United Kingdom
Iman Gadzhi is a British-Dagestani entrepreneur and educator who built his YouTube channel into a multi-million subscriber platform by documenting his own path from high school dropout to agency founder — unfiltered, from the beginning.
Total Followers +1.5%
9.9M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
6.2M followers · 63% of audience
Engagement
3.3%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $38K–$88K / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +2K +0.4% | +2K |
| Last 30 days | +143K +2.3% | +0 +0.0% | +9K +1.5% | +152K |
| Last 90 days | +250K +4.0% | +463K +14.8% | +19K +3.5% | +733K |
| Last 365 days | +250K +4.0% | +463K +14.8% | +19K +3.5% | +733K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Lyra Sponsorship | Sponsored content | YouTube | Mar 2025 | — |
| IAG Media Marketing / Agency | Founder / owned brand | YouTube | 2017–Long-term | — |
| Agency Navigator (Grow Your Agency) Online Education / Courses | Founder / owned brand | YouTube | 2020–Long-term | — |
| Educate Online Education / Platform | Founder / owned brand | YouTube | 2022–Long-term | — |
Iman Gadzhi is a British-Dagestani entrepreneur and educator who built his YouTube channel into a multi-million subscriber platform by documenting his own path from high school dropout to agency founder — unfiltered, from the beginning. Starting in 2015, his early videos captured the false starts of a would-be personal trainer before he pivoted to social media marketing, eventually scaling IAG Media into one of the more prominent boutique advertising agencies in the creator economy. That willingness to show the unglamorous early chapters alongside the later success gives his content unusual credibility in a niche crowded with polished highlights. Now Dubai-based, Gadzhi has progressively shifted his focus from agency-building frameworks toward broader business education and, most recently, AI-powered side hustles — a pivot reflected in his current platform bios and live challenge formats.
His core audience skews toward working-age adults in the 25–44 bracket, heavily concentrated in English-speaking markets — the United States and United Kingdom together account for the majority of his viewership — which makes him an efficient reach vehicle for financial education, SaaS, and productivity brands. His above-median engagement rate signals an audience that is actively invested rather than passively scrolling. The shift toward AI business content positions Gadzhi at the intersection of self-improvement and emerging technology, a lane with sustained advertiser interest and relatively low creator saturation at his scale. As long-form educational content continues to attract premium sponsorship in the fintech and ed-tech verticals, his platform is well-structured to command that demand.
Imangadzhi reaches an audience concentrated in United Kingdom primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Marketing / Agency, Online Education / Courses, Online Education / Platform, a clear signal of fit for brands in those categories. Demonstrated partners include Lyra and IAG Media. Engagement on YouTube runs around 3.3%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United Kingdom-focused brands in Marketing / Agency and related categories, Imangadzhi offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Imangadzhi's tier (Mega, 9.9M combined followers, United Kingdom). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Iman states in his own YouTube bio that he passed the $100 million mark by age 26, crediting his advertising agency and online education business as the two main engines. He's kept early videos on the channel going back to 2015 so viewers can watch the full documented arc themselves rather than take his word for it.
Iman dropped out to commit full-time to building his social media marketing agency, a decision he describes openly on YouTube as a deliberate bet rather than a spontaneous rebellion. He's documented the harsh realities of that choice in his early channel content, which he keeps publicly archived.
Agency Navigator is Iman's flagship paid program that teaches students how to build and scale a social media marketing agency from the ground up, covering client acquisition, service delivery, and operations. It became one of the most referenced courses in the online entrepreneurship space and is the product most people associate with his name.
Iman built what he describes in his YouTube bio as one of the leading online advertising agencies, a social media marketing firm he grew before transitioning primarily into education content and courses. That real agency experience is the practical basis he draws on when teaching the model to his audience.
Iman's base is listed as the United Kingdom, but his personal content and social posts reference Dubai heavily as a hub for his business network and lifestyle. Like many UK-bred online entrepreneurs at his level, he operates across both locations depending on what he's working on.
Iman has been running a free five-day online challenge where he builds an AI-powered business live in front of participants at no cost to join. It marks a clear pivot in his content strategy from the social media agency model he built his name on toward AI-driven side hustles, reflecting where the broader business creator space has moved.
Iman is of Avar-Dagestani heritage, a background he references in personal content and social posts, including a TikTok captioned in Russian that plays on the contrast between his Dagestani roots and his Dubai lifestyle. He grew up in the United Kingdom, which is where he launched his agency and started his YouTube channel in 2015.
Lyra appeared as a paid sponsor on Iman's YouTube channel in early 2025, one of the relatively selective brand deals he takes given that his content is primarily built around education rather than product promotion. Specific product details about Lyra are best checked directly, but the partnership signals the caliber of brand willing to pay Mega-tier rates to reach his audience.
Iman launched his YouTube channel in 2015, initially posting videos about personal training and fitness before the content evolved into documenting his high school dropout story and agency-building journey. He's deliberately left the earliest videos up, so the channel functions as a real-time archive of his entire path from teenager with no business experience onward.
His audience skews slightly female and is dominated by the 25–34 and 45-and-over age groups, meaning established adults engage with his content as much as younger aspiring entrepreneurs. The United States makes up the largest share of his viewership, followed closely by the United Kingdom, which aligns with where the English-language online business conversation is most active.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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