Germany
Idylleed — whose real name is Idil — is a Germany-based beauty and lifestyle creator with a combined following approaching one million across TikTok and Instagram.
Total Followers +0.1%
801K
Across TikTok, Instagram
Primary Platform
TikTok
548K followers · 68% of audience
Engagement
4.9%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $3.8K–$8.9K / IG post
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | -493 -0.1% | -279 -0.1% | +0 +0.0% | -772 |
| Last 30 days | +2K +0.4% | -963 -0.4% | +0 +0.0% | +1K |
| Last 90 days | +12K +2.1% | +2K +0.8% | +0 +0.0% | +14K |
| Last 365 days | +12K +2.1% | +2K +0.8% | +0 +0.0% | +14K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| by.idill Beauty / Fashion | Founder / owned brand | Long-term | — | |
| Celimax Skincare | Sponsored content | TikTok | 2025–2026 | — |
Idylleed — whose real name is Idil — is a Germany-based beauty and lifestyle creator with a combined following approaching one million across TikTok and Instagram. Her content centers on skincare routines, makeup tutorials, and get-ready-with-me formats, with recurring emphasis on trending aesthetics such as glass skin and lip combinations. Her channel persona carries a relaxed, exploratory tone that blends tutorial-style content with personal lifestyle moments including travel. She also founded @by.idill, signaling an entrepreneurial extension of her personal brand into the beauty product space rather than a reliance on sponsorship income alone.
Her audience skews heavily female and concentrated in the 18–34 age bracket, with substantial reach into English-speaking markets — particularly the United States and United Kingdom — despite her German base, lending her cross-market appeal that is relatively uncommon at her follower tier. A TikTok engagement rate well above category median indicates strong community responsiveness to her content. Brand partnerships with accessible mass-market labels like Makeup Revolution and Korean skincare line Celimax reflect a positioning that bridges everyday beauty and the growing K-beauty crossover audience. As both a creator and a brand founder, Idylleed is tracking toward a dual role as influencer and independent beauty entrepreneur, which strengthens her long-term leverage with category partners.
Idylleed reaches an audience concentrated in Germany primarily through TikTok, and is best activated via Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Beauty / Fashion, Skincare, a clear signal of fit for brands in those categories. Demonstrated partners include by.idill and Celimax. Engagement on TikTok runs around 4.9%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of Instagram Reels and Stories and TikTok branded content lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows beauty content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Germany-focused brands in Beauty / Fashion and related categories, Idylleed offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Idylleed's tier (Mid, 801K combined followers, Germany). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Idylleed's real name is Idil. She uses the handle idilci on both Snapchat and YouTube, and her booking email also uses her first name, making it straightforward to confirm. On TikTok and Instagram she goes by her creator alias Idylleed.
by.idill is a brand that Idylleed founded and references directly in her Instagram bio. It signals that she has moved beyond content creation into building her own business venture. Her creator bookings run separately through iconvision.agency.
Idylleed has featured the celimax TXA Body Clarifying Pads in her content, adding them into her regular skincare routine. Celimax is a Korean skincare brand, and the partnership fits naturally with her glass-skin-focused beauty content on TikTok and Instagram.
Idylleed has worked with Makeup Revolution, tagging them in a glitter makeup post, and with celimax on skincare routine content. Both partnerships align with her focus on accessible beauty products and the tutorial-style videos that drive her strongest engagement.
Idylleed's YouTube channel and Snapchat both go by idilci, which she links in her TikTok and Instagram bios. This is a separate handle from her main creator alias @idylleed, so searching one won't automatically surface the other.
Yes, glass skin is one of Idylleed's core content themes. She combines skincare routine videos and product reviews with get-ready-with-me posts and lip combination content, all built around a dewy, polished finish aesthetic that resonates strongly with her predominantly female audience.
Yes, Idylleed posted travel content from Santorini, tagging the destination in her videos. She followed it up with a playful post about using a tanning filter after coming back from vacation, which is typical of the lighthearted, self-aware tone she brings to her lifestyle content alongside her beauty posts.
Even though Idylleed is based in Germany, she posts predominantly in English, and her single largest audience segment is in the United States. Germany is her second-biggest market, so her content naturally bridges English-speaking and German-speaking communities.
JGA stands for Junggesellinnenabschied, the German term for a bachelorette party. Idylleed has posted bachelorette-themed content that fits squarely with her core audience of women aged 18 to 34 who are in life stages where those celebrations are common and highly shareable.
TikTok is Idylleed's primary platform, where she has over half a million followers and engagement that runs well above the category average. Her Instagram following sits above a quarter of a million, making it a solid secondary channel, but TikTok is clearly where her reach and momentum are concentrated.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@idylleed · TikTok
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