Harrystyles is a creator with a presence on YouTube (15,500,000 followers), Instagram (45,812,179 followers), based in —. Their content sits in the music space. The full audience and engagement breakdown is below.
Total Followers +0.1%
61.3M
Across YouTube, Instagram
Primary Platform
YouTube
15.5M followers · 25% of audience
Engagement
8.9%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $458K–$1M / IG post
The third single lifted from 'Kiss All the Time. Disco, Occasionally' dropped on 7 May 2026, continuing the promotional campaign for his fourth studio LP.
Styles served as both host and musical guest on the March 14 edition of SNL, coinciding with album release week for 'Kiss All the Time. Disco, Occasionally.'
The second single from his fourth LP topped the Official Singles Chart dated March 13, giving Styles his fourth UK chart-topper. The album simultaneously debuted at #1 on the UK Albums Chart — his third UK #1 album.
Styles performed 'Kiss All the Time. Disco, Occasionally' in full at Manchester's Co-op Live; the filmed special landed on Netflix on March 8, two days after the album's release.
The global residency tour runs May–December 2026 in Amsterdam, London, São Paulo, Mexico City, New York (30 nights at Madison Square Garden), Melbourne, and Sydney — in support of fourth album 'Kiss All the Time. Disco, Occasionally' (released March 6).
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +5K +0.0% | +0 +0.0% | +5K |
| Last 30 days | +101K +0.7% | -9162 -0.0% | +0 +0.0% | +92K |
| Last 90 days | +101K +0.7% | -45812 -0.1% | +0 +0.0% | +55K |
| Last 365 days | +101K +0.7% | -45812 -0.1% | +0 +0.0% | +55K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Pleasing Beauty & Lifestyle | Founder / owned brand | 2021–present | — | |
| Gucci Fashion / Luxury | Brand ambassador | 2020–2023 | — | |
| Apple Music Music / Streaming | Sponsored content | YouTube | 2022–present | — |
Harrystyles is a creator with a presence on YouTube (15,500,000 followers), Instagram (45,812,179 followers), based in —. Their content sits in the music space. The full audience and engagement breakdown is below.
Harrystyles reaches its audience primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. Their sponsorship history skews toward Beauty & Lifestyle, Fashion / Luxury, Music / Streaming, a clear signal of fit for brands in those categories. Demonstrated partners include Pleasing and Gucci. Engagement on YouTube runs around 8.9%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows music content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For brands in Beauty & Lifestyle and related categories, Harrystyles offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Harrystyles's tier (Mega, 61.3M combined followers, —). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Harry Styles officially brought Love On Tour to a close, posting a heartfelt farewell that read 'Love On Tour forever' — a phrase that resonated deeply with fans who had followed the run across multiple years and continents. The tour became one of the highest-grossing concert runs of its era, cementing his reputation as one of the defining live performers of his generation.
Harry's House is Harry Styles' third solo studio album, released in May 2022, debuting at number one in the United States, the United Kingdom, and numerous other countries. The album produced standout tracks including 'As It Was,' 'Late Night Talking,' and 'Music for a Sushi Restaurant,' and earned Harry Styles significant Grammy recognition including Best Pop Solo Performance.
'Music for a Sushi Restaurant' is a funky, upbeat track from Harry's House that blends playful lyricism with a genre-mixing, soul-influenced sound. It became a fan favorite for its quirky premise and infectious hook, standing out as one of the more eclectic and experimental moments on the album.
Harry Styles has appeared in several notable films, including Christopher Nolan's war epic Dunkirk (2017), Olivia Wilde's psychological thriller Don't Worry Darling (2022), and the romantic drama My Policeman (2022). His film appearances generated considerable media attention and demonstrated a creative ambition that extends well beyond his music career.
Yes, Harry Styles first rose to global fame as a member of One Direction, the British-Irish boy band formed on The X Factor UK in 2010. The group became one of the best-selling boy bands of all time before going on an indefinite hiatus in 2016, after which Styles launched a critically acclaimed and commercially dominant solo career.
Harry Styles announced 'Dance No More' for release on May 7 at 17:00 UK time, rolling it out through his official social channels in his characteristically minimal announcement style. The release is part of his continued solo output in the period following the conclusion of Love On Tour.
Harry Styles won Best Pop Solo Performance at the Grammy Awards for 'Watermelon Sugar,' marking a landmark solo Grammy win following his years with One Direction. His album Harry's House and the global smash 'As It Was' earned him further major Grammy recognition, establishing him as one of the most celebrated British artists in recent Grammy history.
Harry Styles released an official music video for 'American Girls,' announced and promoted directly through his social channels. The rollout followed his signature approach of building fan anticipation through well-timed, direct posts rather than heavy press campaigns.
Harry Styles was born and raised in Holmes Chapel, Cheshire, England, before relocating to London as his career with One Direction took off. Despite his massive cultural crossover appeal in the United States — which consistently ranks as his largest audience territory — he has remained closely associated with his British roots.
Harry Styles built anticipation for a release called 'Falling' with posts reading 'FALLING. COMING FEB 28' followed shortly by 'FALLING. OUT NOW' across his official channels. The rollout was consistent with his stripped-back announcement style, letting the title and date speak for themselves ahead of release.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@harrystyles · YouTube
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