United Kingdom
Jackfrags, the YouTube handle of British creator Jack Mason, built his channel over more than a decade of focused first-person shooter coverage, with the Battlefield franchise serving as his consistent anchor.
Total Followers +0.0%
4.3M
Across YouTube
Primary Platform
YouTube
4.3M followers · 100% of audience
Engagement
4.7%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. — / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| YouTube | 4,260,000 | +0 | 4.7% | 3.5 | 3 days ago |
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 90 days | -9798 -0.2% | +0 +0.0% | +0 +0.0% | -9798 |
| Last 365 days | -9798 -0.2% | +0 +0.0% | +0 +0.0% | -9798 |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Garena Delta Force Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
| Focus Entertainment Sponsorship | Sponsored content | YouTube | Jun 2026 | — |
| Electronic Arts Sponsorship | Sponsored content | YouTube | May 2026 | — |
| Embark Sponsorship | Sponsored content | YouTube | Apr 2026 | — |
| Ubisoft Entertainment Sponsorship | Sponsored content | YouTube | Mar 2026 | — |
| NVIDIA GeForce Tech / Hardware | Long-term partnership | YouTube | Long-term | — |
| Epic Games Gaming | Long-term partnership | YouTube | Long-term | — |
| Activision / Call of Duty Gaming | Long-term partnership | YouTube | Long-term | — |
Jackfrags, the YouTube handle of British creator Jack Mason, built his channel over more than a decade of focused first-person shooter coverage, with the Battlefield franchise serving as his consistent anchor. He established his reputation through calm, analytical commentary layered over high-quality gameplay footage — a style that contrasts with the louder, reaction-heavy approach common in gaming content. His breakout came through deep engagement with the Battlefield series, producing everything from tactical breakdowns to hidden mechanic discoveries, a format well represented in recent titles like 'Which game has the best Destruction?' and secret reload spotlights that reward long-term fans of the genre.
His audience skews heavily male and sits predominantly in the 18–34 age bracket, with significant viewership in the United States, the United Kingdom, and Southeast Asia — a geographic spread that makes him attractive to global game publishers. His sponsor roster reflects this positioning precisely: Electronic Arts, Ubisoft, Embark, and Garena Delta Force are all triple-A or competitive-FPS adjacent brands seeking credibility within a dedicated shooter community. With engagement running well above category norms for a channel of his size, Jackfrags occupies a reliable mid-to-upper tier slot for publishers launching or sustaining FPS titles, particularly as anticipation around Battlefield 6 keeps his core niche commercially relevant.
Jackfrags occupies a well-defined niche at the intersection of military FPS and live-service shooter content, making him a natural fit for gaming publishers, peripheral hardware brands, and PC component manufacturers targeting hardcore players. His content centres on Battlefield and Call of Duty franchises, delivered through a review-and-discovery format — mechanics breakdowns, hidden secrets, franchise retrospectives — that sustains engagement well above the category median, signalling an audience that is actively invested rather than passively scrolling. The viewer base skews heavily male and concentrates in English-speaking Western markets, with the US and UK together forming the core, giving sponsors reliable reach into a high-intent, purchase-ready demographic for titles and gaming hardware. Upload cadence is consistent and frequent, maintaining steady audience touchpoints for sponsor messaging. His recent deal history confirms the brand alignment precisely: partnerships with Electronic Arts, Ubisoft, and Embark cover both AAA publishers and emerging studios, while Garena Delta Force and Focus Entertainment demonstrate cross-regional and mid-tier publisher appeal. Adjacent opportunities with GPU manufacturers, gaming peripherals, energy drinks, and subscription gaming services carry strong conversion potential against this audience profile.
Benchmark estimates for a creator at Jackfrags's tier (Macro, 4.3M combined followers, United Kingdom). Pulled from CreatorDB's category benchmarks.
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Jackfrags' real name is Jack Mason. He has used the Jackfrags handle across YouTube and social platforms, where he has grown into one of the UK's most recognised first-person shooter channels.
Yes — Jackfrags has published videos making the case that Battlefield 3 is the greatest game, a view that resonates strongly with the older FPS community. His channel regularly revisits classic Battlefield entries alongside coverage of newer releases, framing past titles as a benchmark modern games rarely meet.
Yes, Electronic Arts is an active sponsor on Jackfrags' YouTube channel. Given that his content is built heavily around the Battlefield franchise — which EA publishes — it is one of his most naturally aligned brand partnerships and a recurring arrangement.
Yes, Jackfrags holds official Call of Duty Partner status, which he discloses with the #codpartner tag on relevant videos. This means he has a creator code that fans can enter in Activision's store to support his channel.
Comparing destruction physics across different shooters is a recurring content theme for Jackfrags. The Battlefield series consistently features prominently in those comparisons, as he is a long-standing advocate for large-scale environmental destruction and covers Battlefield 6's destruction as a standout feature.
Yes, uncovering hidden mechanics and rare in-game secrets is one of Jackfrags' signature content formats. He has covered things like reload animations that trigger only once in roughly a thousand attempts, which sets his videos apart from standard FPS gameplay coverage and drives strong viewer curiosity.
Yes, Embark Studios — the developer behind The Finals — has sponsored Jackfrags on YouTube. The Finals' emphasis on destructible environments aligns closely with the gameplay style Jackfrags is most passionate about, making it a natural fit for his audience.
Yes, Jackfrags is an Epic Games creator partner, which he marks with the #epicpartner tag on relevant videos. This gives him a Support-A-Creator code and typically involves coverage of Epic Games titles or Unreal-powered releases.
Yes, Ubisoft Entertainment is among Jackfrags' recent YouTube sponsors, appearing in his partnership history alongside EA and other major publishers. His FPS-focused audience makes him a recurring target for large game studio campaigns, particularly around military-style or action shooter titles.
Jackfrags is from the United Kingdom, and British viewers make up a large share of his audience. Despite his UK base, the majority of his viewership is actually in the United States, reflecting how broadly his Battlefield and FPS content travels across English-speaking markets.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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