United States
Chase Hudson — performing and branding as Huddy — built his initial audience as one of the founding members of the Hype House collective in Los Angeles around 2019, riding TikTok's earliest creator wave to tens of millions of followers.
Total Followers -0.3%
40.5M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
1.9M followers · 5% of audience
Engagement
7.0%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $105K–$246K / IG post
The 13-track LP features pre-released singles 'Vendetta,' 'Burn The Ballroom Down,' and 'Fragile,' with collaborators including Erik Ron (Panic! At The Disco) and Keith Varon (Machine Gun Kelly).
The television appearance adds another dimension to Huddy's growing multi-platform presence beyond music.
The film, opposite Sara Waisglass, ranked among the top ten most-watched streaming originals in its debut week per Luminate, marking Huddy's first full acting lead role.
The collaborative alt-rock single channels Huddy's frustrations with the music industry and marks a notable collab with one of his longtime musical heroes.
The high-octane alternative rock track featured heavy guitar riffs and marked a clear shift toward a more intense, emotionally raw musical direction.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | -6150 -0.1% | +0 +0.0% | -6150 |
| Last 30 days | +0 +0.0% | -23723 -0.3% | -98340 -0.3% | -122063 |
| Last 90 days | -9945 -0.5% | -72927 -0.8% | -98340 -0.3% | -181212 |
| Last 365 days | -9945 -0.5% | -72927 -0.8% | -98340 -0.3% | -181212 |
Daily follower snapshots from CreatorDB's longitudinal index.
Chase Hudson — performing and branding as Huddy — built his initial audience as one of the founding members of the Hype House collective in Los Angeles around 2019, riding TikTok's earliest creator wave to tens of millions of followers. Where many of his contemporaries stayed rooted in lifestyle and dance content, Hudson made a deliberate pivot toward music, releasing alternative pop-punk and rock-adjacent singles including "21st Century Vampire," "Lovebites," and "Fragile." Signed with Creative Artists Agency, he is positioned less as a social media personality and more as a recording artist who happens to command a massive platform — a distinction his own channel description underscores pointedly.
Huddy reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Fitness / Wellness, Beauty / Skincare, a clear signal of fit for brands in those categories. Demonstrated partners include Equinox (EQX) and Clinique. Engagement on YouTube runs around 6.7%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows music content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Fitness / Wellness and related categories, Huddy offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Huddy's tier (Mega, 40.5M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Huddy's real name is Chase Hudson. He first exploded on TikTok under the handle Lil Huddy before eventually dropping the prefix as his rock music career took over his public identity.
The rebrand from Lil Huddy to simply Huddy tracked with his deliberate pivot toward being taken seriously as a rock and alternative artist. Stripping the "Lil" was part of building a more mature, musician-forward image separate from his early TikTok persona.
Yes, Chase Hudson and Charli D'Amelio had a highly publicized relationship that played out across TikTok and entertainment media throughout the early 2020s. Their on-and-off dynamic made both creators a constant subject of fan speculation and tabloid coverage during that period.
Huddy was among the original members of the Hype House, the Gen Z TikTok creator collective that launched in late 2019 and became a cultural flashpoint almost immediately. That collective was a major catalyst for his follower growth across platforms before his music career took shape.
Huddy makes alternative rock music, positioning himself explicitly as a new kind of rock icon for the streaming-and-social era. His own YouTube bio frames him as leading Gen Z into the rock scene, blending a sharp alternative edge with the kind of platform-native star power few traditional rock acts have.
Based on its consistent appearance as one of Huddy's top content hashtags alongside confirmed track titles, "Mugshot" is part of his released music catalog. It fits the dark, provocative aesthetic that runs through his alternative rock output and his general branding.
Huddy is an official Equinox ambassador, as confirmed by the recurring #eqxambassador tag across his content. The partnership pairs the premium fitness brand with Huddy's heavily male, young-adult fanbase and his broader image as a physically magnetic, aspirational Gen Z figure.
Huddy is repped by Creative Artists Agency (CAA), which he references directly in his Instagram bio. CAA's involvement points to ambitions well beyond social media, including music, touring, and potential crossover opportunities in entertainment.
Huddy — born Chase Hudson — grew up in Stockton, California. He relocated to Los Angeles as his TikTok following took off, which is where the Hype House was based and where his transition into a working music artist began.
Huddy posts across TikTok, Instagram, and YouTube, with his largest audience concentrated on TikTok, where he has built a following in the tens of millions. His engagement across platforms runs well above category averages, which is notable for a creator operating at the Mega tier.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@huddy · YouTube
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