Houdahayaniamine is a Moroccan interior designer and lifestyle creator based between Casablanca and Dubai, whose Instagram presence centers on the intersection of Moroccan cultural heritage and contemporary luxury aesthetics.
Total Followers +0.1%
450K
Across Instagram, TikTok
Primary Platform
445K followers · 99% of audience
Engagement
0.9%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $6.7K–$16K / IG post
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | -89 -0.0% | +0 +0.0% | +0 +0.0% | -89 |
| Last 30 days | +490 +0.1% | +0 +0.0% | +0 +0.0% | +490 |
| Last 90 days | -2137 -0.5% | +0 +0.0% | +0 +0.0% | -2137 |
| Last 365 days | -2137 -0.5% | +0 +0.0% | +0 +0.0% | -2137 |
Daily follower snapshots from CreatorDB's longitudinal index.
Houdahayaniamine is a Moroccan interior designer and lifestyle creator based between Casablanca and Dubai, whose Instagram presence centers on the intersection of Moroccan cultural heritage and contemporary luxury aesthetics. Her content blends traditional imagery — Eid celebrations, Laylat al-Qadr, ornate caftans sourced from Moroccan couture houses — with aspirational luxury lifestyle visuals shot across Morocco and the Gulf. She posts across three languages (Arabic, French, and English), a deliberate multilingual approach that reflects both her dual-city life and her reach into the Moroccan diaspora communities of France and the Netherlands. Her TikTok bio identifies her as a mother, adding a personal, relatable dimension alongside the polished lifestyle content.
Her audience skews heavily female and concentrates in the 25–34 age band, with Morocco as the core market and meaningful secondary audiences in France, the Netherlands, and the United States — a profile well suited to brands targeting affluent MENA consumers and the North African diaspora in Europe. A recent partnership with Leal Cosmétiques, a beauty brand leaning into summer fragrance lines, is consistent with the beauty and self-care affinities visible throughout her hashtag activity. Engagement sits below the category median, suggesting her growth has outpaced deep community interaction, but her niche at the junction of Moroccan tradition, interior design sensibility, and luxury lifestyle positions her as a credible, culturally specific partner for beauty, fashion, and home décor brands seeking authentic reach into Arabic-speaking and Francophone premium audiences.
Houdahayaniamine reaches an audience concentrated in MAR primarily through Instagram, and is best activated via Instagram Reels and Stories, TikTok branded content. As a fashion creator they map naturally to brands targeting that space. Demonstrated partners include cosmeticsleal. Engagement on Instagram runs around 0.9%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of Instagram Reels and Stories and TikTok branded content lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows fashion content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For MAR-focused brands in fashion and related categories, Houdahayaniamine offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Houdahayaniamine's tier (Mid, 450K combined followers, MAR). Pulled from CreatorDB's category benchmarks.
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Yes — Houdahayaniamine identifies professionally as an interior designer and describes her work as curating elegance, one detail at a time. Her Instagram content reflects that design sensibility, blending home aesthetics, high-end fashion, and luxury travel into a cohesive visual world.
Houdahayaniamine lists both Casablanca, Morocco, and Dubai, UAE, as her bases in her Instagram bio. The dual-city lifestyle feeds directly into her luxury lifestyle content, drawing on Moroccan cultural roots while also tapping into the glamour of the Gulf region.
Dahab appears to be Houdahayaniamine's child; her TikTok bio describes her as "Mom of Dahab." She keeps that side of her life relatively private and does not heavily feature her child in her public content.
Houdahayaniamine regularly posts about Moroccan cultural milestones including Eid al-Adha celebrations, Laylat al-Qadr, and generational customs she describes as ones she was raised with and plans to pass on to her daughter. She uses the hashtag #التقاليد_المغربية to anchor that content.
التقاليد المغربية translates from Arabic as "Moroccan traditions." Houdahayaniamine uses the phrase and its hashtag to frame posts celebrating Moroccan heritage and ceremonies, a recurring theme that sets her apart from purely fashion-focused luxury creators.
As of mid-2026, Houdahayaniamine has a sponsored partnership with Leal Cosmétiques, a beauty brand. Her collaboration centers on their fragrance and body care line, which she promotes as part of a summer essentials narrative on Instagram.
Houdahayaniamine's Leal Cosmétiques content spotlights the brand's summer collection — specifically their body mist, hair mist, and Summer Mist range. She categorizes those sponsored posts with hashtags including #summermist, #bodymist, and #hairmist.
For her Eid al-Adha content, Houdahayaniamine wore a caftan by Couture by Benthami, which she tagged directly in the caption. That post was filmed at Palais de Fès, a luxury riad venue in Fès, Morocco.
Houdahayaniamine posts in a mix of Moroccan Arabic (Darija), French, and occasional English — reflecting her Moroccan heritage and the Franco-Moroccan cultural influence that shapes much of her audience. French and Darija captions tend to dominate her feed.
Houdahayaniamine has grown her Instagram to over 400,000 followers, placing her solidly in the Mid-tier influencer bracket. Her audience is predominantly female and is most concentrated in Morocco, the United States, and France.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@houdahayaniamine · Instagram
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