Thailand
J100.Kg — known by the handle that doubles as a personal introduction, translating loosely from Thai as 'young age, 100 kg' — is a Thailand-based food content creator whose signature series, #จูนพากิน (Jun Takes You to Eat), has built a macro-scale following on TikTok.
Total Followers +0.0%
1.1M
Across TikTok
Primary Platform
TikTok
1.1M followers · 100% of audience
Engagement
6.1%
vs. 1.5% category median
Sponsorship Tier
Macro
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| TikTok | 1,100,000 | +0 | 6.1% | 5.4 | today |
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 90 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 365 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
Daily follower snapshots from CreatorDB's longitudinal index.
J100.Kg — known by the handle that doubles as a personal introduction, translating loosely from Thai as 'young age, 100 kg' — is a Thailand-based food content creator whose signature series, #จูนพากิน (Jun Takes You to Eat), has built a macro-scale following on TikTok. The creator's content revolves around on-the-ground Thai food discovery: tracking down viral dishes that surface on social media, exploring regional specialties from Bangkok riverside restaurants to Chiang Mai hot-pot shops, and working through seafood-heavy spreads with an ASMR-adjacent presentation style. The self-deprecating, personality-forward handle sets a casual, approachable tone that distinguishes the channel from polished food-media accounts, leaning instead into the perspective of an enthusiastic eater rather than a trained critic.
J100.Kg reaches an audience concentrated in Thailand primarily through YouTube, and is best activated via TikTok branded content. As a food creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 6.3%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows food content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Thailand-focused brands in food and related categories, J100.Kg offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at J100.Kg's tier (Macro, 1.1M combined followers, Thailand). Pulled from CreatorDB's category benchmarks.
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The name comes directly from J100.Kg's TikTok bio phrase อายุน้อย ร้อยโล, which translates to 'young age, 100 kilograms.' The '.Kg' in the handle makes the weight reference unmistakable, turning their body size into a proud, memorable brand identity built entirely around a love of food.
Yes — the creator's signature hashtag #จูนพากิน, meaning roughly 'Jun takes you to eat,' appears on virtually all of their food content and is the main tag fans use to find their videos. It suggests the creator goes by จูน (Jun), and the phrase has become their defining on-platform identity beyond just the handle.
กินตามโซเชี่ยล translates roughly to 'eating whatever went viral on social media.' In these videos, J100.Kg hunts down dishes — such as fermented fish (ปลาร้าต่อน) served with sticky rice — that blew up online and then delivers an honest, first-hand taste test, which has become one of their most consistently engaging content formats.
Yes — J100.Kg regularly tags content with #asmreating, meaning close-up eating sounds are a deliberate part of the viewing experience in many of their clips. This ASMR angle clearly resonates with their predominantly young, female audience who watch for both food discovery and the sensory satisfaction of the format.
Seafood is a pillar of J100.Kg's content, with marinated tiger prawns (กุ้งลายเสือดอง) — featured in jumbo 4–5-prawns-per-kilo portions paired with spicy seafood dipping sauce — being one of the standout examples. The hashtags #ซีฟู้ด and #ตะลุยกิน appear across their seafood posts, signaling a recurring series rather than one-off reviews.
Yes — one noted Bangkok outing featured Spicy Kak (ร้านสไปซี่คัก), a Thai restaurant positioned along the Chao Phraya riverside. J100.Kg framed the visit around both the food and the scenic river atmosphere, fitting their broader mission of helping followers find exceptional dining experiences across Thailand.
During a Chiang Mai food trip, J100.Kg visited สุกี้ช้างเผือก (Chang Phuak Suki), a local hotpot restaurant in the city's Chang Phuak neighborhood. The video is positioned as a 'what to eat in Chiang Mai' guide, fitting J100.Kg's wider style of turning food travel into practical recommendations for followers.
Yes — festival crawls are a regular content pillar, and J100.Kg has documented events like the เอแฟร์ ซุปตาร์ fair, walking stalls and spotlighting new and popular dishes. These videos are tagged under #ตะลุยกินงาน (roughly 'storm the food festival') and draw notably strong engagement from their local Thai audience.
ปักหมุดร้านอร่อย translates to 'pinning delicious restaurants,' and it's J100.Kg's ongoing series spotlighting eateries worth visiting across Thailand. Think of it as a crowd-sourced food map built one short video at a time — and it is a core reason their audience is so concentrated among Thai viewers actively looking for local dining tips.
J100.Kg has surpassed one million followers on TikTok, placing them firmly in the Macro creator tier within Thailand's food-content landscape. What stands out beyond the follower count is that their engagement rate runs well above the category median, reflecting an unusually active and responsive fanbase for a creator of this size.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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