Data refreshed Oct 7, 2026 · 6:54 AM UTC
Beauty & Lifestyle 🏳 —

Harperzilmer

Full Creator Stats Live · Updated 2026-10-07

Harperzilmer is a creator with a presence on YouTube (3,220,000 followers), Instagram (1,365,523 followers), TikTok (9,600,000 followers).

NicheBeauty & Lifestyle TierMega Engagement5.1%

Total Followers +1.0%

14.2M

Across YouTube, Instagram, TikTok

Primary Platform

YouTube

3.2M followers · 23% of audience

Engagement

5.1%

vs. 1.5% category median

Sponsorship Tier

Mega

Est. $16K–$38K / IG post

Recent news · 2 items

Performance Across Platforms

Updated 2026-10-07
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
YouTube 3,220,000 +41K 5.1% 6.1 3 days ago
Instagram 1,365,523 +0 9.6% — 2 months ago
TikTok 9,600,000 +101K 8.9% 2.8 2 days ago

Growth Trend

Last 365 days
WindowYouTubeInstagramTikTokCombined
Last 7 days +10K +0.3% +2K +0.2% +0 +0.0% +12K
Last 30 days +41K +1.3% +0 +0.0% +101K +1.1% +141K
Last 90 days +157K +4.9% +0 +0.0% +418K +4.3% +575K
Last 365 days +157K +4.9% +0 +0.0% +418K +4.3% +575K

Audience Demographics

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343K2.9M5.5M8M10.6M Oct 8Jan 7Apr 7Jul 7Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Background

About Harperzilmer

Harperzilmer is a creator with a presence on YouTube (3,220,000 followers), Instagram (1,365,523 followers), TikTok (9,600,000 followers). Their content sits in the beauty & lifestyle space. Their YouTube bio reads: "For business inquiries: teamharperzilmer@wmeagency.com". The full audience and engagement breakdown is below.

Brand fit

Why brands partner

Harperzilmer reaches its audience primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Beverage / Gaming, a clear signal of fit for brands in those categories. Demonstrated partners include Milk XP. Engagement on YouTube runs around 5.1%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows beauty content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For brands in Beverage / Gaming and related categories, Harperzilmer offers a defined, creative-fit audience rather than broad, low-intent impressions.

Estimated Rate Card

Benchmark estimates for a creator at Harperzilmer's tier (Mega, 14.2M combined followers, —). Pulled from CreatorDB's category benchmarks.

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Frequently Asked Questions

What happened when Harper Zilmer fell 12 feet and hurt her neck?

Harper Zilmer posted about a fall that dropped her roughly 12 feet and injured her neck, turning the alarming moment into one of her most-talked-about videos. The caption — "Yes I fell 12 feet to my neck" — played directly into her signature chaotic, nothing-is-off-limits content style that keeps her audience coming back.

What is Milk XP and is Harper Zilmer involved with it?

Milk XP appears to be a content channel or brand that Harper Zilmer is closely affiliated with — her TikTok bio links directly to the @milkxpofficial YouTube channel, and she uses the hashtags #milkxp and #milkpartner regularly in her posts. Whether she co-owns it or holds a formal partner role, the connection is an ongoing creative relationship rather than a single sponsored post.

Is Harper Zilmer part of the Last Laugh podcast?

Harper Zilmer promoted the Last Laugh podcast to her audience when it launched, directing followers to the @lastlaughofficial account. She also uses #lolpodcast as a recurring hashtag, suggesting she's either a co-host, frequent guest, or closely tied to the people behind it.

Does Harper Zilmer make couple videos with a partner?

Couple content is one of Harper Zilmer's established YouTube formats — her channel is classified under a couple-and-people-blogs niche, and she regularly uses the #twinning hashtag to signal coordinated or paired videos. That relationship-driven storyline runs alongside her solo beauty and lifestyle content.

What kind of beauty content does Harper Zilmer actually post?

Harper Zilmer covers the full beauty routine — makeup, hair, nails, and get-ready-with-me (GRWM) videos — mixed in with Walmart finds hauls and everyday lifestyle moments. The tone stays casual and relatable rather than high-production, which fits her broader people-and-blogs identity.

Why does Harper Zilmer describe her content as chaotic?

Chaotic is a label Harper Zilmer leans into deliberately — she tags it herself and posts content like a 12-foot fall or unscripted reaction clips that feel genuinely off-the-cuff. That unpredictable energy is a big part of why her engagement runs well above the category average on every platform she's active on.

Does Harper Zilmer do Walmart finds videos?

Yes — Walmart finds is a recurring format for Harper Zilmer, consistently tagged as #walmartfinds. It fits naturally alongside her beauty and lifestyle content by mixing affordable product picks with the relatable, low-barrier style she's known for.

What talent agency does Harper Zilmer use for brand deals?

Harper Zilmer is represented by WME (William Morris Endeavor), one of the largest and most established talent agencies in the entertainment industry. Business inquiries are routed through a dedicated team email at the WME agency domain, meaning her partnerships are handled at a major-agency level.

Is Harper Zilmer bigger on TikTok or YouTube?

TikTok is by far Harper Zilmer's largest platform, with well over 9 million followers compared to over 3 million on YouTube. TikTok is also where she uploads most frequently and where the bulk of her viral moments surface first.

Where is most of Harper Zilmer's audience from?

The United States makes up the largest share of Harper Zilmer's audience, followed by significant fan bases in India, Brazil, the UK, and Mexico. That global spread — despite primarily English-language content — reflects how her beauty and lifestyle formats travel well across cultures.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Oct 7, 2026, 6:54 AM UTC · Slug: harperzilmer

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