United States
Idrismajo is a US-based entertainment creator who launched his YouTube channel in January 2019 with a personality-driven, street-inflected style — his tagline "Witness The Litness" doubles as both brand promise and vibe.
Total Followers +0.0%
721K
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
424K followers · 59% of audience
Engagement
3.9%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $1.5K–$3.9K / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | -277 -0.4% | -110 -0.1% | -387 |
| Last 30 days | +1K +0.2% | -339 -0.4% | -396 -0.2% | +283 |
| Last 90 days | +4K +0.9% | -1217 -1.6% | -1101 -0.5% | +2K |
| Last 365 days | +4K +0.9% | -1217 -1.6% | -1101 -0.5% | +2K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| UnTapped Sponsorship | Sponsored content | YouTube | May 2026 | — |
| Factor_ Sponsorship | Sponsored content | YouTube | Mar 2026 | — |
| Mint Mobile Sponsorship | Sponsored content | YouTube | Jan 2026 | — |
| DraftKings Sponsorship | Sponsored content | YouTube | May 2025 | — |
Idrismajo is a US-based entertainment creator who launched his YouTube channel in January 2019 with a personality-driven, street-inflected style — his tagline "Witness The Litness" doubles as both brand promise and vibe. His content spans pranks, couple and relationship dynamics, and social media comedy, blending loose vlog-style energy with structured social experiments like blind-date setups. The "Majo Empire" branding across his platforms signals a creator deliberately building an identity around his name rather than a single content format. Recurring references to figures in New York drill culture in his captions and hashtags suggest he moves comfortably within that cultural orbit, giving his entertainment output a distinct urban flavor.
His audience skews heavily male and concentrates in the 18–34 demographic, with the majority of followers based in the US and meaningful reach into the UK and Canada — a profile that has attracted mainstream consumer sponsors including meal delivery service Factor_, Mint Mobile, and DraftKings, indicating he has crossed into consistent, repeatable monetization territory. YouTube is clearly his strongest platform by both scale and engagement, running well above the category median, while TikTok functions as a secondary reach driver. With Instagram activity having tapered off, his near-term positioning appears squarely YouTube-first, and his longer-term trajectory will likely hinge on whether the Majo Empire brand can evolve from personality-driven clips into recognizable recurring content franchises.
Idrismajo reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a comedy creator they map naturally to brands targeting that space. Demonstrated partners include UnTapped and Factor_. Engagement on YouTube runs around 3.9%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows comedy content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in comedy and related categories, Idrismajo offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Idrismajo's tier (Mid, 721K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Majo Empire is the brand identity Idrismajo has built around his content career — his Instagram business account operates under the @majo.empire handle, keeping his brand operations separate from his personal creator profile. It signals his approach to treating his YouTube and social media presence as a full business rather than just a personal channel.
Star Bandz is a crew or collective that Idrismajo tags regularly in his short-form content, often alongside names like SugarHill Ddot. Based on his posts, it appears to be a key part of his social and creative network within New York's hip-hop entertainment space.
SugarHill Ddot, also known as Ddot Osama, is a young rapper from Sugar Hill in Harlem who built a following in New York's music and street culture scene. Idrismajo has featured him in content on his channel and regularly tags him across posts, placing both of them in the same New York hip-hop entertainment orbit.
Yes — arranging blind date scenarios between people from his network is one of Idrismajo's signature video formats on YouTube. Videos like the Dd & Maliah Blind Date are a recurring part of his channel and blend social experiment energy with his broader entertainment style.
Idrismajo opens his YouTube videos with "WASGUD YOUTUBE" — a casual, high-energy greeting that has become a recognizable part of his on-camera identity. His channel also carries the slogan "Witness The Litness," which functions as a standing promise to viewers that the content is worth staying for.
Based on his own posts, Idrismajo has used hashtags like #EidMubarak and #Eid to mark Islamic holidays, suggesting he observes Muslim celebrations. His first name, Idris, also has deep roots in Islamic tradition — it is the name of a prophet in Islam — though he has not made religion a central theme of his content.
Idrismajo has run sponsored content on YouTube for Mint Mobile, Factor_ meal delivery, DraftKings, and UnTapped. The mix of mobile, food subscription, and sports betting brands reflects how commercially versatile his predominantly young male fanbase is for a range of advertisers.
Idrismajo launched his YouTube channel in January 2019, building his audience from the ground up over several years. YouTube has remained the center of his content operation and is by far his largest platform across all his social media accounts.
Idrismajo's YouTube channel mixes hip-hop-flavored entertainment with prank comedy and social experiment formats like blind date setups. His content regularly features figures from New York's street and rap culture, which directly feeds the heavily male, 18–34 core audience his channel has built.
Idrismajo sits comfortably in the mid-tier creator range with a combined audience spread across YouTube, TikTok, and Instagram, with YouTube being his dominant platform by a wide margin. His engagement runs significantly above the category average, meaning the audience he has built is noticeably more active than most creators at a similar overall follower count.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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