Hodeizz is a Madrid-based Spanish-language comedy creator whose YouTube email hints at a surname close to Míguez, building a multi-platform comedy presence across Instagram, YouTube, and TikTok.
Total Followers -0.3%
7.8M
Across Instagram, YouTube, TikTok
Primary Platform
2.8M followers · 36% of audience
Engagement
5.4%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $34K–$79K / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | -4492 -0.2% | +0 +0.0% | +0 +0.0% | -4492 |
| Last 30 days | -22743 -0.8% | +0 +0.0% | +0 +0.0% | -22743 |
| Last 90 days | -69632 -2.5% | +41K +1.9% | +0 +0.0% | -28808 |
| Last 365 days | -69632 -2.5% | +41K +1.9% | +0 +0.0% | -28808 |
Daily follower snapshots from CreatorDB's longitudinal index.
Hodeizz is a Madrid-based Spanish-language comedy creator whose YouTube email hints at a surname close to Míguez, building a multi-platform comedy presence across Instagram, YouTube, and TikTok. Their content sits squarely in the relatable sketch and social-media comedy lane — short, punchy videos built around universal family and peer dynamics: the friend who downplays their wealth, a mother's behavior on the first day of school, the cinematic sick character. The playful YouTube channel tagline — roughly "subscribe for a cookie" — signals a Gen-Z-coded, self-aware humor that extends across all platforms. Notably, both the Instagram and TikTok bios reference a co-authored book, suggesting the channel has matured beyond pure social content into broader cultural products, likely developed alongside frequent on-screen collaborator Lúa Luna.
The audience skews heavily male and young — the core 18-to-34 cohort dominates — and is distributed across the Spanish-speaking world, with Mexico and Argentina together accounting for roughly half of all followers, and Spain contributing a meaningful domestic base. This pan-Hispanic footprint, combined with engagement rates well above category norms, makes the channel an efficient buy for brands targeting Spanish-speaking youth at scale rather than within a single market. The professional management contact through Boulevard 22 and a rate card that reflects genuine mega-tier pricing suggests the operation is fully commercialized. With a book already in market and a consistently active posting cadence, hodeizz appears to be moving from platform-native comedian toward a broader Spanish-language entertainment brand with durable cross-format appeal.
hodeizz reaches its audience primarily through Instagram, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a comedy creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on Instagram runs around 5.4%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows comedy content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For brands in comedy and related categories, hodeizz offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at @hodeizz's tier (Mega, 7.8M combined followers, —). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Based on his personal email handle 'hodeimiguezz,' his first name appears to be Hodei — a detail also reflected in his signature '@hodeizz' branding. The email also hints that 'Miguez' may be part of his surname, though he has not publicly confirmed his full legal name.
Lúa Luna is a content creator and hodeizz's most frequent on-screen collaborator, appearing in sketch videos like 'Nuestro búnker perfecto' and 'Cuando mi madre rompe algo vs cuando lo rompo yo.' The two also co-authored a book together — 'Nuestro Libro' — and the recurring use of 'nuestro' (our) across their shared projects points to a close personal as well as creative partnership.
'Nuestro Libro' — Spanish for 'Our Book' — is a published book that hodeizz promotes prominently across his Instagram and TikTok bios. The title's use of 'nuestro' (our) suggests it's a joint project, most likely co-created with frequent collaborator Lúa Luna, who features heavily throughout his content.
hodeizz specialises in relatable, observational sketch comedy in Spanish, riffing on everyday situations — how your mum acts on your first day of school, how friends pretend they're not wealthy, or the clichéd 'terminally ill character' in films. His content spans short-form Reels and TikToks as well as longer meme compilations and sketches on YouTube.
His YouTube channel features the tagline '¡Suscríbete para una galleta!' — meaning 'Subscribe for a cookie!' in English. It's a playful, self-aware call-to-action that fits his lighthearted comedy brand and has become a recognisable part of his YouTube identity.
hodeizz is based in Madrid, Spain, as listed directly in his Instagram bio. Despite his Spanish base, the bulk of his audience actually comes from Latin America — Mexico and Argentina together account for the largest share of his followers, ahead of Spain itself.
hodeizz handles professional and brand enquiries through Boulevard 22, the management company whose domain appears in his business contact email across both Instagram and TikTok. Brands or agencies looking to collaborate with him are directed to that address.
Spanish-language sketch comedy built around universal, everyday themes — family dynamics, friendship stereotypes, film clichés — travels effortlessly across the Latin American internet, where the combined online audiences of Mexico and Argentina dwarf Spain's creator market in scale. hodeizz's content avoids region-specific slang, making it just as watchable in Buenos Aires or Mexico City as in Madrid.
Across Instagram, TikTok, and YouTube combined, hodeizz has built an audience of over 7 million followers, placing him firmly in the Mega-creator tier. His following is distributed fairly evenly across all three platforms, giving him unusually broad multi-platform reach.
hodeizz's follower counts on TikTok and Instagram are nearly identical — both running well into the millions. His TikTok engagement rate edges slightly higher than on Instagram, though both platforms sit well above the typical category benchmark, suggesting his short-form comedy performs consistently wherever he posts.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
If you'd like to update, correct, or remove this profile, get in touch and we'll handle it within 5 business days. We don't publish private data — every stat shown comes from your public platform profiles.
@hodeizz · Instagram
+0 new followers
Preparing fresh data…
This usually takes 15–25 seconds.