Last updated just now · Jul 2, 2026, 12:56 PM
Comedy & Entertainment Canada

Harley Morenstein

Full Creator Stats Live · Updated 2026-07-02

Harley Morenstein is a Montreal-born entertainer best known as the co-founder and face of Epic Meal Time, the YouTube channel that became a cultural flashpoint in the early 2010s by staging…

NicheComedy & Entertainment TierMid Engagement5.9%

Total Followers +0.2%

706K

Across YouTube, Instagram

Primary Platform

YouTube

273K followers · 39% of audience

Engagement

5.9%

vs. 1.5% category median

Sponsorship Tier

Mid

Est. $6.5K–$15K / IG post

Recent news · 2 items

Performance Across Platforms

Updated 2026-07-02
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
YouTube 273,000 +1K 5.9% 0.5 2 days ago
Instagram 433,488 +477 2.5% 0.5 13 days ago

Growth Trend

Last 365 days
WindowYouTubeInstagramCombined
Last 7 days +0 +0.0% +0 +0.0% +0 +0.0% +0
Last 30 days +1K +0.4% +477 +0.1% +0 +0.0% +1K
Last 90 days +6K +2.2% -8236 -1.9% +0 +0.0% -2175
Last 365 days +6K +2.2% -8236 -1.9% +0 +0.0% -2175

Audience Demographics

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246K300K354K409K463K Jul 4Oct 3Jan 2Apr 2Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Background

About Harley Morenstein

Harley Morenstein is a Montreal-born entertainer best known as the co-founder and face of Epic Meal Time, the YouTube channel that became a cultural flashpoint in the early 2010s by staging absurdly calorie-dense food constructions — bacon-wrapped, Jack Daniel's-drenched, and shot with a deadpan bravado that felt genuinely new at the time. The channel amassed tens of millions of subscribers and helped define a wave of shock-food content on the platform. His personal channel has since pivoted away from that format, leaning into vlogging, gaming, DJ sets, and comedy shorts that reflect a more casual, slice-of-life register — a deliberate repositioning from spectacle creator to personality-first creator.

The audience skews young and male, though with a meaningful female segment, suggesting the approachable "chill guy" branding has broadened his appeal beyond the Epic Meal Time core. Engagement on YouTube runs well above category median, indicating a retained fanbase that follows Harley as a personality rather than a format. His content geography spans Canadian and American references freely, keeping him relevant to a North American audience without being regionally locked. With active posting and a recognizable legacy brand to draw on, Morenstein is positioned as a mid-tier generalist entertainer whose nostalgia equity still opens doors for food, gaming, and lifestyle sponsorships.

Brand fit

Why brands partner

Harley Morenstein reaches an audience concentrated in Canada primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. Their sponsorship history skews toward Food / Entertainment, a clear signal of fit for brands in those categories. Demonstrated partners include Epic Meal Time. Engagement on YouTube runs around 5.9%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.

Estimated Rate Card

Benchmark estimates for a creator at Harley Morenstein's tier (Mid, 706K combined followers, Canada). Pulled from CreatorDB's category benchmarks.

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Frequently Asked Questions

Is Harleymorenstein the Epic Meal Time guy?

Yes, Harley Morenstein is the co-founder and on-screen face of Epic Meal Time, the Canadian YouTube channel that became one of the platform's earliest viral sensations with its over-the-top, bacon-heavy food creations. He launched the channel with a group of Montreal friends, and it grew into one of the most-subscribed food channels of its era before Harley pivoted to solo content.

What happened to Epic Meal Time?

Epic Meal Time peaked in the early 2010s and even spawned a television spinoff called Epic Meal Empire, which aired on the FYI network. Over time the original crew drifted apart and the channel went quieter, while Harley shifted his energy to his personal channel covering vlogs, gaming, DJing, and comedy.

Did Epic Meal Time ever get a TV show?

Yes — the channel's concept was adapted into a TV series called Epic Meal Empire, which aired on the FYI network (part of A&E Networks). The show expanded the over-the-top food format for a broadcast audience, making Harley one of the earlier YouTubers to cross over into television.

Does Harleymorenstein still make food videos?

He still revisits food content occasionally, posting recipes under an "EpicManStyle" banner — think Maple Glazed Bacon Doughnuts — as a nod to his Epic Meal Time roots. That said, his main focus these days is vlogs, travel, gaming, and DJ sets rather than dedicated food content.

What is EpicManStyle on Harleymorenstein's channel?

EpicManStyle is the food-content label Harley uses when he revisits the indulgent, over-the-top recipe format he made famous on Epic Meal Time, now applied to solo videos on his personal channel. It keeps the spirit of the original series alive — big flavors, bacon, and spectacle — without the full original crew.

Does Harleymorenstein really DJ?

Yes — DJing is a genuine creative outlet for Harley, not just a passing hobby. His Instagram bio specifically calls out live DJ sets, and he shares performance clips as part of his broader content mix alongside vlogs and gaming.

Did Harleymorenstein go to Burning Man?

Yes, Harley has attended Burning Man and documented the experience on his channel, including a post describing it as the most dangerous situation he found himself in at the festival. It fits his adventurous vlog style, which spans offbeat events, travel, and anything with a strong visual story.

Why does Harleymorenstein say he reads every single comment?

Harley explicitly states in his YouTube bio that he reads every comment, which he's used as a signature signal of how closely he engages with his audience. For a creator who built his following through personality-driven content, it reinforces the direct, no-filter connection he's kept with fans since the Epic Meal Time days.

Where is Harleymorenstein from?

Harley Morenstein was born and raised in Montreal, Canada, and his Canadian identity runs through his content — from recipes leaning on maple and bacon to posts weighing in on the Canada-as-the-51st-state debate. Epic Meal Time itself was very much a Montreal-born project.

How many YouTube subscribers does Harleymorenstein have?

Harley's personal YouTube channel has grown to over a quarter-million subscribers, separate from the Epic Meal Time channel he co-founded. His engagement rate runs well above the category average, which points to a tight-knit audience that followed him through the transition from food-channel phenomenon to solo vlogger and entertainer.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Jul 2, 2026, 12:56 PM · Slug: harley-morenstein

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