Hapico is a YouTube animation channel built around a single recurring character: Little Endy, a clay-sculpted Enderman drawn from the world of Minecraft.
Total Followers +0.0%
2.3M
Across YouTube
Primary Platform
YouTube
2.3M followers · 100% of audience
Engagement
4.1%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. — / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| YouTube | 2,280,000 | +0 | 4.1% | 0.2 | 11 days ago |
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 90 days | -10032 -0.4% | +0 +0.0% | +0 +0.0% | -10032 |
| Last 365 days | -10032 -0.4% | +0 +0.0% | +0 +0.0% | -10032 |
Daily follower snapshots from CreatorDB's longitudinal index.
Hapico is a YouTube animation channel built around a single recurring character: Little Endy, a clay-sculpted Enderman drawn from the world of Minecraft. The channel's output blends stop-motion clay craftsmanship with episodic, slice-of-life storytelling — titles like "Feeding Ducks" and "A Day At The Beach" frame the Enderman in mundane, relatable scenarios that play against the creature's typically menacing role in the game. The format leans heavily into YouTube Shorts alongside longer narrative pieces, giving the channel strong algorithmic surface area. Dual business contacts in the UK and China point to a cross-market commercial setup, suggesting either a UK-based creator with Chinese management representation or a production team with deliberate reach across both English-language and Chinese-speaking audiences.
Despite flat short-term subscriber growth, Hapico's engagement rate sits well above the category median for animation channels, signalling a loyal returning audience rather than a passive one. The demographic skews male and peaks in the 18–24 range, with a notable secondary band in the 35–44 bracket — consistent with either older Minecraft enthusiasts or parents who share the content with younger children, a dynamic that makes the channel broadly family-safe for brand partners. The absence of a visible sponsor roster to date leaves meaningful inventory on the table. With clay animation occupying a distinctive visual niche within Minecraft content — and Little Endy functioning as a recognisable original character — Hapico is positioned as a natural fit for toy, gaming peripheral, and family entertainment brands seeking a differentiated creative vehicle.
Hapico reaches its audience primarily through YouTube, and is best activated via long-form YouTube integrations. As an animation creator they map naturally to brands targeting that space. Engagement on YouTube runs around 4.1%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Hapico's tier (Macro, 2.3M combined followers, —). Pulled from CreatorDB's category benchmarks.
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Little Endy is Hapico's central animated character — a friendly Enderman from the Minecraft universe reimagined as the lovable star of an ongoing clay-style animation series. The Enderman Story follows Little Endy through slice-of-life adventures like beach trips, feeding ducks, and holiday celebrations, giving the channel its signature wholesome identity.
Hapico's series is branded as Clay Minecraft animation, a distinctive visual style that sets it apart from standard CGI or gameplay-based Minecraft content. The clay aesthetic gives Little Endy and the world around him a tactile, handcrafted look that audiences find immediately recognizable among animation channels.
Enderman Story is Hapico's flagship YouTube series, following the everyday life of Little Endy the Enderman through short-form animated episodes. Episodes range from lighthearted outings like a day at the beach to seasonal specials for Halloween and Christmas, making it an ongoing serialized story told entirely through Minecraft animation.
In vanilla Minecraft, Endermen are neutral-hostile mobs that attack players who make eye contact — but Hapico flips this entirely, reimagining the Enderman as Little Endy, a warm and curious character navigating ordinary human-like situations. This creative subversion of Minecraft lore is the core hook that makes the Enderman Story feel fresh and emotionally engaging rather than just another Minecraft channel.
Hapico's Enderman Story videos are family-friendly and wholesome in tone, centering on a cute animated Enderman doing everyday activities rather than combat or mature themes. The clay animation style and seasonal storylines make the channel a popular choice for younger viewers and parents looking for child-safe Minecraft content.
YouTube Shorts is a central part of Hapico's format — the channel uses #shorts and #minecraftshorts as primary hashtags, and Enderman Story episodes are produced in short-form lengths built for the Shorts feed. This approach has helped the channel scale a large subscriber base through high-frequency, easily shareable animated clips.
Seasonal specials are a recurring feature of the Enderman Story series — Hapico has released dedicated episodes for Halloween (Trick-or-Treat!), Christmas (An Enderman Christmas), and winter themes (Snowman Attack!). These holiday drops give the channel predictable search traffic spikes and give fans an ongoing reason to return throughout the year.
Hapico's YouTube bio lists separate business enquiry emails for both the UK (🇬🇧) and China (🇨🇳), an unusual dual setup that suggests the creator or team actively pursues brand partnerships across English-language and Chinese-speaking markets. This international commercial reach is a distinctive signal for a Minecraft animation channel operating at the Macro tier.
Hapico has grown to over 2 million subscribers on YouTube, placing the channel firmly in the Macro creator tier. Engagement runs well above the category average for animation content, reflecting a highly active audience built around the Enderman Story series.
Hapico combines a specific clay-art visual style with an original recurring character — Little Endy — and a serialized slice-of-life storyline, rather than focusing on gameplay, tutorials, or challenge videos. The result is a narrative-driven animation channel that treats Minecraft as a creative backdrop rather than a game to be played, carving out a distinct identity in a crowded space.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@hapico · YouTube
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