran has moved deliberately into entrepreneurship: he founded Evil Goods, a direct-to-consumer skincare brand, and a creator-education program called Viral Pr, signaling an interest in building businesses rather than relying solely on sponsorship revenue. His brand partnerships — which have included legal services, business software, and e-commerce logistics — are consistent with an audience of entrepreneurially minded young adults. Engagement on his primary channel runs meaningfully above category baseline, suggesting strong retention despite an infrequent upload cadence. With a newer secondary channel framed around autonomous, can-do entrepreneurship and continued growth on Instagram, Tran appears to be broadening his platform footprint while deepening his identity as a creator-operator rather than a pure media personality.
Jaketran reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. Their sponsorship history skews toward Skincare / Beauty, Fintech / Personal Finance, a clear signal of fit for brands in those categories. Demonstrated partners include Morgan & Morgan and ShipStation. Engagement on YouTube runs around 4.2%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Skincare / Beauty and related categories, Jaketran offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Jaketran's tier (Macro, 2M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Evil Goods is a skincare brand founded by Jake Tran, representing his expansion from YouTube into consumer entrepreneurship. It sits alongside his content career as part of his broader identity as a business founder, not just a creator.
Jake Tran launched a second YouTube channel called YOU CAN JUST DO THINGS, which he promotes directly in his Instagram bio. It complements his main documentary channel by leaning into a more hands-on, entrepreneurial angle.
Yes, alongside Evil Goods, Jake Tran founded a creator-education program designed to help people build and grow in the digital creator space. It reflects his positioning as a practitioner-entrepreneur, not just someone who talks about business in videos.
Yes, Jake Tran published a video titled "ANDREW TATE ARREST: What they're NOT telling you!", covering angles he felt mainstream reporting overlooked. Contrarian takes on high-profile news events are a signature move in his documentary format.
Jake Tran made a video titled "The Company That Owns Your Entire Grocery Aisle", examining corporate consolidation in the consumer goods industry. It's a strong example of his core theme: exposing how money and power quietly shape everyday life.
Yes, geopolitics and government accountability appear regularly alongside his finance content, with videos like "How Israel Assassinates People" and a segment on a reporter confronting the Chicago mayor. He applies the same documentary-style deep dive to political subjects that he uses for corporate and financial topics.
Yes, Jake Tran has been featured in Business Insider, giving his YouTube documentary work mainstream press validation. His focus on corporate power, personal finance, and geopolitics maps closely onto Business Insider's editorial territory.
Jake Tran has worked with sponsors including Morgan & Morgan, ShipStation, CookUnity, Sundays for Dogs, and Odoo. The mix of legal services, business logistics, and consumer brands fits well with his entrepreneurially minded, finance-curious audience.
Jake Tran makes documentary-style videos on money, power, and how the world works — spanning corporate monopolies, personal finance, geopolitics, and government behavior. His approach tends toward contrarian, under-reported angles rather than straightforward explainers.
Yes, Jake Tran's viewership skews heavily male, which is consistent with the documentary, finance, and geopolitics niche. His core audience falls largely in the 25–34 and 18–24 age brackets, with the majority of viewers based in the United States.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@jaketran · YouTube
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